STEPHANOS TAPERA
Tucson
Summary
Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms, with 40k personal followers. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.
Skilled at creating positive relationships with media, stakeholders and clients. Strategic and committed to staying responsive and proactive in dealing with crises.
Overview
4
4
years of professional experience
Work History
Senior Social Media Manager
Colorado Christian University
01.2023 - 01.2024
- Developed and implemented a content strategy that resulted in 60% organic audience growth
- Controlled a $20,000 advertising budget, improving ROI by 30%
- Increased engagement rate across all platforms by 55% in six months period.
- Managed editorial calendars and rescheduled PR events and meetings.
- Collaborated with other departments to develop integrated branding and public relations strategies.
- Oversaw team of communications and media relations professionals with focus on achieving PR results.
- Authored fresh and engaging press releases and prepared complete press kits.
Social Media Specialist
Colorado Christian University
01.2022 - 01.2023
- Grew Instagram followers from 7,320 to 10,300 within a year and a half
- Managed a team of content creators and graphic designers
- Conducted daily updates to social media profiles to boost company online presence.
- Collaborated closely with the sales team to generate leads via social media campaign.
- Maintained company's social media presence by posting messages, answering posts, and monitoring responses.
- Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers.
- Developed social media calendar, which included scheduling email blasts, social media posts, marketing campaigns, and website updates.
- Obtained, attributed and wrote compelling captions and other text for photos, video, and other graphics for both print and online use.
Social Media Coordinator
Econet
05.2020 - 02.2021
- Created social media content with consistent content and tone.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Interacted with fans and clients in effort to take advantage of positive posts and feedback to boost brand identification.
- Monitored and evaluated website analytics to identify trends and opportunities for improvement.
- Improved social media engagement by 35% in 6 months
- Successfully managed 10+ clients' online profiles and boosted their online visibility
- Created and executed opening launch campaign for a new sim cards and phone that reached over 25,000 people.
Education
Bachelor of Science - Computer Science
Colorado Christian University
Denver, CO10-2023
Skills
- Branding support
- Analytics reporting
- Timeline preparation
- Attention to detail
- Marketing automation
- Photo and video editing
- Twitter, X, instagram and tiktok
- Managing complaints
- Audience engagement
- Critical thinking
- Blogger relations
- Social media strategy
- Project budgeting
- Email marketing
Languages
shona
Full Professional
Timeline
Senior Social Media Manager
Colorado Christian University
01.2023 - 01.2024
Social Media Specialist
Colorado Christian University
01.2022 - 01.2023
Social Media Coordinator
Econet
05.2020 - 02.2021
Bachelor of Science - Computer Science
Colorado Christian University
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