Stellah Nakibuuka
University Place,WA
Summary
Accomplished Communications Officer with [Number] years of experience growing client bases via strategic marketing. Works with major corporate clients to identify and address public, media and promotional needs. Delivers high-impact, dynamic product presentations to drive revenue growth.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Senior Communication Officer
Electricity Regulatory Authority
08.2023 - 11.2023
- Enhanced brand recognition by developing and implementing strategic communication plans.
- Increased media coverage for company announcements through targeted press release distribution and media outreach.
- Streamlined internal communications processes, resulting in improved employee engagement and understanding of company goals.
- Managed crisis communications, mitigating potential reputational damage to the organization.
- Generated positive publicity for company initiatives through proactive media relations efforts.
- Developed compelling content for various communication channels, including newsletters, websites, and social media platforms.
- Spearheaded community engagement initiatives, strengthening relationships between the organization and key stakeholders.
- Established a consistent brand voice across all communication materials, ensuring alignment with overall corporate messaging strategy.
- Implemented measurement tools to track the effectiveness of communication campaigns, informing future strategies and tactics.
- Led a team of junior communication professionals, providing mentorship and fostering professional growth opportunities.
- Coordinated special events such as product launches and press conferences, generating buzz around new offerings or milestones.
- Developed strong relationships with key industry influencers, leveraging these connections to amplify company news and messages.
- Created comprehensive media kits containing relevant information about the organization for journalists'' reference during interviews or story research.
- Managed internal editorial calendar to ensure timely dissemination of critical information across the enterprise.
- Collaborated with executive leadership to craft speeches and talking points tailored for specific audiences.
- Oversaw corporate social responsibility programs that positively impacted communities while enhancing brand reputation.
- Coordinated responses to incoming media inquiries promptly and accurately representing organizational policies.
- Developed crisis management plans that successfully minimized negative publicity from unforeseen incidents.
- Conducted regular competitor analysis on communications activities informing adjustments in strategy when necessary.
- Identified appropriate marketing channels and target customers for campaigns.
- Created customized marketing materials to increase product awareness.
- Wrote engaging and successful marketing, advertising, and website copy.
- Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
- Tracked key performance indicators to measure success of campaigns.
- Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
- Utilized specialized software to capture and process data.
- Assembled reports and presentations to share insights and recommendations with stakeholders.
- Created and distributed surveys for data collection and analysis.
- Developed questionnaires and facilitated focus group discussions.
Communication Officer
Electricity Regulatory Authority
07.2018 - 07.2023
- Enhanced internal communication by implementing a company-wide intranet and newsletter system.
- Streamlined public relations efforts, resulting in increased media coverage and brand awareness.
- Developed crisis communication plans to effectively address potential issues and maintain company reputation.
- Managed social media platforms, increasing engagement and fostering positive online presence.
- Coordinated event planning for conferences, trade shows, and product launches, ensuring successful outcomes and high attendance rates.
- Conducted media relations and responded to media requests for information.
- Collaborated with internal and external stakeholders to identify key messages and create compelling content for press releases and other materials.
- Managed media relations for organizations to produce successful results.
- Developed comprehensive media outreach plan to increase visibility of organization in local, regional and national markets.
- Built and maintained positive relationships with public by utilizing strategic plans.
- Engaged in professional networking to maintain strong relationships with communications and media professionals to drive partnerships and effective dissemination of mass communications.
- Developed and implemented social media strategy to increase engagement and reach new audiences.
- Wrote press releases and other materials utilizing SEO practices.
- Drafted press releases detailing relevant newsworthy information and supporting brand image, and worked with news media to spread positions.
- Cultivated strong relationships with media representatives to secure widespread coverage and feature stories.
- Produced and distributed brochures, newsletters and press kits.
- Supported public relations managers with writing, researching and preparation of materials
- Created and executed targeted PR campaigns to raise awareness of organization and initiatives.
- Used various social media platforms for media and blogger outreach.
- Prepared or edited organizational publications such as employee newsletters or stockholder reports for internal or external audiences.
- Developed comprehensive media kits that showcased the organization''s achievements, products, and services, resulting in increased interest from potential partners and clients.
- Implemented training programs for staff members on best practices in written and verbal communication skills within the workplace setting.
- Assisted human resources department in developing employee communication strategies that fostered a positive work environment and strong company culture.
- Analyzed data from communications campaigns to identify areas of improvement and make necessary adjustments for future success.
- Oversaw corporate branding initiatives to ensure consistency across all materials both internally and externally facing.
- Provided support during executive presentations by preparing talking points, slideshows, and other visual aids for effective communication.
- Cultivated relationships with key industry influencers and journalists to secure positive press coverage for the organization.
Consumer Affairs Officer
Electricity Regulatory Authority
05.2016 - 07.2018
- Improved overall department efficiency by streamlining processes and implementing new policies.
- Enhanced communication between team members by organizing regular meetings and fostering open dialogue.
- Increased employee satisfaction with constructive performance evaluations and targeted feedback.
- Boosted team morale through recognition programs, resulting in higher productivity levels.
- Managed budgets effectively, prioritizing resource allocation for maximum impact on departmental goals.
- Maintained strict adherence to industry regulations, minimizing risk exposure for the organization.
- Spearheaded successful projects from conception through completion, showcasing strong project management abilities.
- Established effective relationships with key stakeholders both internally and externally for increased collaboration opportunities.
- Enhanced team communication through effective scheduling, meeting coordination, and correspondence management.
- Safeguarded sensitive information through proper documentation handling, data entry, and record maintenance procedures.
- Facilitated smooth project execution by managing deadlines, resources allocation, and progress updates.
- Mitigated risks by identifying potential challenges within projects and proposing relevant solutions proactively.
- Contributed to a positive work environment with strong interpersonal skills and proactive teamwork attitude.
- Elevated company reputation through meticulous attention to detail in all aspects of work output.
- Greeted guests in with friendliness and professionalism.
- Worked closely with management to provide effective assistance for specific aspects of business operations.
- Assisted manager in all aspects of business operations.
- Answered incoming phone calls to process requests, transfer calls, or relay messages to appropriate personnel.
- Monitored and ordered supplies and materials to keep office well stocked.
- Reviewed and edited documents for accuracy, grammar and clarity.
- Created and distributed agendas for meetings and conference calls as part of meeting preparation.
- Prepared PowerPoint presentations for senior-level staff with attention to detail.
- Volunteered to help with special projects of varying degrees of complexity.
- Proofread and edited documents for accuracy and grammar.
- Drafted common document templates to reduce time spent creating documents from scratch.
- Planned and coordinated logistics and materials for board meetings, committee meetings and staff events.
Information Officer
Luwero District Local Government
07.2008 - 04.2016
- Improved information dissemination by streamlining internal communication processes.
- Enhanced data security by implementing robust cybersecurity measures for sensitive information.
- Developed comprehensive training materials to educate staff on information management best practices.
- Collaborated with IT department in upgrading relevant software and systems, optimizing information accessibility and efficiency.
- Increased organizational transparency by promoting open communication channels among departments.
- Provided timely, accurate, and relevant information to support executive decision-making processes.
- Established strong relationships with external partners through effective communication and information exchange strategies.
- Played a pivotal role in crisis communication planning, mitigating potential risks during emergency situations through effective messaging strategies.
- Ensured timeliness of content updates across all platforms, keeping organizational website current with latest news releases.
- Developed informational documents such as brochures, flyers and fact sheets.
- Wrote speeches and press releases targeting different groups and topics.
- Conducted outreach campaigns and events to reach specific populations.
- Assisted with developing and managing advertising campaigns.
- Developed and promoted corporate brand, images and identity to media and public.
- Conducted media training for company executives and business leaders.
- Fostered positive relationships with key business journalists in national and trade publications.
- Drafted speeches for company executives and advised on media talking points.
- Oversaw team of communications and media relations professionals with focus on achieving PR results.
- Created and implemented systems and processes for monitoring media coverage.
- Wrote engaging and successful press releases to control information and public opinion.
- Authored fresh and engaging press releases and prepared complete press kits.
- Increased brand awareness through development and implementation of successful public relations campaigns.
- Led crisis communications and media relations activities in response to challenging situations.
Senior Parliamentary Journalist
Central Broadcasting Service Radio
07.2003 - 06.2008
- Enhanced publication''s reputation by consistently delivering high-quality, well-researched articles on various topics.
- Increased readership through engaging storytelling and attention-grabbing headlines.
- Developed strong relationships with sources, leading to exclusive interviews and scoops.
- Received multiple journalism awards for in-depth features and breaking news coverage.
- Collaborated with editors to refine article content, ensuring clarity and accuracy while adhering to strict deadlines.
- Conducted thorough fact-checking of all written materials, maintaining the integrity of published content.
- Mentored junior reporters, providing guidance on effective interviewing techniques and story development strategies.
- Covered high-profile events such as political elections and natural disasters, providing timely updates to readers.
- Generated compelling story ideas by staying current on industry trends and leveraging professional networks.
- Refined storytelling skills through attendance at industry conferences and workshops focused on journalism best practices.
- Researched and gathered information to develop accurate and credible stories.
- Collaborated with editors and other journalists to create compelling content.
- Developed story ideas and conducted interviews with industry experts and celebrities.
- Wrote and published articles for leading newspapers and magazines.
- Edited and proofread articles to achieve peak accuracy and quality.
- Evaluated and followed up on news leads and news tips to develop story ideas.
- Cultivated strong relationships with sources and other contacts to support leads and story development.
- Provided on-air commentary for local radio and television stations.
- Participated in editorial meetings to discuss story ideas and content.
- Edited, proofread and fact-checked content for accuracy.
- Reported from field locations and wrote stories under tight deadlines.
- Researched and analyzed newsworthy events, trends and issues.
- Collaborated with editors and other staff members to refine story angles and content.
- Covered special events and breaking news with eye for detail and tenacious pursuit of important information.
- Attended press conferences and other media events to gather relevant information and quotes for stories.
- Planned and conducted research and pitched long-form stories to promote investigative news topics.
- Fact-checked breaking news headlines by performing background research.
- Drafted news headlines for broadcasting to capture listeners with clear and condensed writing.
- Deployed to news events locales to provide on-the-ground broadcast solutions and news coverage.
- Anchored popular broadcast program with good ratings and audience engagement.
- Presented developments in stories in live broadcasts and recordings.
- Broadcasted and blind read copy for advertisements and breaking news developments.
Education
Master of Arts - Communication And Journalism
University of Mysore
Karnataka State India04.2016
Post Graduate Diploma - Public Relations And Media Management
Cavendish University
Uganda11.2015
Bachelor of Arts - Mass Communication
Makerere University
Kampala Uganda04.2005
Skills
- Press releases
- Internal communications
- Stakeholder engagement
- Crisis management
- Speech writing
- Video production
- Content development
- Social media strategy
- Public speaking
- Copywriting
- Graphic design
- Multimedia storytelling
- Media training
- Email marketing
- Media relations
- Strategic planning
- Web content management
- Influencer outreach
- Brand management
- Team leadership
- Event planning
- Campaign Management
- Branding
- Campaign Implementation
- Data Collection
- Vendor Relationship Management
- Media Kit Creation
- Client Relationship Management
- Target Audience Analysis
- Communications Management
- Computer Proficiency
- Analytics and SEO
- Team Collaboration
- Adobe Creative Cloud
- Relationship Building
- Brand Development
- Competitive Research
- Accreditation in Public Relations
- Public and Media Relations
- Digital Media
- Corporate Communications
- Microsoft Office
- Brand Promotion
- Decision-Making
- Customer Complaint Resolution
- Content Management
- Copywriting Expertise
Accomplishments
Being the Best Student, scoring the highest marks in the course "Masters in Communication and Journalism" at the 96thAnnual Convocation-University of Mysore-Karnataka India.
Certification
Chartered Public Relations Practitioner: Public Relations Institute of Sout Africa 2018
Languages
English
Native or Bilingual
Luganda
Native or Bilingual
Timeline
Senior Communication Officer
Electricity Regulatory Authority
08.2023 - 11.2023
Communication Officer
Electricity Regulatory Authority
07.2018 - 07.2023
Consumer Affairs Officer
Electricity Regulatory Authority
05.2016 - 07.2018
Information Officer
Luwero District Local Government
07.2008 - 04.2016
Senior Parliamentary Journalist
Central Broadcasting Service Radio
07.2003 - 06.2008
Master of Arts - Communication And Journalism
University of Mysore
Post Graduate Diploma - Public Relations And Media Management
Cavendish University
Bachelor of Arts - Mass Communication
Makerere University
Similar Profiles
Patrick TutembePatrick Tutembe
Principal Economist-Pricing at Electricity Regulatory AuthorityPrincipal Economist-Pricing at Electricity Regulatory Authority
Cecília FernandoCecília Fernando
Specialist in Water and Sanitation Infrastructure at Electricity and Water Services Regulatory InstituteSpecialist in Water and Sanitation Infrastructure at Electricity and Water Services Regulatory Institute
Abhishek DimriAbhishek Dimri
Office Assistant at Joint Electricity Regulatory Commission (JERC)Office Assistant at Joint Electricity Regulatory Commission (JERC)