Summary
Overview
Work History
Education
Skills
Timeline
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STACY PARKER

Galloway,NJ

Summary

Results-oriented leader with extensive experience in operations, marketing, and business development. Proven success in completing projects, relationship building, financial controls, innovation and driving growth in sales. Achieving operational excellence by leveraging knowledge of business trends to deliver "The Best Guest Experience". Visionary leader with proven track record in steering organizations toward success through strategic planning and effective management. Skilled in building cohesive teams, driving innovation, and enhancing operational efficiency to achieve business objectives. Demonstrated ability to transform challenges into opportunities, resulting in significant impact on company growth and profitability.

Overview

27
27
years of professional experience

Work History

Vice President of Player Development /Operations

Bally’s Corporation
Atlantic City, NJ
02.2024 - 02.2025
  • My primary responsibility as Vice President of operations is to grow the business by establishing achievement goals and metrics for the team in alignment with the organization objectives
  • Managed the player development team, budget, reporting, and coordination of events
  • Member of the Executive Team, working closely with management across multiple departments—including Table Games, Slot Operations, Special Events, Casino Cage, Casino Credit, Database Marketing, Casino Collections, Front Desk, VIP Check-in, Housekeeping, Facilities, and Entertainment
  • Partnered with Compliance on KYC (Know Your Customer) protocols to uphold property integrity and regulatory standards
  • Guided hosts in refining their skills, leveraging industry connections to expand their player base, and achieving their business goals
  • Oversee the development of innovative programs and promotions including managing incentive and rewards offers
  • Managed and approved all slot free play, table bet match play, airfare, show tickets, comps, and special event invitations for VIP and high-value players
  • Provide excellent customer service to promote the Bally’s Corporation ‘Brand”
  • Led the development and implementation of the OPTX system to streamline marketing efforts for casino hosts, enabling automated customer outreach via email, text, and phone call tracking
  • Trained employees on the use of the system, ensuring smooth adoption and proficiency in utilizing its features
  • Pulled monthly performance reports for casino hosts, reviewing key metrics, and providing coaching to improve customer engagement and performance
  • Fostered strong professional relationships with team members and customers, ensuring effective communication and collaboration
  • Addressed and resolved guest issues and concerns, ensuring a positive experience and satisfaction
  • Continued to develop, maintain and strengthen my loyal customer base while managing player development operations, fostering long-term relationships, and providing exceptional service to drive customer retention

Vice President of Player Development

Ocean Casino Resort
Atlantic City, NJ
01.2018 - 01.2024
  • My primary responsibility as Vice President of Player Development is to develop, build, and maintain relationships with new and existing guests to increase gaming revenue
  • Provide excellent customer service to promote the Ocean Casino Resort ‘Brand”
  • Plan and execute personalized itineraries for guest trips to maintain their loyalty
  • Host special events, player parties, create specialized social events/promotions to enhance the overall guest experience
  • Effectively handle all guest complaints and discrepancies in an efficient and courteous manner
  • Make sound decisions regarding guest incentives, comping, credit, airfare, or travel reimbursement
  • Maintain up-to-date knowledge of all electronic gaming machines, player tracking systems, promotions, events, entertainment and general knowledge or property information
  • Provide information to the team and property leadership related to guest feedback, suggestions, concerns, or issues
  • Develop and maintain policies and procedures that increase efficiency and promote quality and quantity standards to ensure maximum resort experience to all guests
  • Oversaw VIP check-in operations and managed a team of butlers to ensure seamless guest experiences

Executive Director of Casino Marketing

MGM Resorts International
Egg Harbor Twp, NJ
03.1998 - 07.2018
  • My primary responsibility as Executive Director of National Marketing is to effectively market, evaluate, recruit, establish and maintain a professional relationship with high-end casino guests
  • Develop programs to identify new customers and maintain existing customer relationships to drive profitability for all MGM Resorts properties
  • Maintains a work environment that promotes teamwork, performance feedback, recognition, leadership development, mutual respect, and employee engagement
  • Review and analyze data for trends and opportunities to maximize profitability, reduce costs, increase operational efficiencies, and enhance the guest experience
  • Respond to guest correspondence and/or guest concerns in a professional and timely manner, achieving positive guest/problem resolution
  • Provide leadership and oversight to team through regular recognition, coaching and feedback in order to enhance their performance
  • Plan and organize marketing trips to promote the MGM Resorts 'Brand' as well as, upcoming casino events, concerts, and boxing events
  • Work with Corporate Casino Marketing Leadership, and Casino Marketing Teams to develop Casino Marketing Strategy and Operating Model that are consistent with the strategic vision of MGM Resorts international
  • Assisted all MGM Resort properties in the collection and payment of outstanding markers, both domestic and international guests
  • In collaboration with Las Vegas Casino Marketing, Regional Property Casino Marketing Teams, and Regional Branch Executives, facilitate and drive the efficient and profitable movement of Hosted Players across the Regional Portfolio of properties, as well as Las Vegas properties

Education

Leadership, Diversity, Communication, Decision-Making, Teamwork & Collaboration, Employee Development, Business Plan Development, and Managing Up

Harvard Business School Online

Skills

  • Proficient with Microsoft Office
  • Word
  • PowerPoint
  • Excel
  • Effective decision making
  • Time management
  • Multi-tasking
  • Risk-taking
  • Proficient in OPTX casino data platform
  • Ability to work in a fast-paced environment
  • Positive attitude
  • Team player
  • Self-starter
  • Ability to work independently
  • Team collaboration
  • Promoting company culture
  • Integrity
  • Excellence

Timeline

Vice President of Player Development /Operations

Bally’s Corporation
02.2024 - 02.2025

Vice President of Player Development

Ocean Casino Resort
01.2018 - 01.2024

Executive Director of Casino Marketing

MGM Resorts International
03.1998 - 07.2018

Leadership, Diversity, Communication, Decision-Making, Teamwork & Collaboration, Employee Development, Business Plan Development, and Managing Up

Harvard Business School Online
STACY PARKER