Stan Sher
Marlton
Summary
Results-driven professional prepared for coaching role. Offers extensive experience in developing tailored coaching programs that drive measurable improvements. Focuses on collaborative team efforts and adaptability to changing needs, ensuring consistent achievement of goals. Known for strong interpersonal skills and leadership qualities.
Overview
17
17
years of professional experience
Work History
Ford Guest Experience Coach / Facilitator (Ford)
Bond Brand Loyalty / Ford Motor Company
09.2024 - Current
- Contributed to a continuous improvement process for awareness of managing online reputation as well as a lift in Ford Motor Company Net Promoter scores (CSI) through improved customer experience processes.
- Implemented change management strategies to help twenty-two Ford dealers lead their teams, and have self-awareness of how leading teams internally improves the guest experience externally.
- Facilitated team development through tailored coaching techniques, enhancing individual performance and collaboration.
- Implemented strategic training programs, aligning team goals with organizational objectives for improved outcomes.
- Analyzed performance metrics to identify areas for improvement and drive continuous enhancement in coaching methods for their digital sales opportunities.
Founder / Sales Trainer / Facilitator / Consultant
Dealer eTraining
06.2010 - Current
- Owner of a national automotive sales, marketing, and management consulting and training firm. We consulted on car dealership operations specializing in BDC, Internet Sales, Showroom Sales, Customer Experience, Fixed Operations, and Management.
- Speak at seminars, dealer associations, and significant automotive industry conferences to build brand awareness and focus on improved leadership development.
- Managed relationships with dealers and vendors across the automotive industry to consistently grow retail operations.
- Developed comprehensive training programs for automotive sales professionals using dealership customer management (CRM) systems.
- Enhanced customer engagement through innovative digital marketing strategies.
Senior Retail Performance Coach / Facilitator (Hyundai)
GP Strategies
04.2022 - 03.2024
- Facilitated best practice coaching meetings with dealer management and manufacturer (OEM) teams as requested by Hyundai Motors America.
- Contributed to a 37% improvement in customer experience scores across three regions and forty-two Hyundai dealerships.
- Implemented change management strategies to help Hyundai dealers lead their teams, create efficient digital retail processes, and use their readily available tools to operate in the modern world.
- Developed tailored performance improvement plans for clients to enhance operational efficiency.
- Conducted comprehensive assessments to identify skill gaps and training needs within organizations
Chief Operating Officer
Dealer Retention Services
03.2018 - 12.2021
- Recruited and led a team of twenty employees handling business development and call center operations for automotive dealerships representing over 20 dealer clients.
- Managed client relationships and acquired new business, resulting in a 45% revenue increase during the biggest pandemic (COVID-19) ever seen.
- Handled every department, including the entire firm's customer service, sales, marketing, service, and human resources.
- Streamlined operational processes to enhance efficiency and improve service delivery across multiple departments.
- Led cross-functional teams to implement strategic initiatives aligned with organizational goals and customer retention strategies.
General Manager
Novak Motors
03.2014 - 05.2016
- Grew a struggling sales department from selling ten monthly units to over 70 for a $300,000 monthly gross profit with a fully compliant process and maintaining a 4.8 reputation rating.
- Implemented strategies that turned around an underperforming service department from producing $40,000 per month to over $100,000.
- Recruited, trained, and led a team of five sales consultants and one finance manager with limited turnover to maintain operational excellence and relationship building skills.
- Directed operational strategies to enhance efficiency across all departments and have the ability to adapt to any future challenges.
- Implemented cost-saving initiatives that improved overall profitability and resource allocation as well as maintain a customer-facing budget.
Internet - BDC - Marketing Director
Teddy Nissan
04.2009 - 06.2010
- Grew business development center in a brand-new dealership to sell and deliver over 90 vehicles per month in the first nine months at $2,800 per copy.
- Developed industry-leading CRM processes, resulting in increased engagement and traffic for the dealership, with over 100 scheduled appointments on some days.
- Took the dealership from 30 units per month to over 250 within the first nine months of operation, as mentioned in AutoSuccess magazine.
- Developed and executed comprehensive marketing strategies to increase brand visibility and customer engagement.
- Led cross-functional teams to implement innovative campaigns that enhanced customer acquisition and retention.
Education
B.A. - Business Management
University of Phoenix
Phoenix, AZSkills
- Leadership
- Sales management
- Customer experience
- Change management
- Sales training
- Process improvement
- Building relationships
- Meeting facilitation
- Networking skills
- Effective communication
- Group leadership
- Personable and friendly
Websites
Accomplishments
Published an award winning book, "The Conversation Effect" which coaches people on how to become better communicators in every situation that we get put through in life.
Languages
English
Professional
Russian
Professional
Timeline
Ford Guest Experience Coach / Facilitator (Ford)
Bond Brand Loyalty / Ford Motor Company
09.2024 - Current
Senior Retail Performance Coach / Facilitator (Hyundai)
GP Strategies
04.2022 - 03.2024
Chief Operating Officer
Dealer Retention Services
03.2018 - 12.2021
General Manager
Novak Motors
03.2014 - 05.2016
Founder / Sales Trainer / Facilitator / Consultant
Dealer eTraining
06.2010 - Current
Internet - BDC - Marketing Director
Teddy Nissan
04.2009 - 06.2010
B.A. - Business Management
University of Phoenix
Publications
- Digital Dealer Magazine
- Driving Sales
- Used Car Dealer Magazine
- Dealer Marketing Magazine
References
References available upon request.