Dynamic Online Sales Counselor at Riverside Homebuilders, recognized as Online Sales Counselor of the Year twice, excels in lead management and customer relationship building. Proven track record in optimizing digital communication strategies, resulting in exceptional lead conversion rates. Proficient in CRM software, leveraging market analysis to drive sales success and enhance client satisfaction.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Online Sales Counselor
Riverside Homebuilders
Fort Worth
08.2020 - Current
Awarded the Online Sales Counselor of the Year in 2022 and 2024.
Completed the Do You Convert Online Sales Academy in 2024.
Serve as the first point of contact for online homebuyer inquiries through the company website, third-party listing platforms, and digital campaigns.
Promptly and professionally respond via email, phone, text, and chat to engage and qualify prospective buyers.
Use CRM software to manage leads, track interactions, and monitor conversion metrics to optimize follow-up strategies.
Tenacious prospecting skills for all leads to keep them engaged and informed. No lead left behind.
Manage all MLS home listings and ShowingTime updates.
Maintained accurate website and interactive map content, including price updates, photos, incentives, and realtor bonuses.
Set and coordinate appointments between qualified leads and on-site sales representatives, helping to bridge online interest to in-person visits.
Collaborate closely with the marketing team to promote new communities, incentives, and events through email campaigns and social media.
Maintain detailed knowledge of community features, pricing, availability, and construction timelines to answer buyer questions and guide decision-making.
Generate weekly reports on lead activity, and appointment setting for sales leadership.
Deliver a high level of customer service and digital engagement, consistently exceeding company goals for lead conversion and response time.
New Home Sales Consultant
Clarity Homes
Fort Worth
01.2019 - 03.2020
Built and nurtured strong relationships with prospective homebuyers by delivering personalized, consultative sales experiences.
Guided clients through the home-buying process, from initial engagement to post-closing, ensuring transparency, trust, and exceptional satisfaction at every stage.
Conducted in-depth home tours, highlighting features, floor plan options, and customization possibilities to align with buyer needs and preferences.
Actively developed and maintained relationships with local realtors to drive referral traffic and strengthen community presence.
Conducted market research by collecting data on competitive builders and providing insights to sales leadership.
Completed advanced sales training through Sales Solve Everything, including the New Home Sale School, Advance Pro Workshop, and Epic Event 2019.
Personally mentored by Ralph Williams, CEO and founder of Sales Solve Everything. I received direct guidance on professional development and high-performance sales strategies.
Real Estate Sales Assistant/Team Assistant
The Koester Team - Keller Williams Realty
Arlington
09.2016 - 01.2019
Coordinated and scheduled property photo shoots, showings, inspections, and contractor visits to ensure smooth transaction timelines.
Entered and maintained all new listings in the Multiple Listing Service (MLS), ensuring accuracy and timely updates.
Served as a liaison between buyers, agents, title companies, mortgage lenders, and inspectors, by providing timely property information and support.
Built and maintained strong working relationships with title offices, lenders, inspectors, and clients, ensuring seamless communication throughout each transaction.
Prepared essential transaction documentation using DotLoop, securing electronic signatures, and maintaining compliance with brokerage standards.
Oversaw office email communications related to listings, purchases, and lease transactions, ensuring prompt and professional responses.
Organized and maintained detailed transaction folders to support team efficiency and accuracy during the closing process.
Real Estate Agent
Keller Williams
Southlake
06.2015 - 01.2019
Delivered personalized client service and consistent follow-up to ensure a seamless and satisfying home-buying or selling experience.
Collaborated with escrow officers, mortgage lenders, and home inspectors to verify compliance with contract terms, and ensure timely closings.
Performed comparative market analyses to establish competitive listing prices and guide clients in pricing strategies.
Marketed residential properties through MLS listings, digital advertising, open houses, and print media to maximize exposure.
Advised buyers and sellers on market conditions, financing options, purchase contracts, listing agreements, and leasing terms.
Conducted property tours, effectively communicating the features, benefits, and investment potential of each home to prospective buyers.
Assistant Property Manager
Richdale Group
Dallas
11.2011 - 05.2013
Recognized as the top leasing agent in Dallas, and ranked 5th company-wide for leasing performance.
Managed daily operations of the property, including processing move-ins, lease renewals, and move-outs, to maintain optimal occupancy levels.
Documented and assessed tenant-caused property damage, issuing appropriate charges in accordance with lease agreements.
Collected and processed monthly rent payments, and managed delinquent accounts to ensure timely revenue collection.
Delivered exceptional customer service to current and prospective tenants, contributing to resident retention and satisfaction.
Education
High School Diploma -
Nimitz High School
Irving, TX
06-2006
Skills
Lead management
CRM proficiency
Online marketing
Customer relationship building
Digital communication
Market analysis
Accomplishments
Online Sales Counselor of the Year in 2022
Online Sales Counselor of the Year in 2024
Certification
Online Sales Specialist Certification through Do You Covert