Stallion Zion Villuri
Toronto,ON
Summary
I carry 6 years of work experience at Ecommerce Industry in various positions and UI, also worked as Business analyst. The study program and work experience is a unique combination of business analyst and SEO analyst. Which are useful for any organization in gathering requirements, increasing the revenue and improving the website traffic. I have good knowledge and experience in Data management, run meetings with stakeholders, and use all possible strategies to generate more business
Overview
7
7
years of professional experience
1
1
Certification
Work History
Search Engine Optimization Specialist
The Home Depot
Toronto, ON
03.2022 - Current
- Improved Search Revenue of Search terms from $0 to $80k in 6 months
- Utilized Adobe Analytics to monitor website and other digital content and recommended strategies and updated channels to improve performance.
- Optimizing Internal Search engine to give better experience to online customers
- Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
- Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget.
- Analyzed SEO outreach goals and presented findings to marketing director.
- Researched and implemented search engine optimization recommendations in accordance with development methodology.
- Developed team communications and information for meetings.
- Led projects and analyzed data to identify opportunities for improvement.
- Used coordination and planning skills to achieve results according to schedule.
- Planned, ran and analyzed client PPC initiatives and campaigns to increase sales, generate leads and promote brand awareness.
Search Engine Optimization Specialist
Lowes
10.2020 - 03.2022
- Identify potential opportunities for keywords, backlinks and outreach campaigns
- Analyze and optimize websites in detail to identify on-page, off-page issues and perform content maintenance and updates.
- Built, implemented and updated effective SEO strategies.
- Performed in-depth competitor reviews to check competitor activities with ad placement, keyword use, placement bids and landing pages.
- Conducted analysis to determine the quality of backlinks we received and from whom.
- Converted written content into HTML and added to pages through our CMS, while including metadata.
Business Analyst - Intern
Collective Arts Brewing (CAB)
09.2021 - 12.2021
- Analyzed key aspects of business to evaluate factors driving results and summarized into presentations.
- Improved business direction by prioritizing customers and implementing changes based on collected feedback.
- Drafted reports on company financial metrics to assess successes and account for deficiencies.
- Conducted interviews with key business users to collect information on business processes and user requirements.
- Evaluated trends to understand competitive environments and assess current strategies.
- Assessed impact of current business processes on users and stakeholders and evaluated potential areas for improvement.
- Performed competitor bench-marking analysis to identify manufacturing savings opportunities and potential product enhancements.
SEO Executive
Flipkart
07.2018 - 08.2020
- Reviewed and optimized client sites to improve keyword targeting URL strategies, website architecture and content.
- Created dynamic SEO strategies to exceed market competitors and meet client needs.
- Maintained knowledge of current market trends and algorithm updates of top search engines.
- Monitored performance of clients' marketing strategies and statistics to identify areas of improvement.
- Completed keyword research to target clients based on keyword targeting.
Customer Service Representative
First source
01.2017 - 02.2018
- Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns.
- Provided primary customer support to internal and external customers.
- Provided information regarding charge accounts and loyalty programs.
- Offered advice and assistance to customers, paying attention to special needs or wants.
Education
BBA - Information Systems Business Analysis
George Brown College
Toronto, ON12.2021
Skills
- On-page / Off-page SEO
- Keyword research
- Competitors research
- Link building
- Html
- CSS
- Google Analytics
- SEO Tools (Moz, SEMRush, Ahrefs, Keyword planner)
- Microsoft Office
- Data Gathering
- Power BI
- Requirements Gathering
- Trello
- SQL
- Adobe Analytics
- JIRA
- Confluence
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Business opportunities are like buses, there’s always another one coming.
Richard Branson
Timeline
Search Engine Optimization Specialist
The Home Depot
03.2022 - Current
Business Analyst - Intern
Collective Arts Brewing (CAB)
09.2021 - 12.2021
Search Engine Optimization Specialist
Lowes
10.2020 - 03.2022
SEO Executive
Flipkart
07.2018 - 08.2020
Customer Service Representative
First source
01.2017 - 02.2018
BBA - Information Systems Business Analysis
George Brown College
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