Results-oriented writing professional with a proven track record of preparing concise and accurate technical documents. Known for delivering high-quality work within tight deadlines, excels in collaborating with cross-functional teams to ensure accuracy and clarity of technical content. Organized Senior Marketing Associate with over 20 years of experience in proposal management and 17 years in the financial industry. Trained in leadership and possesses a meticulous eye for process improvement. Innovative problem-solver with an approachable attitude and insightful critical thinking abilities, ready to contribute to the team's success in achieving company goals.
Overview
22
22
years of professional experience
1
1
Certification
Work History
Senior Marketing Specialist - RFP
William Blair Investment Management, LLC
04.2010 - Current
Drove increased sales and expanded market share through the coordination of successful product launches
Achieved greater efficiency in project management and team collaboration by streamlining internal processes
Led continuous improvement initiatives by gathering client feedback on proposals for future enhancements
Created centralized repository of reusable content, optimizing proposal creation process and allowing more time for critical tasks
Mastered various software platforms like Salesforce and SharePoint for efficient document management throughout the proposal lifecycle
Mentored junior writers on best practices, improving overall team performance and individual skill sets in proposal writing
Led strategic brainstorming sessions that resulted in innovative solutions being incorporated into winning proposals
Optimized templates and standardized processes to streamline workflow, increase productivity, and enhance quality of final deliverables
Championed company-wide training initiatives that educated employees on proposal best practices, enhancing organizational knowledge and skills
Evaluated complex RFP requirements to develop tailored responses that addressed client needs while highlighting company strengths and capabilities
Provided exceptional customer service to internal and external stakeholders, fostering a collaborative environment conducive to successful proposal development
Consistently met or exceeded performance metrics by successfully managing multiple high-priority projects under tight deadlines.
RFP Writer
Ennis, Knupp & Associates, Inc
01.2009 - 01.2010
Prepared compelling new business proposals and presentations, leading to increased client acquisitions
Led the assembly of materials for proposals and presentations
Created RFP response library to streamline proposal process, resulting in 20% reduction in response time
Managed content for the RFP library
Researched new business opportunities utilizing the Internet and internal research resources
Performed statistical analysis on prospect and client data
Contributed to the firm's communication and marketing materials development and standardization
Developed client, prospect and manager correspondence
Assembled and designed client newsletters on a quarterly basis
Managed and updated marketing and communication materials according to established standards
Provided logistical support for conferences and speaking engagements
Assisted in the organization and execution of meetings with internal clients.
Marketing Associate
William Blair Investment Management, LLC
01.2007 - 12.2008
Successfully handled the company's response to and coordinated project management of multi-million dollar requests for proposals
Possessed extensive knowledge of the institutional marketplace encompassing public funds, large corporate institutional investors (domestic & non-U.S), high-net-worth individuals, mutual fund clients, and wrap accounts
Managed and organized a comprehensive database for proposal responses across various product lines, encompassing both domestic and international growth-oriented strategies as well as fixed income offerings
Established annual assessment protocol for proposal database
Managed the coordination of response review and revision, working closely with the compliance department to develop an authorized content library
Played a crucial role in developing strategies to streamline the proposal process, including content building projects and quarterly communication initiatives
Gained valuable experience collaborating across different areas of the company, collecting data, building relationships with the sales team, and consulting subject matter experts.
Content Manager
Caremark/CVS
01.2005 - 01.2007
Oversaw the management and review process of multi-million dollar proposal documents
Built, edited, researched and updated Proposals and Marketing knowledgebase consistently
Interfaced with internal management, product development areas, and field organization to evaluate and present proposal responses accurately
Developed corporate standards for proposal development, Marketing writing, and styles while providing updates to the content staff
Oversaw the construction and maintenance of Caremark's Electronic Participation Information Center
Ensured the content staff stayed up-to-date on new Caremark product and services
Ensured timely updates to department contact lists
Researched and supplied competitive information to support Regional Sales Managers and Analyst's in proposal completion
Contributed to the completion of multi-million dollar proposal documents and provided training to new employees.
Proposal Analyst
Caremark/CVS
01.2003 - 01.2005
Managed, analyzed and prepared multi-million dollar proposal documents
Completed proposal documents using Qvidian software in a fast-paced environment, interpreted and reviewed key proposals, and formatted and prepared response documents
Collaborated with internal management, sales organization, and finance to strategize, evaluate, verify pricing documents and create responsive proposal documents.
Education
B.S. Social Work -
Bradley University
Peoria, IL
12.2002
Licensed Professional - Cosmotology -
Douglas J. Aveda Institute
Chicago, IL
08.2014
Skills
Proficient in Qvidian, Microsoft Word, Microsoft Power Point, Microsoft Excel, Microsoft 365 and Adobe
Problem-solving abilities
Process Improvement Innovator
Strategic Thinking
Deadline Management
Exceptional Writing
Cross-Functional Teamwork
Content organization
Compliance Monitoring
Teamwork and Collaboration
Proposal Development
Certification
Claritas Investment Certificate, CFA Society (Chicago), 2017
Affiliations
Professional, Professional Association for Investment Communications Resources (PAICR), William Blair & Company L.L.C.
Personal, Mental Health America of Illinois' Junior Board