Stephanie Hall
Panama City Beach,FL
Summary
Highly experienced in hospitality for 20+ years. Knowledgeable in developing strategic initiatives to drive revenue growth, foster team strength, and enhance visibility in competitive markets. Skilled in leveraging leadership capabilities to build high-performing teams, nurture key partnerships, and promote brand values. Past roles have consistently resulted in market share gains and boosted profitability.
Overview
15
15
years of professional experience
Work History
Director of Sales and Business Development
Hallstar Hospitality - Privately Owned Consulting
Dallas, TX
11.2019 - 01.2025
- The client base included luxury hotel brands, real estate development, multi-unit restaurant concepts, catering companies, and event facilities.
- Analyzed client and guest data to identify trends, opportunities, and areas for improvement.
- Cultivated strong professional relationships with suppliers, vendors, and key clients to drive a long-term business development strategy.
- Established key performance indicators for evaluating the success of sales and development efforts.
- Developed and implemented custom sales and marketing plans to maximize profitability based on each brand specifically.
- Executed brand management and brand "refresh" initiatives for struggling concepts, leading to increased sales and turnaround results.
- Trained and developed cross-department teams to achieve revenue goals based on specific restaurant needs and brand standards.
- Managed relationships with city and county officials, keeping new concepts on track with permits, regulatory reviews, and approvals.
- Improved profit margins by effectively managing expenses, budget, and overhead for multi-unit restaurant openings.
Director of Catering Sales
The Spice of Life Catering
Carrollton, TX
06.2017 - 11.2019
- Managed the full process of client event planning, from initial inquiry to post-event follow-up.
- Proposed and sold customized menus, innovative setups, maintaining the luxury branding clients expected.
- Tracked and monitored labor and food costs for each event, and teamed with the chef to design and develop creative food and beverage menus to meet and exceed customer expectations.
- Grew the business through outside catering sales, executed food deliveries to perfection, and devised and implemented marketing and promotional campaigns.
- Monitored competition by gathering current marketplace information on pricing, products, new products, delivery schedules.
- Brought in multiple managed dining service accounts, increasing profitability to record-breaking numbers.
Special Events Manager
Stephen Pyles
Dallas, TX
05.2014 - 07.2017
- Spearheaded the planning, organization, and execution of all holidays and on-site private events, ensuring seamless operations from start to finish.
- Integrated event management software to streamline inquiries, reservations, and staff scheduling processes, alongside our day-to-day restaurant operations.
- Facilitated smooth operations, resolving unforeseen issues promptly to avoid disruptions.
- Coordinated with marketing and PR teams to align event objectives with the celebrity chef's and restaurant's branding objectives.
- Supported chefs in custom menu creation, and managed preparation to achieve precise plating and presentation.
- Organized and coordinated off-site events from start to finish, including venue selection, catering, decor, entertainment, and transportation.
Assistant General Manager
Pluckers Wing Bar
Austin, TX
04.2010 - 04.2014
- Oversaw daily operations, ensuring efficiency and compliance with company standards.
- Managed and mentored staff to carry out operational directives with high productivity and accuracy.
- Collaborated with the marketing team to plan and execute promotional events.
- Managed store cash intake with high accuracy and prepared daily bank deposits.
- Provided training, guidance, and support to staff members on proper procedures and policies.
- Managed payroll, scheduling, and timekeeping systems accurately and efficiently.
Education
Associate of Applied Science - Hospitality Management
The University of Texas At Dallas
Richardson, TX05-2007
Skills
- Strategic planning and execution
- Data-driven decision making
- Event management
- Marketing campaign management
- Staff training and development
- Brand awareness
- Business development
- Multi-unit operations management
References
References available upon request.
Timeline
Director of Sales and Business Development
Hallstar Hospitality - Privately Owned Consulting
11.2019 - 01.2025
Director of Catering Sales
The Spice of Life Catering
06.2017 - 11.2019
Special Events Manager
Stephen Pyles
05.2014 - 07.2017
Assistant General Manager
Pluckers Wing Bar
04.2010 - 04.2014
Associate of Applied Science - Hospitality Management
The University of Texas At Dallas
Similar Profiles
ETHAN AUBREYETHAN AUBREY
LANDSCAPER at AUBREY'S LANDSCAPING ( PRIVATELY OWNED)LANDSCAPER at AUBREY'S LANDSCAPING ( PRIVATELY OWNED)
April BlackApril Black
Real Estate Investment Consultant at Privately OwnedReal Estate Investment Consultant at Privately Owned
Jazlyn FinkJazlyn Fink
Customer Service Representative at Privately Owned CompanyCustomer Service Representative at Privately Owned Company