Stacey E. Giffin

• Developed keyword strategy for custom ASD optimizations in Apple Store
• Achieved 13% MoM revenue growth with annual revenue of $6M
• Built credibility and trust to influence client's buying decisions

I manage advertiser relationships with enterprise accounts. Primary responsibilities are making data driven decisions on content creation, marketing strategy, and UA trends with advertisers while creating media optimizations. I focus on strategic growth and consistently exceed internal and external KPIs. I work across multiple stakeholders to provide product and user flow updates to present additional value and expertise to clients.

• Increased click and conversion traffic by 150% over 5 months
• Promoted to Strategic Account Manager for a new product

I managed client relationships and paid social for our comparison site. I established a new contract for an affiliate program and launched partnerships with Earthlink, Comcast and DirectTV. I restructured the team into client facing and product roles that streamlined efforts and skills into areas of specific expertise. Created a proposal for enhanced retention and a new product that I presented with the CEO to VPN clients.

• Managed our largest account, Google, and worked extensively with the team to develop creative projects and increase DAU
• Oversaw API integration that increased partner volume by 68%
• Achieved 112% annual revenue goal in 2021
• Actively involved in contract negotiations with Amazon and SimpliSafe for tech fulfillment

I managed enterprise partnerships with the objective of acquiring new subscribers for our e-commerce platform. Key accounts were Amazon, Ring

Walmart, Realtor.com and Google. I worked with technical project managers, user acquisition and product teams to collaborate on tactical and creative solutions to increase the value of the partnerships and streamline complex API integrations.

• Created and implemented SDR program across Weave and the parent company, RXA that utilized prospecting, drip campaigns and cold calling
• Negotiated favorable terms and implemented ZoomInfo for sales teams
• Closed key affiliate relationship that allowed additional verticals to be explored

I led all outbound sales efforts while deploying marketing campaigns to sell AI technology for workforce optimization. I was one of 2 full time employees at this early stage start-up. I guided clients through the entire sales cycle and worked as a project manager to onboard new clients as well as managed Saas integration with their existing platform.

• Increased Denver footprint by 200%
• Created templates and workflows to streamline the sales and prospecting process

I connected businesses with an on-demand workforce through our efficient and customizable app.

I employed strategic outreach to potential clients, closed business deals, and managed accounts after point of sale.

• Maintained an average quota of 120%

I worked with small health and wellness businesses implementing our technology to monetize excess inventory in fitness classes or unbooked appointments to increase revenue.

I worked with regional businesses navigating the insurance renewal process, resolving conflicts and negotiating favorable terms . I created proposals and presented options to clients for quotes adhering to submission deadlines. I focused on retention and growth.

• Established efficient workflow processes, monitored daily productivity and implemented modifications to improve productivity

I worked with patients, managed the equipment in the office and ensured records and databases were well managed and accurate. I submitted pre-authorizations and negotiated with insurance companies on coverage for in-office procedures.

I worked with patients on medicaid that utilized the highest percentage of services and worked with medical providers on formulating a plan to decrease their emergency service utilization. We created programs based on nutrition education, medication adherence, and development of basic social skills to provide a comprehensive plan so patients felt supported and empowered. I also supported telehealth providers by acting as liaison with patients providing two-way information as well as patient education and prescription management for psychiatric and diabetic patients.

I worked part-time at the base area restaurant to keep my hospitality skills fresh. I was responsible for training new employees, implementing sales strategies that increase revenue and managing employees on the floor.