Stefan Pravdica

• As an SEO Specialist, I performed a comprehensive SEO audit for the client. The objective was to identify and rectify issues that were hindering the website’s visibility on search engines, and to create a strategic plan for improving organic search performance.
• Key Actions Taken:
• Technical SEO Audit: Conducted a full technical audit of the website, identifying issues such as broken links, slow page load times, crawl errors, and mobile responsiveness.
• On-Page SEO Analysis: Reviewed and optimized meta titles, descriptions, and header tags for target keywords.
• Assessed the overall content quality, keyword distribution, and internal linking structure, suggesting improvements to enhance relevance and engagement.
• Keyword Research & Competitor Analysis: Carried out keyword research to determine high-impact search terms, targeting opportunities for traffic growth.
• Content Review & Strategy: Evaluated existing content for SEO best practices and identified opportunities for new content that aligned with user intent and target keywords.
• Recommended updates and rewrites to existing pages for improved keyword usage and relevance.
• Backlink Audit: Audited the website's backlink profile, identifying toxic links that could negatively impact the website's ranking.
• Suggested strategies for acquiring high-quality backlinks to strengthen the website’s domain authority.
• SEO Reporting & Recommendations: Provided a detailed audit report that included key findings and actionable recommendations, organized by priority for easy implementation.
• Created a roadmap to guide ongoing SEO initiatives, including both quick wins and long-term strategies for continued growth.

As a Financial Analyst for restaurants and hotels, I was responsible for analyzing financial data to help optimize business performance and profitability across multiple locations. My duties included:

Preparing and analyzing financial reports such as profit and loss statements, budgets, and forecasts.
Monitoring key performance indicators (KPIs) to assess financial health and operational efficiency.
Conducting variance analysis to identify discrepancies between budgeted and actual figures, providing insights to management.
Evaluating costs, pricing strategies, and profitability of different services and menu items.
Supporting decision-making by providing detailed analysis of trends and business opportunities, as well as recommendations for cost control and revenue enhancement.
Collaborating with operational teams to develop strategic initiatives aimed at improving financial performance.
My role helped these businesses make informed decisions, improve cost management, and increase overall financial efficiency.

As a Multi-Location Restaurant Manager, I was responsible for overseeing the day-to-day operations of three restaurant locations within a chain. My role involved ensuring consistency in quality, customer satisfaction, and operational efficiency across all sites.

Key Responsibilities:

Operational Management

Staff Management and Training

Financial Management

Customer Satisfaction

Quality and Compliance

Strategic Planning

Coordination and Communication