STACEY URDIALES
Wadsworth,OH
Summary
Results-oriented executive with extensive experience in managing high-impact initiatives and multimillion-dollar budgets across banking, manufacturing, and consumer goods sectors. Demonstrated success in delivering complex projects and driving operational excellence while aligning strategies with organizational goals. Key skills include project management, strategic planning, business analysis, and process improvement. Committed to creating measurable business value and facilitating transformation.
Overview
21
21
years of professional experience
1
1
Certification
Work History
Project Manager III
Westfield Bank
Seville, Ohio
01.2022 - Current
- Sole Project Management Officer entrusted with leading all critical initiatives across the organization utilizing the PMP methodology; recognized for versatility and the ability to seamlessly take on multiple roles to meet business demands.
- Drove the successful execution of enterprise-wide implementation projects, delivering measurable results in user adoption, training, communication, and documentation that enhanced organizational performance.
- Spearheaded and formalized the Request for Proposal (RFP) process, including development, implementation, and oversight of RFPs for core systems, budget platforms, loan review providers, and audit firms.
- Designed and launched the bank’s contract management workflow process and procedures, resolving a critical gap and ensuring proactive renewals, legal alignment, and document retention were optimized for successful vendor management.
- Oversaw and delivered high-impact technology and operational projects, directly supporting the bank’s strategic objectives, regulatory obligations, and financial performance.
- Chaired the Strategic Products, Services and Change Committee, a monthly governance body responsible for reviewing and approving projects, changes, risks, and modifications across the organization to provide cross functional visibility and alignment with the bank’s strategic goals.
Project Manager
Matco Tools
Stow, Ohio
01.2019 - 01.2022
- Performed risk assessment on key catalog project impacting 750,000 customers and over 1900 franchisees to achieve key deliverables in 12 weeks.
- Developed the strategy and implementation of the Covid Return to Workplace and Diagnostics Credit Card Processing projects.
- Developed strategies, sales, and incentive promotions to meet sales goals, competition, and changing market conditions.
- Franchise Roll out of MDBS 3.0 Software to over 2000 distributors working with cross-functionally with internal/external teams.
- Established and built strong working relationships with business leaders and key stakeholders and work teams to ensure the successful delivery of services.
Project Manager – Sales & Service
Ametek Micro-Poise Company
01.2016 - 01.2019
- Responsible for managing multimillion-dollar projects for uniformity and dynamic balancer testing systems for tire and wheel assemblies, tire geometry inspection systems, and tire x-ray machine.
- Directed all projects from initiation through installation working with executive management and cross-functional teams including website development and maintenance.
- Directed quality assurance measures by creating a quality handbook and provided risk mitigation by reviewing all technical specifications, manuals and marketing material.
- Collaborated with the engineering department to create a project schedule that is used universally and resulted in a 10% increase in production timelines.
- Developed, managed, and executed yearly budget for revenue and expense as well as incentive plans, and marketing plans.
Marketing Manager
EBO Group, PT Tech, Inc. & Aero Torque
Sharon Center, Ohio
01.2013 - 01.2016
- Developed a marketing plan to drive all marketing initiatives for the $35 million International manufacturing company.
- Managed the technical training program & implementation, marketing budget, and marketing campaigns.
- Interfaced with vendors on marketing including trade shows, sales training, literature, and equipment showcasing.
Marketing Operations Specialist
Homax Group Inc.
Independence, Ohio
01.2009 - 01.2013
- Process design and documentation implementation to enhance marketing productivity.
- Conducted extensive research on the environment for high-impact, high-leverage improvement and cross-functional collaboration opportunities.
- Managed directing cross-functional implementation teams, to increase overall effectiveness of the marketing organization.
- Associate Brand Manager for the Homax Brand – $56-Million-dollar business.
- Managed Canadian program for Homax Brand – $300K in business.
- Launched TAT Jet Stream Cost Reduction Project – $397K in annualized cost reduction.
- Leader in managing ad agency’s efforts in creation, planning and execution of advertising campaign.
Marketing Communication Specialist
Ridge Tool Company
Elyria, Ohio
01.2006 - 01.2009
- Managed marketing funds on a 2.7-million-dollar budget.
- Accountable for Customizable Marketing Collateral which resulted in a 20% increase in sales.
Senior Sales Planning Specialist
Diebold Incorporated
Canton, Ohio
01.2004 - 01.2006
- Managed Cross-functional team of 20 marketing individuals.
- Developed and maintained Diebold internal/external website. Developed, implemented, and managed the marketing campaign process.
- Managed Sales Performance Rankings & Sales Achievement reporting.
Education
Master of Business Administration - Business
University of Phoenix
Remote05-2010
Bachelor’s Degree - Corporate Communications
Marietta College
Marietta, OH05-2001
Skills
- Project management and planning
- Risk assessment and mitigation
- Budget and contract management
- Vendor and stakeholder engagement
- Regulatory compliance and oversight
- Cross-functional collaboration
- Process improvement strategies
- Team leadership and development
- Effective communication skills
- Strategic planning and execution
- Change management processes
- Performance improvement initiatives
- Document and project management
Certification
- Project Management Certification
- Lean Practitioner Certification
- KT Training, Manager Training, PMP Training & Courses
Accomplishments
- Westy Award 2023
- Sunsational Award
Affiliations
PMI Member
PROFESSIONAL ATTRIBUTES
- Delivered impactful results across diverse industries including manufacturing, financial services, technology, consumer goods, and product development.
- Extensive experience in project and account management, market analysis, corporate branding, and events marketing.
- Experienced in managing multimillion-dollar budgets, forecasts, vendor and agency relationships, and contracts.
- Advanced marketing expertise including presentations, copywriting, developing promotional messaging across various media, and creating brand awareness to drive sales.
- Exceptional communication skills with demonstrated success in client presentations, and creative project development.
- Deep knowledge of strategic planning, organizational analysis, financial oversight, and sales management.
- Accomplished leader known for sound business judgment with a proven ability to manage changing priorities, projects, staff, and clients.
Timeline
Project Manager III
Westfield Bank
01.2022 - Current
Project Manager
Matco Tools
01.2019 - 01.2022
Project Manager – Sales & Service
Ametek Micro-Poise Company
01.2016 - 01.2019
Marketing Manager
EBO Group, PT Tech, Inc. & Aero Torque
01.2013 - 01.2016
Marketing Operations Specialist
Homax Group Inc.
01.2009 - 01.2013
Marketing Communication Specialist
Ridge Tool Company
01.2006 - 01.2009
Senior Sales Planning Specialist
Diebold Incorporated
01.2004 - 01.2006
Master of Business Administration - Business
University of Phoenix
Bachelor’s Degree - Corporate Communications
Marietta College
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