Stacy Butterfield
Management & Marketing Specialist
Lancaster,CA
Summary
Precise Department Manager with seven years of managerial experience across multiple departments within the Technology, Real Estate, and Property Management industries. I have a strong passion for the arts and a burning fire for marketing. I am a driven and versatile professional with broad experience in marketing, collaboration, analytics, and implementation techniques, demonstrating strong communication and organizational skills. As an enthusiast about the marketing profession within the IT sector, I value optimization and appreciate the hard work required for the success and evolution of a company.
Overview
13
13
years of professional experience
6
6
years of post-secondary education
Work History
Marketing Specialist
Triden Group
San Diego, CA
04.2022 - 04.2023
- Created and provided marketing material to meet business needs.
- Worked closely with senior management to implement strategic communications plans and marketing initiatives.
- Organized development and implementation of diverse marketing videos, social media posts and blogs.
- Brainstormed and coordinated marketing campaigns and channels to drive awareness, traffic and conversion.
- Implemented initiatives to increase brand awareness and engagement with target audience.
- Utilized full range of marketing tactics and tools to drive lead conversion and quality across multiple channels.
- Conducted research and analyzed trends to identify new marketing opportunities and audiences.
- Managed social media platforms and utilized metrics to increase engagement and campaign performance.
- Launched targeted promotions to segments of customer database to optimize response and increase circulation.
- Executed comprehensive strategic plans and coordinated projects to fulfill marketing initiatives.
- Coordinated with digital team to define target messaging and create engaging web content.
- Measured and reported campaign metrics to devise improvement strategy.
- Liaised with subsidiaries to perform day-to-day activities and develop annual marketing programs.
- Communicated with clients to define project objectives.
- Marketed and publicized special events in social calendars.
- Adhered to optimal budgeting, project management, scheduling, and reporting practices to provide consistent and successful event operations.
- Communicated event timelines to stakeholders for on-time event execution.
- Designed and maintained spreadsheets documenting vendor, facility, and guest information.
- Planned event logistics by performing site evaluations and cost estimates.
- Trained customer service, marketing, and sales teams for events.
- Communicated with venues, vendors, and partners to accomplish event goals and deadlines.
- Organized corporate luncheons, dinners, conferences, and special events.
- Initiated negotiations with vendors and subcontractors to meet the event budget.
- Hosted large groups by engaging with attendees during annual events.
IT Staff Augmentation Manager
Sigmanet, IT Solutions, Converge One
Primary Counties: Los Angeles, OC, San Diego, CA
02.2014 - 03.2016
- Managed recruitment team and trained and mentored new advisors.
- Streamlined full life-cycle recruiting processes for the entire team.
- Managed applicant tracking systems to keep recruitment processes organized.
- Measured and reported on recruitment metrics to track recruitment efforts' successes and failures and identify improvement areas.
- Elevated team performance via strategic planning and coaching in prospecting, sales, and value-added presentations.
- Worked with senior leadership in overhauling Salesforce.
- Reduced process gaps while supervising employees to achieve optimal productivity.
- Facilitated successful policy implementation and enforcement to maintain legal and operational compliance.
Client Success Manager - Managed Services NOC
SIGMAnet
Ontario, CA
02.2013 - 06.2014
- Led process improvement and problem-solving efforts to create standard procedures and escalation policy for the NOC customer support team.
- Played an instrumental role in client satisfaction by working with operational teams for proper resolution of service issues.
- Monitored metrics and developed actionable insights to improve efficiency and performance.
- Utilized customer feedback to inform changes and improvements to customer success plans.
- Created customer support strategies to increase customer retention.
- Assisted customers with onboarding and product setup to foster successful adoption and usage.
- Established strong relationships with key customers, resulting in increased customer loyalty.
- Generated reports and communicated results to stakeholders to provide insights into customer success.
- Collaborated with sales and product teams to address customer success objectives.
- Managed existing client renewals, keeping accounts, information, and documents in conformance with compliance standards.
- Attended networking events to meet new prospects and expand business opportunities through partnerships.
- Reviewed products and user documentation to assess compliance with client success processes.
- Tailored customer relationships by determining expected needs and finding correct solutions.
- Contributed to the design and implementation of product updates and service transformations based on feedback from customers and frontline knowledge.
- Reached out to accounts regularly to check on needs, understand business operations, and offer services.
- Developed marketing campaigns to enhance clients' return on investment.
- Hosted daily status calls and weekly ad hoc meetings with clients to promote client satisfaction and keep all parties abreast of thechanging environment.
Senior Property Manager
Western National Group
Northridge / Rancho Santa Margarita, CA
12.2009 - 01.2014
Education
Customer Centric Sales - Information Technology - Sales
The TECH Sales Coach
San Diego 2023 - 2023
Bachelor of Arts - Interior Design
Rocky Mountain College of Art And Design
Denver, COProfessional Recruiter Certification - Human Resources
ADP / AIRS Training / SHRM
2014 - 2014
General Studies / Psychology
Los Angeles Pierce College
Long Beach, CARealtor - Real Estate
Real Estate
Lancaster, CA 2009 - 2014
Skills
- Social Media Management
- Creative Strategist
- Project Management
- Creative Campaign Development
- Processes Development and Implementation
- Ability to Learn and Adapt Quickly
- Sales and marketing
- Search Engine Optimization
- Coaching and mentoring
- Staff Management
- Special Events Planning
- Contract Negotiations and Administration
- Budget Forecasting
- Networking
- Online and mobile consumer marketing tools
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Paying attention to simple little things that most men neglect makes a few men rich.
Henry Ford
Timeline
Customer Centric Sales - Information Technology - Sales
The TECH Sales Coach
2023 - 2023
Marketing Specialist
Triden Group
04.2022 - 04.2023
Professional Recruiter Certification - Human Resources
ADP / AIRS Training / SHRM
2014 - 2014
IT Staff Augmentation Manager
Sigmanet, IT Solutions, Converge One
02.2014 - 03.2016
Client Success Manager - Managed Services NOC
SIGMAnet
02.2013 - 06.2014
Senior Property Manager
Western National Group
12.2009 - 01.2014
Realtor - Real Estate
Real Estate
2009 - 2014
Bachelor of Arts - Interior Design
Rocky Mountain College of Art And Design
General Studies / Psychology
Los Angeles Pierce College
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