Starlisha Towers

• Developed and implemented integrated marketing strategies to enhance university visibility.
• Managed multiple communication channels, ensuring consistent messaging across platforms.
• Collaborated with academic departments to create targeted promotional materials for programs.
• Led social media campaigns that increased engagement and audience reach significantly.

• Assisted faculty with research projects, organizing data and literature for analysis.
• Coordinated scheduling of departmental meetings and events, ensuring effective communication among team members.
• Supported graduate students in coursework by providing tutoring and academic resources.
• Managed administrative tasks including document preparation and filing, streamlining office operations.
• Coordinated events and workshops, enhancing student engagement through effective planning and execution.

• Executed comprehensive market research to uncover consumer trends and preferences.
• Directed development and execution of innovative social media marketing campaigns.
• Facilitated collaboration among team members to design impactful promotional materials.
• Evaluated campaign performance metrics to enhance marketing strategies.

• Developed and implemented media strategies to enhance brand visibility and drive website traffic for UNLV. Assisted in establishing and expanding social media channels including Twitter, Instagram, Facebook, X, and TikTok while creating daily content and collaborating with team members.

Identified and engaged prospective candidates for open roles. Assisted recruiters in building and maintaining a strong candidate pipeline. Supported coordination and execution of recruitment drives, job fairs, and outreach campaigns to schools.

• Designed and implemented engaging social media content strategies to boost audience interaction.
• Implemented social media strategies to bolster brand awareness initiatives.
• Evaluated emerging social media trends to enhance content strategy and maintain audience engagement.
• Collaborated with design team to enhance visual aesthetics of digital content, ensuring alignment with brand standards.

• Coordinated promotional events to engage target audiences and enhance brand visibility.
• Distributed marketing materials effectively to maximize outreach and audience interaction.
• Assisted in the execution of grassroots marketing strategies to increase community involvement.
• Collected feedback from event participants to refine future promotional efforts and initiatives.

• Assisted clients and potential clients in conducting research to identify key trends. Supported monitoring of qualitative research activities, including focus groups.

• Assisted in developing and implementing media strategies to boost brand visibility and enhance website traffic.
• Supported the establishment and growth of Twitter, Instagram, Facebook, and TikTok accounts while creating daily content and collaborating with team members.

• Executed database management and staffing while actively participating in regional events to enhance community engagement.

• Executed database management and staffing while actively participating in regional events to enhance community engagement.