STEFANIE RUGE
Key Account Manager
Centerville,MA
Summary
Performance-oriented Sales Leader offering exceptional record of achievement over a 16-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.
Overview
16
16
years of professional experience
1
1
Certification
Work History
Key Account Manager
Corkcicle, LLC.
09.2021 - Current
- Strategic account management and business development across multiple channels within CPG.
- Opened 15 new accounts in 18 months, increasing my book of business by 30%
- Built and maintained strong client relationships to drive business growth.
- Conducted regular account reviews with clients to assess performance, identify areas for improvement, and strategize future growth opportunities.
- 4% increase in total revenue YE '23, with positive gain in gross margin YOY.
- Collaboration with product design team to develop custom, exclusive product.
- Management of 20 external representatives covering independent retail, hardware, specialty, fashion and key accounts.
- Mentored junior members of our team in key account management best practices, fostering our culture of continuous learning and professional growth within the organization.
- Customers including: Total Wine & More, UnFi, Kroger, Dillard's, Nordstrom, Ace Hardware, BJ's, and Costco.com
Business Development Manager
Advanced Biotechnologies, LLC.
08.2020 - 09.2021
- Responsible for outbound B2B lead generation through market research with hunters' mentality.
- Reached out to potential customers via telephone, email, and in-person inquiries.
- Full pipeline responsibility moving prospects through sales funnel to conversion as clients.
- Kept meticulous client notes and updated account information in company CRM database.
- Continued client management responsibilities through 45 day introductory period.
- Monitored market trends and competitor activities to identify areas of potential opportunity.
- Contributing member to marketing team for idea generation and successful promotional activity.
- Consistently met or exceeded monthly quotas through diligent prospecting efforts, relentless follow-up activities, and expert negotiation skills.
Key Account Manager
Dennis East International, LLC.
06.2013 - 02.2019
- Key accounts consisting of ecommerce, mass and catalog within gift and home décor industry.
- Develop, execute and analyze short and long term strategies specific to channel to increase revenue.
- Cultivate and nurture strong vertical relationships with buyers and Division Merchandise Managers.
- Average of 11% increase in annual gross revenue with 4% net margin gain.
- Managed 15 external sales representatives within channel segments.
- Devised strategies and incentives for external teams to aid in revenue generation.
- Hired and managed internal team of 4 for all marketing and web operations.
- Planned and implemented profitable ecommerce channel and drop ship operation accounting for 12% of company revenue.
- Designed bespoke programs with in-house art department for private label merchandising.
- Worked with demand planning to develop digital forecast that aligns to in-stock goal levels as determined by account.
- Trained operations team on eBusiness systems functionality and value proposition.
- Collaborate efficiently with cross-functional teams across marketing, product development and supply chain to effectively service customer base.
- Partners included but not limited to: Zulily, Wayfair, Target.com, Darice, The Paper Store & Boscov's.
National Account Manager
Aqua Leisure Industries
01.2012 - 06.2013
- Responsible for national accounts within grocery, drug and mass in the sporting goods industry
- Analyzed POS data from Retail Link and Nielsen to impact customer buying decisions.
- Influenced and negotiated planogram placement with omni-channel buyers.
- Collaborated with on product selection for private label brands with account specific buying team.
- Facilitated internal development with product development team for private label packaging.
- Partners included but not limited to: Amazon, Overstock, Sam's Club, Toys R' Us, Ahold and Modell's.
Territory Account Manager
MarketSource
05.2008 - 12.2011
- Responsible for driving client market share by way of; developing brand advocacy, group sales training and promotional events within Consumer Electronics.
- Increase account sales by analyzing performance figures, identifying market strategies and capitalizing upon opportunities for improvement.
- Road warrior: New England territory, covering all 6 states with daily account visits to designated retailers for dedicated product line.
Education
Bachelor of Science - Health Education
Plymouth State College
Plymouth, NH06.2000
Skills
- New Business Development
- Sales funnel management
- Sales training and leadership
- Powerful Negotiator
- Data-driven decision-making
- Forecasting
- Process Implementation
- Vendor Platform Management
Certification
Massachusetts Real Estate License
RRCA Certified Running Coach
LinkedIn Profile
http://www.linkedin.com/in/stefanieruge
Hobbies and Interests
Abbott World Marathon Majors: Completed 4 of the 6 world marathon major courses, Boston, New York, Chicago and London. Berlin and Tokyo to be completed to join the ranks of 6 star finishers. This goal has been a long remarkable journey, encountering many challenges and now juggling parenthood. I am more driven than ever to be an excellent role model to our girls in establishing goals and achieving them.
Timeline
Key Account Manager
Corkcicle, LLC.
09.2021 - Current
Business Development Manager
Advanced Biotechnologies, LLC.
08.2020 - 09.2021
Key Account Manager
Dennis East International, LLC.
06.2013 - 02.2019
National Account Manager
Aqua Leisure Industries
01.2012 - 06.2013
Territory Account Manager
MarketSource
05.2008 - 12.2011
Bachelor of Science - Health Education
Plymouth State College
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