Sowmya M
Coimbatore,India
Summary
Results-oriented professional with extensive experience in B2B client management and quality assurance. Demonstrated success in strengthening supplier relationships and utilizing marketing analytics to inform data-driven decisions. Proficient in SQL and analytical skills, consistently delivering impactful results in dynamic environments.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Management Intern
Pannivelil Industries
Coimbatore
07.2025 - 07.2025
- During my Internship at Pannivelil Industries, I experienced overall functions and improved maintenance of supplier relationships, Teamwork, Networking, Record of day-to-day Invoice bills, I gained knowledge of inspection and control over the production and packing unit, as well as managing the sales plans
- Assisted in coordinating daily operations for production schedules and workflow.
- Supported management in analyzing inventory levels and supply chain processes.
- Prepared reports on operational efficiency and resource utilization for review.
Accounts and Quality Control Department Intern
United Enterprises
Sidco Industrial Estate, Coimbatore
06.2023 - 07.2023
- During my Internship at United Enterprises, I gained hands-on experience in accounts and quality control, developing skills in quality assurance, teamwork, analytical and problem-solving skills. Through collaboration with cross-functional teams, I enhanced communication and Interpersonal skills.
- Assisted in coordinating department projects and schedules to enhance workflow.
- Supported team members with administrative tasks and documentation management.
- Conducted research to gather information for ongoing departmental initiatives.
Education
MBA - Marketing, Business Analytics
Nehru Institute of Information Technology and Management
Coimbatore01-2026
B.Com - Computer Applications
Sree Narayana Guru College
Coimbatore01-2024
State board of Tamil Nadu -
Dr.PGV Matriculation Hr. Sec. School
01-2021
State board of Tamil Nadu -
Dr.PGV Matriculation Hr. Sec. School
01-2019
Skills
- Digital Marketing (SEO, Content Marketing, Email Marketing)
- Paid Media Campaigns (Google Ads, LinkedIn Ads)
- Lead Generation & Pipeline Management (MQL to SQL)
- B2B Sales Funnel & Lifecycle Marketing
- Marketing Analytics (CAC, CPL, Conversion Rates, ROI)
- Marketing Automation Tools (HubSpot, Marketo - Conceptual)
- Data-Driven Decision Making & Dashboard Reporting
- SQL
- Power BI
- MS Office
- SPSS
- Tally ERP
- B2B Client Management
- LinkedIn Thought Leadership & Brand Positioning
Certification
- Out Bound Training Programme, Nehru Out Bound for Leadership Excellence, NGI, 08/01/24
- Tally Prime, Coregenic IT Institution, 01/01/24, 02/29/24
- Power BI, NIITM, 2025
- MS Word, Naan Mudhalvan, 05/01/23
- MS Excel, Naan Mudhalvan, 05/01/23
- MS Power Point, Naan Mudhalvan, 05/01/23
Accomplishments
- TEEN TALKS 2021 powered by KGiSL Soft Skills Academy Presents “Aauvai viruth”
- Proficiency Award, 2023, Received for Academic Performance in overall
- Executive member of Entrepreneurship Development Club, NIITM, 2024 – 2026
Projects
- A Study on Inventory Management System using Php (Front end), Sql (Back end), Sun Software Solutions, Coimbatore, Tamil Nadu, 12/01/23, 03/31/24, The main objective of this project is to present the design and implementation of an Inventory Management system tailored for retail businesses to streamline inventory ordering, stock alerts and optimization processes.
- B2B Digital Marketing Campaign Simulation – Lead Generation & Pipeline Analysis, MBA Academic Project, NIITM, Coimbatore, Tamil Nadu, 01/01/25, 03/31/25, Designed a simulated multi-channel B2B digital marketing campaign for a SaaS product targeting healthcare businesses. Developed strategy across paid media (Google Ads, LinkedIn), SEO, and email lifecycle marketing. Built a Power BI dashboard tracking KPIs including CPL, CAC, MQL-to-SQL conversion rate, and pipeline contribution. Analyzed ROI across channels and proposed budget reallocation to optimize cost efficiency by 22%.
- SEO & Content Marketing Strategy for an AI-Based Startup – Brand & Demand Creation Study, MBA Academic Project, NIITM, Coimbatore, Tamil Nadu, 08/01/25, 10/31/25, Conducted a comprehensive SEO audit and content strategy plan for a hypothetical AI startup in the B2B tech space. Performed keyword research, competitor gap analysis, and designed a 3-month content calendar targeting decision-makers via LinkedIn thought leadership posts, blogs, and website landing page optimization. Mapped content to the B2B sales funnel stages (Awareness, Consideration, Decision) to support MQL generation and brand positioning.
Training
- Digital Transformation Refocused – Business Analytics, International Conference on Management & Information Technology in Industry 5.0, NGI B-Schools, 01/31/25, 02/01/25
- From Ideas to Impact : How AI is Shaping the next wave of Startups, International Conference at RVS Institute of Management Studies, 11/14/25
Seminar Papers
An Analytical Study On Agricultural Supply Chain Management - Enhancing Efficiency Sustainability in the Agri-food Sector, National Seminar in Annamalai University, 11/06/25
Timeline
Management Intern
Pannivelil Industries
07.2025 - 07.2025
Accounts and Quality Control Department Intern
United Enterprises
06.2023 - 07.2023
MBA - Marketing, Business Analytics
Nehru Institute of Information Technology and Management
B.Com - Computer Applications
Sree Narayana Guru College
State board of Tamil Nadu -
Dr.PGV Matriculation Hr. Sec. School
State board of Tamil Nadu -
Dr.PGV Matriculation Hr. Sec. School