Summary
Overview
Work History
Education
Timeline
Generic

Stephen Bock

eCommerce, Product, & Engineering
Brooklyn,NY

Summary

A seasoned business-oriented technology and product leader with over 14 years experience for businesses from small startups to global organizations. Extensive experience in growing eCommerce and entertainment brands through diligent product management, site optimization, and software engineering.


Relevant Experience:

  • 10+ years of Shopify Plus development, API integration, app integration, and admin experience
  • 12+ years of eCommerce product management and UX experience
  • 14+ years of web development experience (Javascript, HTML, CSS, AJAX, Liquid, and more)
  • 10+ years of conversion and retention rate optimization (utilizing Google Analytics 360, Tag Manager, Google Optimize, and more)
  • Other Technologies: Netsuite, C, Java, JSP, JQuery, SQL, Objective-C, OpenGL, Oracle, PHP, Swift, Visual Basic, iOS Development, Android Development, Wordpress, SEO, Optimizely, Braze, Push Notifications, MailChimp, Email Marketing, AdMob, GIT, DFP, Facebook SDK, Facebook Audience Network, Facebook Advertising, Swiftype, Header Bidding, Prebid.js, Programmattic Advertising, Premium Advertising, Branch.io, Omniture, Klaviyo, Privy, Magento


Achievements / Accolades:

  • Increased Uno Alla Volta's conversion rates 50% and Artful Home's by 20% YoY.
  • Increased duckcamp.com conversion rates by 20% YoY. Revenue grew more than 2x.
  • Increased Tecovas.com site speed by 2x. Significantly increased conversion rates using a scientifically driven and goal oriented AB testing approach. Revenue grew more than 2x.
  • Doubled the conversion rates of ketokrate.com in first 3 months.
  • Launched apps that were featured on the App Store, garnered more than 1,000,000 installs, and maintained 4.5+ star ratings.

Overview

15
15
years of professional experience
4
4
years of post-secondary education

Work History

VP Technology & Digital Product

Guild Brands
01.2023 - Current
  • Leadership of a 12 person tech department, restructuring them into separate Product and IT teams.
  • Modernized and simplified legacy tech stacks of a two-sided marketplace and eCommerce websites.
  • Increased conversion rates 50% on Uno Alla Volta and 20% on Artful Home YoY.
  • Delivered dozens of massive cost saving and revenue producing projects.
  • Presented quarterly performance metrics to the Board of Directors, resulting in strategic decision-making for resource allocation.

Director of Technology

Duck Camp
01.2021 - 01.2023
  • Strategic leadership, roadmapping, development, implementation, and support for all of Duck Camp's Technologies
  • Led a Netsuite ERP implementation
  • Led 3PL migration and integration.

Lead Developer

Tecovas
02.2019 - 01.2021
  • Engineering/architecture leadership for all Tecovas consumer facing technology and integrated systems.
  • Led internal/offshore development team and conversion rate optimization for Tecovas.com.
  • Significantly increased conversion rates using a scientifically driven and goal oriented AB testing approach.

ECommerce Consultant (Product & Engineering)

Self Employed
05.2017 - 02.2019

Helping companies launch and optimize their online businesses. Clients include McGarrah Jessee, Caseknives.com, and Zippo.com.

VP of Engineering / Director of Mobile Apps

Grandex
02.2014 - 05.2017

Product and development leadership for Grandex's eCommerce and media brands. Maintained the product roadmap to drive business value and execute against the strategic initiatives of the company.


Responsibilities:

  • Curated the product backlog for 2 eCommerce sites, 10 mobile apps, 3 media sites, 2 mobile games, internal applications, our B2B wholesale business, and several third party integrations.
  • Converted business goals/problems into actionable user stories and requirements definitions.
  • Worked closely with marketing, sales, engineering, and customer service teams to evaluate feature requests based on business impact and technical feasibility, making recommendations for prioritization and implementation details.
  • Performed market research and competitive analysis, making recommendations for relevant adjustments to the product roadmap.
  • Defined metrics to objectively measure our KPIs in order to continuously improve them over time.

Lead Mobile Architect

Hallmark
05.2010 - 01.2014

Team leadership and end-to-end architecture for all 20+ of Hallmark's eCommerce, entertainment, and loyalty rewards apps across several platforms. Helped the company determine features to include in product launches. Led internal/offshore development teams in bringing them to life.

Web Developer

Hallmark Cards
05.2010 - 06.2012

Business analysis, front-end web development, and back-end web development for Hallmark.com

Education

University of Missouri - College of Engineering
08.2007 - 05.2011

Timeline

VP Technology & Digital Product

Guild Brands
01.2023 - Current

Director of Technology

Duck Camp
01.2021 - 01.2023

Lead Developer

Tecovas
02.2019 - 01.2021

ECommerce Consultant (Product & Engineering)

Self Employed
05.2017 - 02.2019

VP of Engineering / Director of Mobile Apps

Grandex
02.2014 - 05.2017

Lead Mobile Architect

Hallmark
05.2010 - 01.2014

Web Developer

Hallmark Cards
05.2010 - 06.2012

University of Missouri - College of Engineering
08.2007 - 05.2011
Stephen BockeCommerce, Product, & Engineering