Summary
Work History
Education
Certification
Skills
Timeline
Overview
Technical Skills
Technical Skills
6d
Steven Gregory

Steven Gregory

New City,NY

Summary

Driven and analytical, well-versed in qualitative and quantitative analysis and data interpretation. Adept at utilizing advanced software tools to uncover insights and trends, grounded in root-cause analysis and PDCA methodology. Motivated to deliver true insights that drive informed, real world decision-making.

Work History

Digital Performance Reporting & Insights Analyst

Cumulus Media Inc
09.2025 - 12.2025
  • Developed and reported extensive market and customer insights to identify trends, inefficiencies and targets.
  • Introduced enhanced data cleaning, automation and integration methods utilizing dynamic data modeling.
  • Engaged cross-functional teams to develop macro level view of market dynamics and sales force performance.

Research Analyst

Cumulus Media Inc
11.2024 - 08.2025
  • Performed in depth research and analysis on industry trends, market dynamics and consumer preferences.
  • Collected disparate data, utilizing primary and secondary research methods to bolster strategic initiatives.
  • Analyzed quantitative and qualitative data to uncover patterns, trends, and insights
  • Created detailed reports, presentations, and visualizations to effectively convey findings to stakeholders.

Analytics Specialist

Havas Media Network
09.2023 - 02.2024
  • Aggregated raw, complex and disparate data into easily digestible analytics-derived insights.
  • Leveraged custom dashboards and visualizations to enhance client reporting.
  • Analyzed KPI's to identify trends, and actionable insights for strategic decision-making.
  • Prepared daily, weekly and monthly deliverables to inform campaign performance against set benchmarks.

Analytics & Reporting Lead

Grey Matter Art
07.2019 - 06.2023
  • Lead reporting and analysis for ecommerce tactics, including web, media, paid search & social and email.
  • Analyzed sales funnel and customer journey to identify opportunities to optimize conversion results.
  • Streamlined data cleaning, modeling and reporting processes to ensure integrity and efficiency.

Media Analyst

Grey Matter Art
07.2016 - 07.2019
  • Conducted post-campaign analysis to identify areas of success and opportunities for improvement.
  • Created compelling ad copy and creatives to drive higher engagement and conversions among target audiences.
  • Lead the development and implementation of key strategic expansion of company's licensable products.

Market Surveillance Analyst

CME Group
05.2015 - 07.2016
  • Monitored constantly changing economic and market developments through active research and analysis.
  • Created and maintained precision models, charts and reports for 300+ commodity-centric, financial derivatives.
  • Analyzed complex financial data to identify discrepancies in transactions data and trading strategy.

Education

Master of Science - Accounting

University At Albany, SUNY
Albany, NY

Certification

● Tableau: Business Intelligence Analyst ● Google: Digital Marketing & E-commerce Professionals ● Microsoft: Harnessing the Power of Data with Power BI ● Corporate Finance Institute: Data Skills for Excel Professionals

● Corporate Finance Institute: Power Query Fundamentals ● Corporate Finance Institute: Power Pivot Fundamentals

Skills

    ● Data Analytics ● Market Research ● Data Modeling

    ● KPI Analysis ● Data Visualization ● Insights

    ● Trend analysis ● Data interpretation ● Dashboards

    ● Project management ● Performance tracking

Timeline

Digital Performance Reporting & Insights Analyst

Cumulus Media Inc
09.2025 - 12.2025

Research Analyst

Cumulus Media Inc
11.2024 - 08.2025

Analytics Specialist

Havas Media Network
09.2023 - 02.2024

Analytics & Reporting Lead

Grey Matter Art
07.2019 - 06.2023

Media Analyst

Grey Matter Art
07.2016 - 07.2019

Market Surveillance Analyst

CME Group
05.2015 - 07.2016

Master of Science - Accounting

University At Albany, SUNY

Overview

11
11
years of professional experience
1
1
Certificate

Technical Skills

  • Google Analytics 360
  • Campaign Manager 360
  • Search Ads 360
  • Google Trends
  • Twitter Ads Manager
  • Meta Business Suite
  • Microsoft Excel
  • Tableau
  • SQL

Technical Skills

● Google Analytics ● Microsoft Power BI ● Microsoft Power Query ● Microsoft PowerPoint ● Microsoft Excel  

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Steven Gregory