Overview
Work History
Education
Business and Advertising Course Projects, Indiana
CUSTOMER ENGAGEMENT
Timeline
Generic

Sophie Harlan

Costa Mesa,CA

Overview

1
1
year of professional experience

Work History

Community and Affiliates Partnership Marketing Intern

Liberated Brands
06.2024 - 08.2024
  • Assisted with inventory management and preparation for photo shoots
  • Created social media content while crafting influencer gift sets
  • Expanded influencer partnerships through researching potential brand representatives
  • Worked with Excel and Full Circle to account for inventory and manage new collection pieces
  • Organized and became well-equipped with catalog styles for each season
  • Developed a strategic plan to engage customers with customized inventory for the U.S Open of Surfing in Huntington Beach

Public Relations, Fashion, and Social Media Intern

PR and LDMA
05.2023 - 08.2023
  • Assisted launch of new intimates collection
  • Devised business proposal for new on-line product offering
  • Crafted marketing pitch and created public relations audits
  • Attended vendor showcase and sold inventory to new customers
  • Captured the authenticity of LDMA by creating Instagram reels and expanding social media engagement
  • Memorized the style, category, and color selection of each product

Education

B.A. - Media Advertising, Marketing

Indiana University
Bloomington, IN
05.2026

Business and Advertising Course Projects, Indiana

StoryLab - January-May 2023

  • Collaborated with team on public relations, news, and advertising projects
  • Enhanced storytelling skills by writing press releases, editing audio and video clips, taking photos, and crafting video content for social media
  • Learned how advertising campaigns communicate products' strengths
  • Developed basic skills in Photoshop, illustrator, podcast work, and video editing

Business Presentations - August-December 2022

  • Gained impromptu speaking skills and learned to design and present business proposals
  • Collaborated with team to divide roles that organized an effective solution

CUSTOMER ENGAGEMENT

Hostess, Busser, Barista, and Cashier, Six Restaurants, May 2019-August 2023 Newport Beach, CA

  • Worked part time for four years in local restaurants: Malibu Farm-Lido, Eat Chow, Haute Cakes, Sol Mexican Cocina, Shorebird, and Malibu Grill
  • Served in front-of-house roles to create a memorable impression
  • Managed reservations and distributed parties in a timely manner
  • Provided a pleasant dining experience while promoting new and popular menu items


WWW: Linkedin

Timeline

Community and Affiliates Partnership Marketing Intern

Liberated Brands
06.2024 - 08.2024

Public Relations, Fashion, and Social Media Intern

PR and LDMA
05.2023 - 08.2023

B.A. - Media Advertising, Marketing

Indiana University

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Sophie Harlan