Summary
Overview
Work History
Education
Skills
Websites
Languages
Timeline
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Soraya Chraibi

New York,NY

Summary


I'm an adventurer at heart, with a deep appreciation for storytelling, art, and the wonders of travel. From my early days in Palo Alto to the lively streets of Casablanca and, later, my move to the vibrant energy of New York in 2018, my journey has been marked by diversity and discovery. My interests are straightforward - I'm passionate about journalism, the arts, social media, and music. But what truly ignites my spirit is the art of brand curation. MadHappy is my ultimate inspiration; it's a brand that knows how to tell a compelling story. The young entrepreneurs who infuse purpose into their creative ventures, addressing vital topics like climate change and mental health, light the fire of my ambitions. My dream is to weave these passions into my own narrative, making a positive impact through storytelling as my journey unfolds

Overview

10
10
years of professional experience

Work History

Front Desk Host

Forward_Space
02.2023 - Current
  • Handle client inquiries and provide comprehensive information about available classes and services.
  • Efficiently book appointments and manage scheduling requests.
  • Maintain and update membership databases, ensuring accuracy and confidentiality.
  • Process payments and financial transactions, adhering to established protocols.
  • Manage paperwork related to client registrations and waivers.
  • Promote and sell fitness merchandise, supplements, and retail items, enhancing revenue and client experience.
  • Oversee minor maintenance tasks, maintaining a clean, organized, and safe studio environment.
  • Support fitness instructors by preparing class materials and setting up equipment.
  • Ensure a seamless transition between classes for an enhanced client experience.
  • Collect and process customer feedback to address concerns and drive continuous improvement.
  • Foster a positive and constructive client experience

Founder

The Coveted Files
04.2020 - Current

- Initiated the successful launch of a digital magazine during the pandemic, facilitating meaningful conversations with creatives from diverse industries.

-Cultivated a widespread global audience by featuring an expansive international network of artists, expanding the magazine's reach and influence.

-Created a dynamic platform where the audience could not only gain insights into individuals in creative fields but also connect and delve deeper into the personalities behind the brands.

-Conducted engaging interviews with a spectrum of professionals, including designers, movie directors, artists, and influential entrepreneurs worldwide, contributing to the magazine's diverse and informative content.

-Established a valuable resource for emerging creatives, offering exposure and networking opportunities, benefiting both the creative contributors and the engaged audience, fostering a vibrant community of creative minds.



Intern

ShaliniB Textiles
08.2022 - 08.2023
  • Offered assistance to the CEO by proficiently managing company logistics, encompassing correspondence, client appointment scheduling, clerical duties, and the provision of top-notch customer service.
  • Exhibited a sharp eye for detail and organizational prowess by conducting thorough reviews of customer orders and establishing effective communication channels with Indian suppliers to ensure seamless order processing.
  • Developed an intricate knowledge of industry trends, enabling the creation of trend collages enriched with fabric samples, contributing to the company's cutting-edge product development.
  • Maintained a meticulously organized VIP editorial contact database, leveraging Excel to enhance communication efficiency and strengthen brand relationships.

Employee

MNTSTUDIO
08.2022 - 11.2022
  • Demonstrated a keen sense of product curation by thoughtfully selecting a premium array of athletic merchandise, thoughtfully aligned with the brand's exacting standards for quality and relevance, enhancing the studio's offerings.
  • Efficiently managed administrative tasks related to membership, maintaining accurate records and facilitating a streamlined membership process.
  • Demonstrated a dedication to facility upkeep by conducting daily cleaning and executing minor maintenance tasks, preserving a clean and safe environment for guests.
  • Provided valuable guidance to guests by instructing them on equipment usage and offering essential fitness information, fostering a supportive fitness community.
  • Exemplified meticulous record-keeping skills by maintaining precise and up-to-date client information and billing records, contributing to operational efficiency.
  • Took charge of the receptionist area, responding to calls and emails, warmly welcoming visitors, and providing in-person information, ensuring a professional and customer-centric front desk.

PR Intern

SHADOW | Creative Marketing & Communications
01.2020 - 05.2020
  • Fostered cross-departmental collaboration by working closely with teams in beauty, fashion, and hospitality, showcasing strong interpersonal and teamwork skills.
  • Strategically orchestrated influencer outreach and gifting initiatives, effectively elevating brand visibility and engagement.
  • Established and meticulously maintained a comprehensive database of media contacts, streamlining communications and ensuring a well-organized approach to media relations.
  • Conducted thorough research to identify and leverage opportunities across various online media channels, enabling the brand to reach a wider and more diverse audience.
  • Displayed agility and responsiveness by promptly addressing media inquiries and providing valuable support in event planning and execution, contributing to the overall success of media-related activities.

Attendee

IMG Models
07.2018 - 08.2018
  • Cultivated a robust network within the beauty, fashion, and tech industries, fostering relationships with key influencers and thought leaders.
  • Exhibited a proactive approach by actively engaging in various networking events and opportunities, consistently expanding industry knowledge and connections.
  • Spearheaded the conceptualization and development of a brand campaign, showcasing a keen sense of innovation and creativity.
  • Presented the brand campaign to a distinguished panel of judges, which included prominent industry leaders including Jeni Rose, David Cunningham, and Josh Otten, demonstrating confidence and professionalism while seeking their invaluable insights and approvals.

Designer/Founder: 2014 - 2018

Bitzer + Frank
01.2014 - 08.2018
  • Co-founded Bitzer + Frank, an eco-conscious handbag line, with a mission to eradicate plastic bags worldwide.
  • Successfully established and managed manufacturing operations in India, ensuring sustainable and ethical production practices.
  • Forged valuable partnerships with boutique retailers in the SF Bay Area, enabling local outreach and engagement with the community.
  • Spearheaded a comprehensive marketing and communication campaign, highlighting Bitzer + Frank's unique value proposition centered around minimalistic style, sustainability, size, and affordability.
  • Conducted monthly competitor content analysis reports to stay ahead in the market, providing actionable insights for strategic improvements and keeping the brand competitive.
  • Presented findings on COVID-19 activations and charity initiatives from industry peers, contributing to Bitzer + Frank's commitment to ongoing innovation and philanthropy.

Education

Bachelor of Science - Advertising, Marketing And Communications

Fashion Institute of Technology
New York, NY
12.2023

Associate of Arts - Marketing

Fashion Institute of Technology
New York, NY
08.2021

No Degree - Entrepreneurship Program

University of Southern California
Los Angeles, CA
08.2017

Skills

    -InDesign

    -Photoshop

    -Illustrator

    -Lightroom

    -After Effects

    -Adobe XD

    -Microsoft Office

    -Procreate

    -Canva

Languages

English
Native or Bilingual
Spanish
Native or Bilingual
French
Professional Working
Hebrew
Limited Working

Timeline

Front Desk Host

Forward_Space
02.2023 - Current

Intern

ShaliniB Textiles
08.2022 - 08.2023

Employee

MNTSTUDIO
08.2022 - 11.2022

Founder

The Coveted Files
04.2020 - Current

PR Intern

SHADOW | Creative Marketing & Communications
01.2020 - 05.2020

Attendee

IMG Models
07.2018 - 08.2018

Designer/Founder: 2014 - 2018

Bitzer + Frank
01.2014 - 08.2018

Bachelor of Science - Advertising, Marketing And Communications

Fashion Institute of Technology

Associate of Arts - Marketing

Fashion Institute of Technology

No Degree - Entrepreneurship Program

University of Southern California
Soraya Chraibi