Summary
Overview
Work History
Education
Skills
References
References
Timeline
Generic

Stacey Rene Russell

Tallahassee,FL

Summary

  • A track record in media, hospitality and communications with a comprehensive, multi-disciplinary background that's required of today's landscape
  • A dedicated leader able to deliver exceptional events that engage customers and drive sales growth
  • A hybrid thinker who develops strategy that stems from the intersection of creativity and business
  • Possess strong multi-tasking skills, with ability to manage various projects and schedules
  • Expert level in Expert in MS Office Suite (Word, Excel, Outlook, Project, PowerPoint, and Visio),Proficient with various CRM systems, social outlet including Facebook, TikTok, X and Instagram

Overview

15
15
years of professional experience

Work History

Director of Marketing and Events

Creation Cares - St. Paul's Methodist Church
Tallahassee, Florida
02.2025 - Current
  • Developed strategic marketing plans for community outreach programs.
  • Led social media campaigns to engage church members and local community.
  • Coordinated events and activities to promote church initiatives and services.
  • Managed marketing budgets to ensure effective use of resources.
  • Collaborated with volunteers to create promotional materials and content.
  • Analyzed community needs to tailor marketing strategies effectively.

Director of Operations

COMPASS Real Estate Top Agent Jill Silverstein Group LLC
Chicago, Illinois
01.2017 - 05.2024
  • Utilized technology tools including automation, CRM, and content management systems to help grow the team's overall revenue from $10M to $50M
  • Planned, directed, coordinated, and oversaw operations activities in the organization, ensuring development and implementation of all marketing efforts to achieve industry-leading results
  • Mentored and developed all employees, develop bench strength, created clear and measurable goals that drove property and employee success to ensure collaborative team atmosphere
  • Developed annual yearly goals that addressed overall strategies, tactics, and resources to achieve organizational goals with targeting messaging and value propositions to improve branding and overall recognition

Freelance Consultant

07.2016 - 01.2017
  • Work directly with clients and individuals focusing on marketing, creative services, events and social media within their desired budget from start to finish
  • Serve as go-to-person regarding any administrative, research and operational related functions
  • Prepare daily, weekly, and monthly reports, and updated calendar of appointments
  • Perform basic accounting functions including cash reconciliations and wire transfers

Director of Marketing/Contributing Writer

Modern Luxury Miami
09.2012 - 07.2016
  • Implemented and facilitated marketing strategies and value added benefits for a variety of local and national luxury brands
  • Managed event budgets and crate P&L statements in addition to event media outreach
  • Executed marquee magazine events totaling revenue of over $375k
  • Slashed office expenditures by $35K by negotiating for cheaper supply contracts, implementing inventory control, and standardizing ordering procedures

Hospitality & Entertainment Assistant/Promoted to Account Manager

TARA,Ink.
05.2010 - 09.2012
  • Experience in writing introduction letters and press releases, biographies, fact sheets, descriptions, press clippings and press kits tailored to each client such as Gerber Group, W Fort Lauderdale, Solé On The Ocean and Miami Fashion Week
  • Managed general office duties such as faxing, copying, answering phones, scheduling clients and participated in meetings and responsible for various clients online media and marketing
  • Hired, trained, and on-boarded over 10 new employees, providing initial support that expedited staff assimilation by 20%

Education

Bachelor of Science - International Relations & Marketing

Florida International University
Miami, FL
05-2010

Skills

  • Marketing strategy
  • Digital marketing
  • Event management
  • Content management
  • ROI analysis
  • Vendor negotiation

References

  • Jaqueline Maihle-Grantham, Direct Supervisor - TARA,Ink.com, 754.264.4976, jackie@irieweekend.com
  • Joseph Quinones, Direct Supervisor - Modern Luxury, 305.978.6695, jquinones@frostscience.org
  • Malia Motely, Colleague - Jill Silverstein Group, LLC, 773.980.0570, malia@dreamtown.com
  • Christina Rajo, Personal Reference - Close Friend Since 2005, 305.310.4578, crajo@conchitaespinos.com

References

References available upon request.

Timeline

Director of Marketing and Events

Creation Cares - St. Paul's Methodist Church
02.2025 - Current

Director of Operations

COMPASS Real Estate Top Agent Jill Silverstein Group LLC
01.2017 - 05.2024

Freelance Consultant

07.2016 - 01.2017

Director of Marketing/Contributing Writer

Modern Luxury Miami
09.2012 - 07.2016

Hospitality & Entertainment Assistant/Promoted to Account Manager

TARA,Ink.
05.2010 - 09.2012

Bachelor of Science - International Relations & Marketing

Florida International University

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