Summary
Overview
Work History
Education
Skills
Timeline
Generic

Stacy Norkin

Bradenton,Florida

Summary

I am a passionate, dedicated, and motivated professional with strong background working in various fast-paced clinical environments.
With true passion for people and a history of longevity with employers.

Overview

22
22
years of professional experience

Work History

Marketing Director

Creekside Rehabilitation
07.2024 - Current
  • Built strong relationships with industry professionals and influencers.
  • Developed comprehensive marketing plans in alignment with overall business goals and objectives.
  • Oversaw the creation of compelling marketing materials, including brochures, presentations, and social media content.
  • Directed trade show participation, maximizing exposure for company products and services.

Admission Director

Sarasota Point Rehabilitation Center
01.2023 - Current

Help with census, by implementing marketing plans with Existing and new referrals by ADC 18% and medicare census by 48% . Continuing to increase community exposure and strengthening reputation for ALF, SNF and LTC. Continue to work with community partners, physician, case manager and hospitals.

with facility education-community relations - service recovery


Casa Mora Rehab

Admissions Director
11.2023 - 05.2024
  • Supported families in understanding rehabilitation processes by answering questions and providing resources when needed.
  • Ensured timely communication between rehab staff members regarding changes in patient status or needs, optimizing care coordination efforts.
  • Promoted patient engagement by incorporating personalized goals into therapy sessions.
  • Contributed to interdisciplinary team meetings, sharing observations and insights to optimize patient care plans.

Marketing Director

Bayvue Nursing And Rehab
09.2022 - 09.2022

Help with census, by implementing marketing plans with Existing and new referrals Continuing to increase community exposure and strengthening reputation for ALF, SNF and LTC. Continue to work with community partners, physician, case manager and hospitals.

Host monthly happy hours with facility education on how we can help. Also help increase referral tp ALF side with a focus to increase private pay.


Nurse Clinical Liaison

The Springs At Lake Pointe Woods
02.2021 - 09.2022

Help build a census by targeting new physicians, case managers, alfs, and refining existing referral sources. educating accounts about our clinical capabilities, meet with patient and families and explain servies.

still maintaining profit.

Nurse Liaison

Beneva Lakes
03.2020 - 10.2020

Evaluate and coordinate admissions for multiple care centers with appropriate center staff. Maintain effective communication with company personnel, as assigned. Achieve facilities census goals and annual budget projections through on site visits at the hospital to promote physician and patient education and referral conversions to admissions. Act as the liaison between the company and the community we serve. Notify Regional Director of Business Development for denial requests of any patient. Create and manage a fluid target list of contacts and decision makers in assigned hospitals and community. Develop relationships, provide excellent customer service and educate referral sources on services provided by Consulate. Problem-solve service issues with tact and resourcefulness. Demonstrate positive referrer satisfaction and account retention. Complete pre-admission assessments and appropriately assign admission for centers with communication and confirmation of availability and proper equipment/services addressed with nursing designee, admissions personnel, or Executive Director. Begin process of pre

admit Medicaid questionnaire form where applicable to consider financial issues as well as discharge disposition of patient. Collect and or arrange for delivery of hard scripts where necessary, PASRR, and pre admit insurance authorization/notification where necessary. Foster teamwork throughout entire process. Educate potential patients and families on sub acute rehabilitation expectations utilizing therapy outcomes, Quality Measures, including but not limited to the following: Physician/Nursing/Therapy Services, pharmacy services/expectations, discharge management, Return to Hospital process, in house programing and services available (i.e. x ray, laboratory services, beautician, etc.), and the benefits of programs and the option of LTC where appropriate. Develop strategies to maximize admissions including daily contact with potential referral sources including but not limited to hospitals, physicians, insurers, case management companies and health care agencies. Grow market share in core business lines in Assigned territory

Nurse

St. Joseph's Hospital
09.2002 - 10.2018

Utilization review specialist 2015-2018 Stroke Team PRN 2013-2015 LPN-PCU- 2007-2015

• Function as a primary liaison between the funding agents and other parties to ensure appropriate level of care by preforming a comprehensive concurrent review for medical necessity of outpatient/ observation and Inpatient stays

• Review precertification request for medical necessity, referring to the medical director those that require addition expertise

• Review clinical information; conducting ongoing availability, monitoring and overseeing of non-clinical activity

• Established effective rapport with other employees, professional support staff, customer, and physicians

• Use effective relationship management- to promote improve quality of care; cost effective medical outcomes; promote decreased length of stay in the hospital when appropriate; prevent complications in patient; assure appropriate level of care is received by patient

• Maintain accurate records of all intervention and provide in timely written report

• Proficient with Interqual


  • help facilitate acutely ill patients actively having CVA and coordinate with MDs the appropriate per standard of care, such as TPA or intervention such as retrieval in radiology.
  • Round on all stoke and TIA patients daily.
  • Help facilitate AMI patients move directly to the cath lab, obtain consent, accept transfers from other hospitals.
  • Assist with data collection and help with chart review
  • Follow up with discharge phone calls
  • Passion Data
  • Hypothermia data collection


  • Work in collaboration and under direct coordination with a Registered Nurse and am responsible for delivery of patient care as directed for assigned patients including medication administration, therapy and interventions
  • Work with critical ill patients and patients family
  • Mechanical ventilation experience
  • Excel in patient care and satisfaction
  • Trained fellow teammates on best practices and procedures


Cardiac cath recovery, Patient Support Tech Sept 2002-June 2007

  • Member of the health care team who performs direct and indirect patient care tasks under the direction and supervision of an RN or LPN
  • Specializing in cardiac health care
  • Responsible for performing general clerical and communication duties of an assigned
  • Unlicensed member of the team who is responsible for identifying basic normal rhythms/dysrhythmias and lethal arrhythmia's, reporting these findings to the appropriate personnel and labeling and mounting rhythm strips

Education

Associate of Science - Practical Nursing

Pasco-Hernando State College
New Port Richey, FL
05.2007

Skills

  • Patient Discharging
  • Client Relationships
  • Floor Assignments
  • Admissions Processes
  • Strategic Goals
  • Patient Admission
  • Complex Problem-Solving
  • Census Building

Timeline

Marketing Director

Creekside Rehabilitation
07.2024 - Current

Casa Mora Rehab

Admissions Director
11.2023 - 05.2024

Admission Director

Sarasota Point Rehabilitation Center
01.2023 - Current

Marketing Director

Bayvue Nursing And Rehab
09.2022 - 09.2022

Nurse Clinical Liaison

The Springs At Lake Pointe Woods
02.2021 - 09.2022

Nurse Liaison

Beneva Lakes
03.2020 - 10.2020

Nurse

St. Joseph's Hospital
09.2002 - 10.2018

Associate of Science - Practical Nursing

Pasco-Hernando State College
Stacy Norkin