Stacy Hodges
Marketing Coordinator
Denver,CO
Summary
Innovative Marketing leader with 15+ years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader.
Overview
15
15
years of professional experience
2
2
years of post-secondary education
Work History
COMMUNITY MANAGER
THRIVE BALLPARK, TRADECRAFT
11.2020 - Current
- Cultivates and maintains a community that creates excitement, fosters collaboration and networking, and is a supportive, professional work environment
- Increased community occupancy by 43% during and post-pandemic
- Manages lead conversion to community visits (average conversion ratio 61%)
- Facilitates tours and conversion to Memberships (average conversion ratio 52%)
- Focuses on Member retention to reduce attrition
- Responsible for hiring, on-boarding, and off-boarding the role of Office Coordinator
- Oversees the training of individuals in this role and provides guidance regarding customer service, sales, and professional development
- Manages HubSpot CRM of approximately 4,500 records and memberships in RnD Software
- Additional knowledge of Brivo, HelloSign, Adobe Creative Suite, Canva, Slack, and QuickBooks
- Solves for Member related questions and concerns regarding agreement terms, transfers, membership rates, and overall experience
- Reviews billing for accuracy and audits additional income sources, vendors, invoices, and monthly expenses
- Creates and reviews all Membership and Non-member agreements and required documents
- Began community-isolated social media platforms, creates and deploys content, and manages the social media calendar
SENIOR MARKETING COORDINATOR
CUSHMAN & WAKEFIELD
02.2015 - 09.2020
- Designed all marketing materials for new business, office and retail reports, listings and completed transactions including broker opinions of value, offering memorandums and electronic marketing graphics within Adobe Creative Suite
- Effectively distributed and reviewed electronic marketing campaigns to approximately 1,500 investors resulting in client facing reports
- (70+ To Date)
- Managed and maintained a database of approximately 20,000 contacts using apto/Salesforce software
- Facilitated the deal management and transaction process through CW software, from the marketing to closing and collecting all necessary transaction documents
- Maintained the Team website, including available investment opportunities, recent sales, relevant news and custom reports through ListingLab (CoStar)
- Oversaw the Private Capital Group’s marketing materials and coordinated the 2019 Retreat
- Was an intricate contributor to $171,730,000 in team transaction history, $195,900,000 of current listings and $182,900,000 of active proposals
- Commercial Real Estate Marketing and Design Specialist with experience implementing marketing programs and software as well as coordinating investment transactions
- Proven ability to develop and lead teams, create processes and synergies that enable top growth, profit and efficiency, as well as strong communication and organizational skills
- Innovative and resourceful, with the ability to quickly learn and implement new concepts or products into daily operations.
MARKETING & TRANSACTION COORDINATOR
MARCUS & MILLICHAP
12.2007 - 02.2015
- Created and maintain all marketing materials, including proposals, investment memorandums and fliers
- Effectively designed, distributed and reviewed electronic marketing campaigns
- Managed and updated a database using InTouch and REA software
- Researched and evaluated comparable properties to produce market surveys
- Collected and submitted all transaction documents and liaised with out of state offices to abide with legal requirements
- Generated and oversaw websites to house investment opportunity marketing and due diligence documents
- Explored Chapter 11 Bankruptcy filings to procure cases containing value-add, real property investment opportunities
- Trained and managed schedules for summer interns.
Education
Human Services
METROPOLITAN STATE COLLEGE OF DENVER
01.2000 - 01.2002
Skills
Project Lead & Team Management
Adobe Creative Suite
Marketing Collateral Design
Salesforce & HubSpot
Project Management
Email Blasts and Newsletters
Brand Management
Campaign Management
Affiliations
Bold Leader Collective
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
COMMUNITY MANAGER
THRIVE BALLPARK, TRADECRAFT
11.2020 - Current
SENIOR MARKETING COORDINATOR
CUSHMAN & WAKEFIELD
02.2015 - 09.2020
MARKETING & TRANSACTION COORDINATOR
MARCUS & MILLICHAP
12.2007 - 02.2015
Human Services
METROPOLITAN STATE COLLEGE OF DENVER
01.2000 - 01.2002