Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Timeline
Generic

SRABANA GUHA

Summary

Driven Solutions Engineer with 10+ years of industry experience with a strong background in technical sales, product strategy, stakeholder engagement and ad tech, specializing in digital advertising campaign management and technology optimization. Skilled in API design, cloud computing, and leveraging data insights to drive business solutions. Proven ability to lead cross-functional teams, optimize operations, and enhance client satisfaction through innovative, customer-focused approaches.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Partner Engineer

Uber
05.2022 - Current
  • Developed and delivered impactful technical sales strategies, engaging presentations, and comprehensive onboarding for C-level clients; resulted in a 40% increase in adoption and $20M revenue growth for Uber's high-revenue API products
  • Engineered and executed complex technical frameworks, leading to the successful introduction of two flagship products, which boosted market penetration by 15% and contributed to a 30% rise in quarterly sales
  • Influenced product development roadmaps working with Product and Engineering teams to effectively address business challenges, leading to substantial improvements in operational efficiency
  • Mentored internal teams on advanced product features, enhancing cross-functional collaboration and reducing support escalations by 20%
  • Hired and mentored team members across the globe growing the team by double headcount
  • Revamped API monitoring processes, creating dashboards and alerts to improve early issue detection and reduce developer turnaround time by 25%
  • Aggregated product feedback and reviewed results with product/eng teams to prioritize feature requests.

Technical Solutions Engineer

Hulu
03.2019 - 02.2022
  • Engineered comprehensive solutions and provided technical support to internal teams and stakeholders, achieving a 20% reduction in ad-serving issues and maintaining exemplary customer satisfaction
  • Collaborated with sales partners to identify and capitalize on business opportunities, resulting in a 10% increase in revenue from advertisers' business goals
  • Innovated and deployed end-to-end customized solutions and products in collaboration with product and engineering teams to expand product offerings to biggest channel partners
  • Applied technical subject matter expertise to design and implement automated solutions for seamless third-party ad server integration, utilizing APIs and AWS capabilities to reduce integration time and elevate partner experience
  • Conducted data analysis and trend forecasting to optimize ad-serving efficiency, leveraging ad tech tools and AWS services.

Senior Implementation Engineer

Nativo
05.2015 - 03.2019
  • Managed integrations for a diverse range of Nativo Platform Publishers, ensuring flawless execution of ad campaigns and on-time delivery
  • Developed and implemented customizable ad execution solutions, enhancing ad performance and customer satisfaction
  • Optimized internal processes for publisher launches, reducing deployment time and ensuring streamlined campaign execution
  • Leveraged data-driven methodologies to scale operations and elevate customer experience standards.

Web Engineer

TAP Series
09.2013 - 03.2015
  • Revamped and revitalized the company's online user-interactive software course, resulting in a remarkable 30% improvement in user engagement and completion rates
  • Optimized the architecture and backend structure of the official e-commerce website, achieving a 20% increase in website performance and heightened user satisfaction
  • Implemented user-friendly site enhancements and functionality improvements, driving a surge in user conversion rates.

Education

Master's - Computer Science

California Lutheran University
Los Angeles

Skills

  • CRM : Salesforce
  • API Design and Development
  • Cloud Computing : AWS , Azure, Google Cloud)
  • Python Programming: Python, NumPy, SciPy, Pandas, Matplotlib, API interactions
  • Web Development : HTML, CSS, Javascript, Java, PHP
  • Databases: PostgreSQL, pgAdmin, MongoDB, Extract-Transform-Load (ETL), Relational Database
  • Data Technology: Spark, containers, DevOps tooling, Git
  • Data Science and Machine Learning: Shallow learning, deep learning, LLMsBusiness
  • Intelligence Software: Tableau

Certification

  • Berkeley Data Analytics Boot Camp
  • AWS Certified Cloud Practitioner (CLF)

Accomplishments

  • Recognized with exceptional contributor award for hiring and mentoring new team members

Timeline

Partner Engineer

Uber
05.2022 - Current

Technical Solutions Engineer

Hulu
03.2019 - 02.2022

Senior Implementation Engineer

Nativo
05.2015 - 03.2019

Web Engineer

TAP Series
09.2013 - 03.2015

Master's - Computer Science

California Lutheran University
SRABANA GUHA