Stellah Nakibuuka
University Place,WA
Summary
Accomplished Communications Officer with [Number] years of experience growing client bases via strategic marketing. Works with major corporate clients to identify and address public, media and promotional needs. Delivers high-impact, dynamic product presentations to drive revenue growth.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Senior Communication Officer
Electricity Regulatory Authority
2023.08 - 2023.11
- Enhanced brand recognition by developing and implementing strategic communication plans.
- Increased media coverage for company announcements through targeted press release distribution and media outreach.
- Streamlined internal communications processes, resulting in improved employee engagement and understanding of company goals.
- Managed crisis communications, mitigating potential reputational damage to the organization.
- Generated positive publicity for company initiatives through proactive media relations efforts.
- Developed compelling content for various communication channels, including newsletters, websites, and social media platforms.
- Spearheaded community engagement initiatives, strengthening relationships between the organization and key stakeholders.
- Established a consistent brand voice across all communication materials, ensuring alignment with overall corporate messaging strategy.
- Implemented measurement tools to track the effectiveness of communication campaigns, informing future strategies and tactics.
- Led a team of junior communication professionals, providing mentorship and fostering professional growth opportunities.
- Coordinated special events such as product launches and press conferences, generating buzz around new offerings or milestones.
- Developed strong relationships with key industry influencers, leveraging these connections to amplify company news and messages.
- Created comprehensive media kits containing relevant information about the organization for journalists'' reference during interviews or story research.
- Managed internal editorial calendar to ensure timely dissemination of critical information across the enterprise.
- Collaborated with executive leadership to craft speeches and talking points tailored for specific audiences.
- Oversaw corporate social responsibility programs that positively impacted communities while enhancing brand reputation.
- Coordinated responses to incoming media inquiries promptly and accurately representing organizational policies.
- Developed crisis management plans that successfully minimized negative publicity from unforeseen incidents.
- Conducted regular competitor analysis on communications activities informing adjustments in strategy when necessary.
- Identified appropriate marketing channels and target customers for campaigns.
- Created customized marketing materials to increase product awareness.
- Wrote engaging and successful marketing, advertising, and website copy.
- Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
- Tracked key performance indicators to measure success of campaigns.
- Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
- Utilized specialized software to capture and process data.
- Assembled reports and presentations to share insights and recommendations with stakeholders.
- Created and distributed surveys for data collection and analysis.
- Developed questionnaires and facilitated focus group discussions.
Communication Officer
Electricity Regulatory Authority
2018.07 - 2023.07
- Enhanced internal communication by implementing a company-wide intranet and newsletter system.
- Streamlined public relations efforts, resulting in increased media coverage and brand awareness.
- Developed crisis communication plans to effectively address potential issues and maintain company reputation.
- Managed social media platforms, increasing engagement and fostering positive online presence.
- Coordinated event planning for conferences, trade shows, and product launches, ensuring successful outcomes and high attendance rates.
- Conducted media relations and responded to media requests for information.
- Collaborated with internal and external stakeholders to identify key messages and create compelling content for press releases and other materials.
- Managed media relations for organizations to produce successful results.
- Developed comprehensive media outreach plan to increase visibility of organization in local, regional and national markets.
- Built and maintained positive relationships with public by utilizing strategic plans.
- Engaged in professional networking to maintain strong relationships with communications and media professionals to drive partnerships and effective dissemination of mass communications.
- Developed and implemented social media strategy to increase engagement and reach new audiences.
- Wrote press releases and other materials utilizing SEO practices.
- Drafted press releases detailing relevant newsworthy information and supporting brand image, and worked with news media to spread positions.
- Cultivated strong relationships with media representatives to secure widespread coverage and feature stories.
- Produced and distributed brochures, newsletters and press kits.
- Supported public relations managers with writing, researching and preparation of materials
- Created and executed targeted PR campaigns to raise awareness of organization and initiatives.
- Used various social media platforms for media and blogger outreach.
- Prepared or edited organizational publications such as employee newsletters or stockholder reports for internal or external audiences.
- Developed comprehensive media kits that showcased the organization''s achievements, products, and services, resulting in increased interest from potential partners and clients.
- Implemented training programs for staff members on best practices in written and verbal communication skills within the workplace setting.
- Assisted human resources department in developing employee communication strategies that fostered a positive work environment and strong company culture.
- Analyzed data from communications campaigns to identify areas of improvement and make necessary adjustments for future success.
- Oversaw corporate branding initiatives to ensure consistency across all materials both internally and externally facing.
- Provided support during executive presentations by preparing talking points, slideshows, and other visual aids for effective communication.
- Cultivated relationships with key industry influencers and journalists to secure positive press coverage for the organization.
Consumer Affairs Officer
Electricity Regulatory Authority
2016.05 - 2018.07
- Improved overall department efficiency by streamlining processes and implementing new policies.
- Enhanced communication between team members by organizing regular meetings and fostering open dialogue.
- Increased employee satisfaction with constructive performance evaluations and targeted feedback.
- Boosted team morale through recognition programs, resulting in higher productivity levels.
- Managed budgets effectively, prioritizing resource allocation for maximum impact on departmental goals.
- Maintained strict adherence to industry regulations, minimizing risk exposure for the organization.
- Spearheaded successful projects from conception through completion, showcasing strong project management abilities.
- Established effective relationships with key stakeholders both internally and externally for increased collaboration opportunities.
- Enhanced team communication through effective scheduling, meeting coordination, and correspondence management.
- Safeguarded sensitive information through proper documentation handling, data entry, and record maintenance procedures.
- Facilitated smooth project execution by managing deadlines, resources allocation, and progress updates.
- Mitigated risks by identifying potential challenges within projects and proposing relevant solutions proactively.
- Contributed to a positive work environment with strong interpersonal skills and proactive teamwork attitude.
- Elevated company reputation through meticulous attention to detail in all aspects of work output.
- Greeted guests in with friendliness and professionalism.
- Worked closely with management to provide effective assistance for specific aspects of business operations.
- Assisted manager in all aspects of business operations.
- Answered incoming phone calls to process requests, transfer calls, or relay messages to appropriate personnel.
- Monitored and ordered supplies and materials to keep office well stocked.
- Reviewed and edited documents for accuracy, grammar and clarity.
- Created and distributed agendas for meetings and conference calls as part of meeting preparation.
- Prepared PowerPoint presentations for senior-level staff with attention to detail.
- Volunteered to help with special projects of varying degrees of complexity.
- Proofread and edited documents for accuracy and grammar.
- Drafted common document templates to reduce time spent creating documents from scratch.
- Planned and coordinated logistics and materials for board meetings, committee meetings and staff events.
Information Officer
Luwero District Local Government
2008.07 - 2016.04
- Improved information dissemination by streamlining internal communication processes.
- Enhanced data security by implementing robust cybersecurity measures for sensitive information.
- Developed comprehensive training materials to educate staff on information management best practices.
- Collaborated with IT department in upgrading relevant software and systems, optimizing information accessibility and efficiency.
- Increased organizational transparency by promoting open communication channels among departments.
- Provided timely, accurate, and relevant information to support executive decision-making processes.
- Established strong relationships with external partners through effective communication and information exchange strategies.
- Played a pivotal role in crisis communication planning, mitigating potential risks during emergency situations through effective messaging strategies.
- Ensured timeliness of content updates across all platforms, keeping organizational website current with latest news releases.
- Developed informational documents such as brochures, flyers and fact sheets.
- Wrote speeches and press releases targeting different groups and topics.
- Conducted outreach campaigns and events to reach specific populations.
- Assisted with developing and managing advertising campaigns.
- Developed and promoted corporate brand, images and identity to media and public.
- Conducted media training for company executives and business leaders.
- Fostered positive relationships with key business journalists in national and trade publications.
- Drafted speeches for company executives and advised on media talking points.
- Oversaw team of communications and media relations professionals with focus on achieving PR results.
- Created and implemented systems and processes for monitoring media coverage.
- Wrote engaging and successful press releases to control information and public opinion.
- Authored fresh and engaging press releases and prepared complete press kits.
- Increased brand awareness through development and implementation of successful public relations campaigns.
- Led crisis communications and media relations activities in response to challenging situations.
Senior Parliamentary Journalist
Central Broadcasting Service Radio
2003.07 - 2008.06
- Enhanced publication''s reputation by consistently delivering high-quality, well-researched articles on various topics.
- Increased readership through engaging storytelling and attention-grabbing headlines.
- Developed strong relationships with sources, leading to exclusive interviews and scoops.
- Received multiple journalism awards for in-depth features and breaking news coverage.
- Collaborated with editors to refine article content, ensuring clarity and accuracy while adhering to strict deadlines.
- Conducted thorough fact-checking of all written materials, maintaining the integrity of published content.
- Mentored junior reporters, providing guidance on effective interviewing techniques and story development strategies.
- Covered high-profile events such as political elections and natural disasters, providing timely updates to readers.
- Generated compelling story ideas by staying current on industry trends and leveraging professional networks.
- Refined storytelling skills through attendance at industry conferences and workshops focused on journalism best practices.
- Researched and gathered information to develop accurate and credible stories.
- Collaborated with editors and other journalists to create compelling content.
- Developed story ideas and conducted interviews with industry experts and celebrities.
- Wrote and published articles for leading newspapers and magazines.
- Edited and proofread articles to achieve peak accuracy and quality.
- Evaluated and followed up on news leads and news tips to develop story ideas.
- Cultivated strong relationships with sources and other contacts to support leads and story development.
- Provided on-air commentary for local radio and television stations.
- Participated in editorial meetings to discuss story ideas and content.
- Edited, proofread and fact-checked content for accuracy.
- Reported from field locations and wrote stories under tight deadlines.
- Researched and analyzed newsworthy events, trends and issues.
- Collaborated with editors and other staff members to refine story angles and content.
- Covered special events and breaking news with eye for detail and tenacious pursuit of important information.
- Attended press conferences and other media events to gather relevant information and quotes for stories.
- Planned and conducted research and pitched long-form stories to promote investigative news topics.
- Fact-checked breaking news headlines by performing background research.
- Drafted news headlines for broadcasting to capture listeners with clear and condensed writing.
- Deployed to news events locales to provide on-the-ground broadcast solutions and news coverage.
- Anchored popular broadcast program with good ratings and audience engagement.
- Presented developments in stories in live broadcasts and recordings.
- Broadcasted and blind read copy for advertisements and breaking news developments.
Education
Master of Arts - Communication And Journalism
University of Mysore
Karnataka State India04.2016
Post Graduate Diploma - Public Relations And Media Management
Cavendish University
Uganda11.2015
Bachelor of Arts - Mass Communication
Makerere University
Kampala Uganda04.2005
Skills
- Press releases
- Internal communications
- Stakeholder engagement
- Crisis management
- Speech writing
- Video production
- Content development
- Social media strategy
- Public speaking
- Copywriting
- Graphic design
- Multimedia storytelling
- Media training
- Email marketing
- Media relations
- Strategic planning
- Web content management
- Influencer outreach
- Brand management
- Team leadership
- Event planning
- Campaign Management
- Branding
- Campaign Implementation
- Data Collection
- Vendor Relationship Management
- Media Kit Creation
- Client Relationship Management
- Target Audience Analysis
- Communications Management
- Computer Proficiency
- Analytics and SEO
- Team Collaboration
- Adobe Creative Cloud
- Relationship Building
- Brand Development
- Competitive Research
- Accreditation in Public Relations
- Public and Media Relations
- Digital Media
- Corporate Communications
- Microsoft Office
- Brand Promotion
- Decision-Making
- Customer Complaint Resolution
- Content Management
- Copywriting Expertise
Accomplishments
Being the Best Student, scoring the highest marks in the course "Masters in Communication and Journalism" at the 96thAnnual Convocation-University of Mysore-Karnataka India.
Certification
Chartered Public Relations Practitioner: Public Relations Institute of Sout Africa 2018
Languages
English
Native or Bilingual
Luganda
Native or Bilingual
Timeline
Senior Communication Officer
Electricity Regulatory Authority
2023.08 - 2023.11
Communication Officer
Electricity Regulatory Authority
2018.07 - 2023.07
Consumer Affairs Officer
Electricity Regulatory Authority
2016.05 - 2018.07
Information Officer
Luwero District Local Government
2008.07 - 2016.04
Senior Parliamentary Journalist
Central Broadcasting Service Radio
2003.07 - 2008.06
Master of Arts - Communication And Journalism
University of Mysore
Post Graduate Diploma - Public Relations And Media Management
Cavendish University
Bachelor of Arts - Mass Communication
Makerere University
Chartered Public Relations Practitioner: Public Relations Institute of Sout Africa 2018
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