Stacy L. Nelson

• Lead health system contracting and develop cross‑functional business plans that drive growth across large, high‑volume accounts.
• Achieve sales goals by delivering prescriber growth and key business objectives across the assigned territory.
• Develop, evaluate, and present strategic account business plans aligned with changing market needs, customer priorities, and organizational strategy.
• Analyze economics, reimbursement, procurement, and inventory data to guide access strategy and stay ahead of emerging market and policy trends.
• Use Territory and Data Analytics tools to monitor account performance, assess managed care trends, and share insights with internal and external stakeholders.
• Secure formulary and protocol access for specialty products by engaging clinical, pharmacy, operational, and policy decision‑makers.
• Deliver Account‑Specific Quarterly Business Reviews incorporating financial, clinical, operational, and outcomes‑based insights to optimize account performance.
• Lead strategic and tactical account planning including stakeholder mapping, business goal prioritization, and value‑proposition execution in collaboration with Managed Markets and cross‑functional partners.
• Engage stakeholders to execute new contracts and manage updates to provider agreements.
  Partner with internal experts to align on reimbursement and market‑access strategies.
• Marketing SMAC Team Member; National Sales Meeting KAM Panel

AWARDS: Crescent Award Winner 2024 (#2 National Ranking); Amplify Award Winner 2021; Gammagard Liquid Spiff Award Winner

• Top sales of total SCIG 2H'18 portfolio results of 125% and SCIG FQ1 2019 portfolio attainment of 132.36%, nationally ranked 1/72
• Analyzed market trends to identify growth opportunities and inform decision-making for new initiatives.
• Selected for Field Leadership Excellence Program (FLEX), Sales and Marketing Advisory Council (SMAC), Market Access Committee, GROW, & Analytics Advisory Committee
• Portfolio attainment results of 103% and 111% of SC for 2017
• Increased HCP prescribers for new SCIG therapy from 1 to 19 reaching a total of 29 patients in 2017
• Coordination of multiple stakeholders including Sales partners, Clinical Educators, Reimbursement Managers and Managed Markets.· Coordination of multiple stakeholders including Sales partners, Clinical Educators, Reimbursement Managers and Managed Markets.
• AWARDS: President's Club 2018; National Ranking 3/72; 2018 Year End Review Exceeded Expectations·

• Maximized territory sales of Lilly products in accounts by managing patient, product, and dollar flow and influencing formulary availability for ACS-PCI and insulin markets
• Delivered top sales results of 104% TRX goal attainment growing 11.2% (YOY) outpacing the national average at 0.8%, DDD$ growth, a proxy for new starts and future business 121% to goal with 16.7% growth easily outpacing the flat national standard, and 106% on Special Objective in 2016
• Delivered top sales results of 114% TRX goal attainment, 124% DDD$ goal attainment, 150% Special Objective, and 105 % goal attainment on Lilly Insulin 2015
• Implementation of hospital wide programming for two accounts focusing on education with Transition with Confidence of staff and patient discharge
• Engineered adoption of two accounts to include product/resources in patient protocol and availability throughout all hospital and pharmacy levels highlighting as Discharge Centers of Excellence
• Converted Unity Health and Mercy Hospital to Lilly Insulin reaching 144% TRX goal attainment, DDD$ (YOY) 38.8% growth vs. the national standard 19.8% in 2016
• Developed and maintained an in-depth knowledge of key relationships within area hospitals, P&T Committee, health systems through illustrating dedication to their specific protocols
• Partnered with CHI St. Vincent Infirmary providing IMS FDAMA Readmission Resources to influential population decision makers adding product to STEMI protocol
• CAS On-Boarding Leadership Team

AWARDS: Vice President's Cardiovascular Award Winner 2016; Hospital Account Sales Rookie of the Year Award 2016; Promotional Peer to Peer Program Recognition 2016

• Represented Novartis establishing a key presence within the schizophrenia, Alzheimer, and Attention Deficit Hyperactivity Disorder (ADD) market, included office and institutional-based physicians, as well as other Psychiatry and Neurology centers of influence
• Exceeded sales performing at 124.9% of product portfolio goal attainment 2014, regional leader for DDD account sales
• Increased adopted product rates by 51% and goal attainment from 99.29% to 145.6% for entire product portfolio in 2011
• Partnered with Novartis Science Liaison working with psychiatry interns and stakeholders for medical centers and state institutions to execute educational programs and facilitated physician meetings across Arkansas
• Collaborated with Managed Market Manager to identify key areas increasing revenue and assisting with outlining pull through support materials
• Worked cohesively with Certified Nurse Educator to bring value added services to offices and patients in need
• Maximized opportunities in the hospitals and outpatient medical centers to gain rapport with pharmacists and advancement in formulary acceptance across Arkansas
• Political Action Committee Leadership Team and National Performance Management Expert Committee Member

AWARDS : President's Club Winner- national sales ranking at 4/165; 2014 MVP; 2012 Outstanding Performer of the Year; All for One Contest Winner ranking #1 in Region 2013; Year End Review 2012-2014-Exceeded Expectations; 2011 Meets Expectations; Promoted to Senior Neuroscience Specialist 2013

• Established strong relationships with healthcare professionals to drive product adoption and brand loyalty.
• Delivered compelling product presentations and educational sessions to medical staff, enhancing understanding of therapeutic benefits.
• Collaborated with cross-functional teams to develop strategic marketing initiatives aligning with regional sales goals.

AWARDS: Year End Review 2012- Exceeded Expectations

• Implemented training in hospital accounts growing institutional revenue and achieving formulary access.
• Developed and implemented strategic initiatives enhancing operational efficiency across multiple departments.
• BI Brand Team Advisory Council Member devising and implementing sales strategy, generating new resources, and providing feedback.
• Recognized by area Market Access Team for pull-through impact with managed healthcare third party marketplace.
• BI Mentoring Field Sales Initiative Core Team

AWARDS: Senior Promotion performing in top 1/3 of sales for six consecutive years

• Developed and maintained strong relationships with healthcare professionals to promote product awareness.
• Conducted in-depth market analysis to identify sales opportunities and competitive positioning.

AWARDS: Pursing Excellence Award based on intuition and volume sales reaching 113% over goal