Sophie Harlan
Costa Mesa,CA
Overview
1
1
year of professional experience
Work History
Community and Affiliates Partnership Marketing Intern
Liberated Brands
Costa Mesa, USA
06.2024 - 08.2024
- Assisted with inventory management and preparation for photo shoots
- Created social media content while crafting influencer gift sets
- Expanded influencer partnerships through researching potential brand representatives
- Worked with Excel and Full Circle to account for inventory and manage new collection pieces
- Organized and became well-equipped with catalog styles for each season
- Developed a strategic plan to engage customers with customized inventory for the U.S Open of Surfing in Huntington Beach
Public Relations, Fashion, and Social Media Intern
PR and LDMA
Newport Beach, USA
05.2023 - 08.2023
- Assisted launch of new intimates collection
- Devised business proposal for new on-line product offering
- Crafted marketing pitch and created public relations audits
- Attended vendor showcase and sold inventory to new customers
- Captured the authenticity of LDMA by creating Instagram reels and expanding social media engagement
- Memorized the style, category, and color selection of each product
Education
B.A. - Media Advertising, Marketing
Indiana University
Bloomington, IN05.2026
Business and Advertising Course Projects, Indiana
StoryLab - January-May 2023
- Collaborated with team on public relations, news, and advertising projects
- Enhanced storytelling skills by writing press releases, editing audio and video clips, taking photos, and crafting video content for social media
- Learned how advertising campaigns communicate products' strengths
- Developed basic skills in Photoshop, illustrator, podcast work, and video editing
Business Presentations - August-December 2022
- Gained impromptu speaking skills and learned to design and present business proposals
- Collaborated with team to divide roles that organized an effective solution
CUSTOMER ENGAGEMENT
Hostess, Busser, Barista, and Cashier, Six Restaurants, May 2019-August 2023 Newport Beach, CA
- Worked part time for four years in local restaurants: Malibu Farm-Lido, Eat Chow, Haute Cakes, Sol Mexican Cocina, Shorebird, and Malibu Grill
- Served in front-of-house roles to create a memorable impression
- Managed reservations and distributed parties in a timely manner
- Provided a pleasant dining experience while promoting new and popular menu items
WWW: Linkedin
Timeline
Community and Affiliates Partnership Marketing Intern
Liberated Brands
06.2024 - 08.2024
Public Relations, Fashion, and Social Media Intern
PR and LDMA
05.2023 - 08.2023
B.A. - Media Advertising, Marketing
Indiana University