SOPHIA LUQUETTA
Https://www.linkedin.com/in/sophia-luquetta/
Summary
Organized professional experienced in coordinating and executing large- and small-scale events. Build rapport with venue management and personnel to foster seamless collaboration and execute exceptional event experiences. Highly-motivated employee with desire to take on new challenges, contribute to support organizational goals, and commit to continuous learning.
Overview
3
3
years of professional experience
Work History
Marketing/Corporate Event Coordinator
Strategic Wealth Designers
Houston, Texas
06.2022 - 06.2024
- Utilize Salesforce for effective customer relationship management, data analysis, and lead tracking
- Leverage Salesforce tools to optimize sales processes and enhance overall marketing efficiency
- Planned and executed 37+ end-to-end events, from conceptualization to post-event analysis
- Coordinate logistics, manage vendors, and ensure seamless event execution within specified timelines and budgets
- Create and manage marketing campaigns across various channels, ensuring consistent messaging and brand representation
- Monitor campaign performance metrics, analyze data, and make data-driven recommendations for optimization
- Collaborated with the web development team to implement user experience improvements and maintain an up-to-date online presence
- Maintain and update contact databases, ensuring accuracy and completeness of information.
Marketing Intern
DLeaf
Houston, Texas
10.2021 - 03.2022
- Conducted in-depth market research to identify industry trends, competitor activities, and emerging opportunities
- Participated in brainstorming sessions with marketing team members to develop ideas for campaigns.
- Managed social media accounts, creating and curating content to resonate with target audiences and align with brand messaging.
- Conducted customer surveys to gather feedback about products and services.
- Prepared presentations summarizing research findings.
Field Marketer
US Telecommunications, Inc. USTCi
Houston, Texas
05.2021 - 03.2022
- Developed and executed strategic marketing initiatives that significantly increased brand visibility and awareness within the target market
- Demonstrated advanced proficiency in HubSpot, effectively utilizing the platform for lead generation, marketing automation, and customer relationship management
- Collaborated cross-functionally to ensure consistent communication across all channels, internally and externally.
Education
Certificate - Management Essentials
Harvard Business School
Cambridge, MA07-2024
Bachelor of Arts - Business Administration in Marketing
University of Houston-Downtown
Houston, Texas05.2021
Associates of Arts - Business Administration
Houston Community College
Houston, Texas05.2018
Skills
- Project Coordinating
- Collaboration
- Detail-oriented
- Teamwork
- Event Planning
- CRM Automation
- Word Press
- Microsoft Office
- Social Media Marketing
- Bilingual (English/Spanish)
Custom
- Houston Food Bank
- Ronald McDonald Holcombe House
Timeline
Marketing/Corporate Event Coordinator
Strategic Wealth Designers
06.2022 - 06.2024
Marketing Intern
DLeaf
10.2021 - 03.2022
Field Marketer
US Telecommunications, Inc. USTCi
05.2021 - 03.2022
Certificate - Management Essentials
Harvard Business School
Bachelor of Arts - Business Administration in Marketing
University of Houston-Downtown
Associates of Arts - Business Administration
Houston Community College
Similar Profiles
Melissa O'BrienMelissa O'Brien
Wealth Relationship Associate at Strategic Wealth DesignersWealth Relationship Associate at Strategic Wealth Designers
Rosemary BallanceRosemary Ballance
Client Service Representative at Strategic Wealth DesignersClient Service Representative at Strategic Wealth Designers
Meredith GuentherMeredith Guenther
Sales & Marketing/Corporate Event Coordinator at Thompson Building MaterialsSales & Marketing/Corporate Event Coordinator at Thompson Building Materials
Karri ScheffersKarri Scheffers
Event Manager & Marketing Specialist – Corporate and Lely Center/Dealerships at Lely North AmericaEvent Manager & Marketing Specialist – Corporate and Lely Center/Dealerships at Lely North America
Liz ShipeLiz Shipe
Account Relationship Manager | Corporate Event Planner | Marketing Lead at Great Lakes IndustrialAccount Relationship Manager | Corporate Event Planner | Marketing Lead at Great Lakes Industrial