Stacy Huitron
Business Development Associate
Bulverde,TX
Summary
Dynamic Business Development Associate with a proven track record at HEB Grocery Store, leveraging critical thinking and collaborative teamwork to consistently exceed client expectations. Expertise in customer engagement and problem-solving fosters long-term growth and sustainability in fast-paced, competitive environments. Results-oriented professional skilled in program management and project development, executing strategies that align with organizational goals while enhancing store performance. Committed to delivering innovative solutions that boost efficiency, productivity, and scalability, contributing to market expansion and increased revenue through strategic initiatives and robust client relationships.
Overview
22
22
years of professional experience
Work History
Business Development Associate
HEB Grocery
05.2017 - 07.2025
- Joined HEB as a BDA to work with BDM to develop the greatest product for competitive retail.
- Engaged with customers to build business relationships.
- Conducted market research and analysis to identify emerging trends and competitor activities, informing strategic business decisions.
- Contributed to annual sales targets by consistently meeting or exceeding individual performance goals across various territories.
- Regularly reported progress on sales activities to senior management, providing valuable insights into market dynamics and areas for growth.
- Implemented processes in place to help with the ability and complexity within the department, exceptional resiliency throughout all aspects of daily responsibilities within this fast-paced industry environment, where every second counts when it always comes to exceeding expectations without compromise on quality standards
- Shelf activity support, including NIPs, Refresh & Seasonal (POG for Bakery).
- Category pricing repairs, item relationships, competitive maintenance & execution of price recommendation.
- Communication support of the desk & the store, including responding to requests (calls, emails), relevant communication & reporting.
- Reviewing customer feedback in Survey Aid & supporting the stores with feedback and responding to our customers.
- Promotional work, including celebrations, promo/desk planner, coupon signoff, EOM, promo analysis in PDS.
- Face to suppliers for running the business needs and internal & external communication.
- Developed proposals and presentations that effectively communicated the value of our solutions to potential clients, securing numerous contracts.
- Partner with Global Sourcing to ensure HEB is getting the best cost to ensure customers are getting quality product at a great retail.
- Collaborated with celebrations on the implementation of the latest item launch and marketing materials.
- Ongoing communication with Leaders on store priorities and decision points.
- Collaborated with Research and development to ensure the projects are hitting our timelines
- Developed strong relationships with industry influencers and thought leaders to gain access to new business opportunities and referrals.
- Collaborated with focus groups to design best marketing strategy for product offerings.
- Organized productive meetings between key stakeholders from both companies during partnership discussions, paving the way for successful collaborations.
- Participated in ongoing professional development programs to enhance product knowledge and sales techniques for continuous improvement.
- Developed knowledge of supplier products and services to make suggestions according to customer needs.
- Supported team members by sharing best practices, collaborating on strategies for challenging processes, fostering a positive work environment.
- Assisted in developing marketing materials that showcased our products and services effectively, attracting new clientele.
- Enhanced customer experience using all omnichannel offerings.
- Negotiated prices, terms of sales and service agreements.
- Contributed to event marketing, sales and brand promotion.
Nutritional Project
HEB Grocery
03.2012 - 05.2017
- Self-motivated, with a strong sense of personal responsibility.
- Excellent communication skills, both verbal and written.
- Proven ability to learn quickly and adapt to new situations.
- Skilled at working independently and collaboratively in a team environment.
- Collaborated with regulatory team to ensure all nutrition and nutritional facts panels were completed on time.
- Worked well in a team setting, providing support and guidance.
- Managed time efficiently in order to complete all tasks within deadlines.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
Subject Matter Expert
HEB Grocery
01.2009 - 03.2012
- Mentored junior team members, contributing to their professional growth and development.
- Established best practices for knowledge sharing, fostering a culture of continuous learning and improvement.
- Developed effective training materials for diverse audiences, resulting in improved skillsets and increased job satisfaction.
- Served as a liaison between technical experts and business stakeholders to ensure alignment on project objectives and deliverables.
- Enhanced team productivity by leading specialized training sessions on innovative industry practices.
- Boosted team morale and productivity through effective leadership and clear communication.
- Fostered culture of continuous improvement, identifying and implementing process optimizations.
Bakery Manager
HEB Grocery
01.2004 - 01.2009
- Managed the Bakery, consisting of Partner relationships and Customer relationships.
- Enforced compliance with food safety standards with proper food storage, sanitation and labeling.
- Monitored inventory levels and identified opportunities for cost savings.
- Managed all baking operations professionally and handled all problems confidently.
- Responsible for sales and financial numbers.
- Leading my team to successful results.
- Facilitated training for New Bakery Managers coming into the role.
- Facilitated Inventory management with Bakery Managers.
- Lead cross-functional teams to provide excellent client experiences for new implementations and run-and-maintain.
- Guide partners, serve as a thought partner, and support opportunities for growth.
- Enhanced overall bakery efficiency by implementing new inventory management system, reducing waste and ensuring fresh supplies.
- Handled staff scheduling, ensuring adequate coverage during peak times while minimizing labor costs.
- Implemented health and safety protocols, ensuring compliance with regulations and creating safe working environment.
- Oversaw all aspects of quality control to maintain consistently high standards for baked goods produced at the facility.
- Customized supply ordering to match seasonal demand, ensuring availability of popular items and reducing excess stock.
Education
High School Diploma -
John Jay High School
San Antonio, United States 05.2001 -
Skills
- Project management
- Cross-functional coordination
- Effective time management
- Collaborative project engagement
- Effective collaboration
- Industry trends
- Innovative product strategy
- Pricing analysis
- Strategic development
- Operational efficiency enhancement
- Organizational change management
- Project management
Accomplishments
- Implemented initiatives that resulted in higher customer satisfaction scores by 25%
- Developed a seasonal program for Tres Leche Program that is generating over $1.3k weekly
- Developed a Graduation destination for Colligate Licensing Dec 2022
- Used Microsoft Excel to develop inventory tracking spreadsheets for Deco Pac items when counting inventory.
- Achieved efficiency through effectively helping with Visual training aids my BDA position
Timeline
Business Development Associate
HEB Grocery
05.2017 - 07.2025
Nutritional Project
HEB Grocery
03.2012 - 05.2017
Subject Matter Expert
HEB Grocery
01.2009 - 03.2012
Bakery Manager
HEB Grocery
01.2004 - 01.2009
High School Diploma -
John Jay High School
05.2001 -
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