Sonja Nieves

Supports and executes the Company's strategies related to property management operations by directing the team members on the assigned portfolio of properties, and by implementing the policies, procedures, and practices that enable each property to meet and exceed budgeted financial goals and achieve operational performance objectives.

Ensures that the portfolio and individual communities meet the established operational, financial, and business performance goals by inspecting properties, reviewing financial, market, and operational reports, and developing and implementing appropriate action plans to achieve results.

Provides leadership to the team of community managers by interviewing, hiring, and training team members, and by managing their performance in accordance with Company policies, values, and business practices. Oversees the appropriate and adequate staffing at each community and supervises the acquisition, development, and management of community team members.

Reviews, analyzes, and interprets market data to identify emerging trends that may impact the performance of the portfolio, and works with the community managers and others to develop and implement market plans that drive occupancy and revenue growth.

Ensures that the appearance and physical aspects of the properties meet the Company's and owner's established standards through routine site and safety inspections, and communicates concerns and requests for capital as needed to provide for the physical upkeep of each property in the portfolio.

Coordinates work activities and services from vendors, consultants, and other contractors as needed by researching and identifying needs, negotiating contracts, monitoring progress, processing invoices, and ensuring open communication between consultants and Company project team members.

Completes various human resources, financial, administrative, and other reports and analysis, and performs other duties as assigned or as necessary.

• Assessed reports on occupancy, delinquency, budget variance, and make-readies generated by on-site staff.

Took a distressed A+ property from 75% to 98% in occupancy within a 90-day period. While closing at a 70% retention rate. Proactively advertised on all social media platforms. Cross trained entire staff in each position to avoid a hiccup should someone be absent for an extended period. While doing this we also increased the Market rent potential by $34,000 within our 6- month mark and had a steady rise after that. Maintained REAC score above 80% in where minor erosion of land on property was basically the only thing keeping us from an almost perfect score.

Combined entrepreneurial drive with my business management skills to increase sales and gain long term clients by providing excellent service. Responsible for the marketing and sales of the hotel while working with front office staff and GM to ensure all leads are followed up on. Create sales strategies and action plans to create the buzz needed to attract and capitalize on all generated traffic. Solicit incoming customers via social media using Facebook live, Instagram and snapchat.

Recruited and trained employees according to company brand to reach 90% approval rating on customer surveys. Increased occupancy from 56% to 80% within 90 days. Participated in the transitioning to Intown Brand after acquisition purpose, which included training every position of the hotel. *Maintained QA scores above 90%

Trained CO to assist with front office duties while out at other properties to not exceed payroll/ This CO is now a GM at one of the Houston Hotels.