SOPHIE KNIGHT

Lead day-to-day operations for a luxury vacation rental portfolio, ensuring seamless guest experiences and efficient property management. Act as the primary decision-maker on weekends, resolving escalated issues and overseeing reservations, arrivals, and departures. Manage high-value bookings, provide VIP service, and supervise housekeeping and maintenance to ensure homes are guest-ready. Collaborate with vendors and implement contingency plans to maintain service excellence and operational continuity.

• Visit, summerize and photograph new properties and evaluate if they should be part of portfolio
• Foster strong relationships with local businesses partners to create mutually beneficial partnerships that enhanced the overall guest experience.
• Analyze guest feedback data to identify areas for improvement, implementing changes to enhance overall satisfaction levels.
• Assist in creating promotional packages tailored to attract specific target markets, increasing bookings during off-peak periods.
• Continuously update knowledge of local attractions, restaurants, shopping venues so that accurate and relevant recommendations could be provided to guests.

• Social media management and content creation for various platforms including content planning and scheduling
• Produced high-quality, engaging content for email campaigns and digital marketing efforts
• Created compelling blog posts and articles that increased website traffic and user engagement
• Marketing Director for a Luxury Real Estate Group: Spearheading marketing strategies for the top ranked Corcoran team in the Hamptons, including crafting engaging social media content and newsletters, designing impactful new listing proposals, and overseeing professional photography and video production to elevate the team's brand presence and property appeal
• Book Launch for NY Times Best Selling Author: Creating and managing engaging social media accounts, developing branded merchandise, comprehensive marketing strategies, and coordinating event participation to maximize audience reach and engagement
• PR and Press Out-Reach for Artist: Creating targeted press materials and managing public relations outreach for an artist's upcoming gallery exhibition in East Hampton, NY, with the goal of increasing visibility and fostering deeper engagement within the art community
• Content Creation and Social Media for New Store Opening: Developed compelling daily social media posts and wrote all copy for Onda Beauty's social to accompany and promote a new store opening in Sag Harbor, NY
• Planned in-store events and developed content to support a new location and engage target audience

• Stage and decorate spaces for clients who have purchased a new property, are listing their properties, or simply want a home refresh
• Collaborated with clients to understand their needs and preferences, providing customized design solutions tailored to their lifestyle
• Source essential and decorative items, coordinate and schedule furniture deliveries and installations, and communicate with vendors for product information, quotes, lead time, and pricing
• Advised clients on styles, layouts, budgets, and overall designs.
• Optimized small spaces using innovative storage solutions and clever furniture arrangements for increased functionality.
• Stayed abreast of industry trends and innovations to provide clients with cutting-edge design solutions.
• Developed strong relationships with vendors to secure best pricing and availability on high-quality products.
• Recent Design Projects: Primary Bedroom Renovation: Enhanced the space with custom built-ins, fresh paint, carefully curated art, and refined decor to create a cohesive and inviting retreat
• Apartment Design, Long Beach, NY: Styled a waterfront apartment, selecting furniture, decor, and finishes to complement the coastal setting while maximizing functionality and comfort

• Seasoned editorial professional with over 20 years of experience as a Beauty & Wellness Director at top national magazines, including Women's Health, CosmoGirl, and Natural Health, complemented by freelance contributions to premier publications such as InStyle, Shape, and Purist
• Leverage updated industry knowledge and trends to create brand driven content, engaging visuals, and copy for beauty/wellness brands such as Hear Me Raw skincare
• As a freelance Beauty Writer for Shape Magazine, was crucial to co-writing The Bikini Body Diet book with Editor-in-Chief Tara Kraft in addition to numerous beauty articles
• Authored, researched and implemented visuals for the bi-weekly Baby CZ clothing blog; also produced concepts for and wrote weekly e-mailers for retail space to advertise in-store events and help move inventory
• Developed all product description content on website for the Blue Ribbon General Store's website; involved researching beauty, home and children's products that were optimal for in-store selling purposes

• Created monthly editorial lineup and authored all beauty and wellness content for more than 17 pages per month, liaising regularly with the Art Department to create aesthetically appealing beauty visuals on all photo shoots
• Covered beauty and Fitness markets
• Represented the magazines at high-profile events including the Natural Health Expo in California
• Generated ad sales in collaboration with the publisher and built long-lasting professional relationships with advertisers to ensure successful outcomes

• Designed and initiated targeted outreach programs and compelling events to boost brand awareness, create exciting product launches and capture the attention of media, stylists, celebrities, and charitable organizations
• Spearheaded all global publicity efforts, including building and implementing comprehensive PR strategies that generated positive industry reviews for this product and salon company
• Facilitated regional press growth and development by mentoring and supervising a high-performing team that delivers results, consisting of a PR Manager and Coordinator
• Improved the brand's overall image by establishing an amenities program and led cross-promotions while efficiently overseeing several special projects from conception to completion
• Created and edited PR, education, marketing, online, and company magalog copy; recommended effective content strategies that enhanced productivity and overall bottom-line results
• Implemented content editorial calendar to plan marketing campaigns and manage content.
• Maintained proactive media relations program by distributing news releases for placement.
• Increased social media engagement through development of creative content and tailored messaging strategies.
• Cultivated a robust network of media contacts across various industries, leading to enhanced opportunities for strategic collaborations and partnerships.