Highly motivated communications expert with more than 12 years of experience in corporate communications, public relations, crisis communications, international business, and storytelling/content creation. Adaptive to predictive and unpredictive scenarios with flexibility and quick and critical decision-making skills. Able to learn and obtain new and complex information quickly and develop and successfully implement communications strategies with proven results. Award-winning journalist and a compelling and creative storyteller. Ability to work well within a team and as a self-starter who can complete tasks and projects from start to finish on my own. A leader in the workplace, supporting, encouraging, and assisting in professional and personal development of colleagues. A diverse communications and business mind. Excellent in writing and disseminating media content, pitching media stories, prepping talking points and interviews for senior leadership and an excellent and dynamic communicator that can serve as a spokesperson.
Overview
12
12
years of professional experience
Work History
Corporate Communications Manager
Drexel University, LeBow College of Business, Executive Education
04.2022 - Current
Develop effective communication strategies that meet and exceed goals for brand awareness
Strengthened stakeholder relationships through regular updates on company performance and industry trends.
Improved overall message consistency by creating and enforcing corporate communication guidelines across all departments.
Elevated event visibility by managing all aspects of event planning, from concept development to post-event follow-up activities.
Drove successful product launches with comprehensive communication strategies tailored to each target audience segment.
Revitalized employee and public digital assets to optimize content and usability.
Expanded social media presence by crafting engaging content that resonated with followers and encouraged sharing.
Supported talent acquisition efforts with targeted employer branding campaigns that showcased company culture and values.
Enhanced brand reputation by developing and implementing strategic corporate communications plans.
Boosted website traffic by overseeing content development initiatives, including blog posts, articles, and case studies.
Streamlined external messaging by collaborating with PR agencies and media partners on press releases, interviews, and events.
Capitalized on carefully built media relations to enhance outreach and public image.
Increased employee engagement through the creation of targeted internal communications campaigns.
Managed company events, town halls and meetings.
Coordinated executive thought leadership efforts to establish credibility within the industry and attract new business opportunities.
Optimized internal communication channels for seamless information flow between departments, reducing redundancies in processes.
Managed crisis communications effectively, minimizing negative impact on company reputation.
Wrote executive speeches and talking points to deliver consistent message across all internal and external communication channels.
Promoted specific messages to internal and external stakeholders.
Developed communications strategies to drive forward progress in public relations.
Recruitment & Retention strategist
Storyteller
Spokesperson
Research industry trends/current affairs
Interview faculty, subject matter experts, students, alumni and leadership
Writer, photographer, videographer, video editor
International Residency design team.
Reporter
NBC 10 - WCAU
07.2017 - 04.2022
Breaking/Feature News Reporter
Photographer/editor/storyteller
In-Depth long form reporting
Station ambassador.
Reporter
NBC 11 - WPXI
05.2015 - 06.2017
Covered Pittsburgh/Allegheny County
Breaking News correspondent
Writer.
Reporter
ABC 27 - WHTM
05.2013 - 06.2015
York County Bureau Chief
Research and vet stories for daily coverage
Tackles hard news, breaking news and feature stories when needed.
Mid-Shore Bureau Chief Reporter
WBOC
10.2011 - 05.2013
Cover 5-county beat of Maryland's Eastern Shore
Fill in Anchor Evening Newscast.
Education
Master of Business Administration (MBA) - Effective Leadership/Marketing
College of Engineering Student Ambassador at Drexel University College of EngineeringCollege of Engineering Student Ambassador at Drexel University College of Engineering