Steven Kleeger

• Developed relationships with local businesses, government agencies, schools, and other organizations to increase visibility of programs.
• Communicated regularly with staff members to ensure that all outreach materials were up-to-date and accurate.
• Collaborated with other departments on projects related to marketing and public relations efforts.
• Designed flyers, brochures, newsletters, and other materials to advertise programs or services offered by the organization.
• Provided support to team members in completing tasks related to outreach activities.
• Assisted in developing strategies for assessing effectiveness of outreach efforts.
• Facilitated training sessions for staff members on best practices for conducting successful outreach initiatives.

• Developed and implemented strategic social media marketing plans.
• Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities.
• Crafted visual designs and brand messaging elements for consistency across digital advertising and marketing platforms.
• Utilized Instagram and Facebook to promote products, services and content.
• Used editing and graphic design tools to create content and visuals for social channels.
• Prepared monthly calendar to manage online content across multiple platforms.
• Created social media strategies to increase sales and brand awareness across multiple platforms.
• Monitored brand reputation in social media and reacted to negative feedback.
• Tracked social media metrics to determine audience growth rate, volume and reach.
• Analyzed market data to determine ways to reach target audience or intended segments.

• Kept track of client fitness goals, progress and personal records.
• Taught one-on-one and group fitness classes.
• Identified different muscle groups and explained ways to strengthen specific muscles.
• Motivated clients to stay committed to preset fitness goals.
• Scheduled class times and appointments according to client availability.
• Modified exercise plans and routines based on client responses and success.
• Created comprehensive exercise plans according to client needs and capabilities.
• Helped clients utilize fitness equipment properly using verbal instructions and demonstrations.
• Greeted and assisted guests entering facility to provide general information and answer questions.
• Attended staff meetings and training sessions to maintain updated knowledge of policies and procedures.
• Conducted initial assessment of client physique, BMI and health history.

• Incorporated new curriculum to meet changing needs.
• Communicated effectively with coaches and fellow athletes, including organizing meetings.
• Adjusted coaching techniques to meet athlete needs and address strengths and weaknesses.
• Educated athletes in rules, strategies, sportsmanship and performance principles.
• Guided athletes with encouragement, motivation and nutritional advice to support athletic performance and overall well-being.
• Demonstrated leadership by making improvements to work processes and helping to train others.
• Demonstrated self-reliance by meeting and exceeding workflow needs.
• Improved operations by working with team members and customers to find workable solutions.
• Provided excellent service and attention to customers when face-to-face or through phone conversations.
• Exceeded customer satisfaction by finding creative solutions to problems.

I worked closely with directors, chairpersons, and club presidents to provide communication and designed flyers and social media posts that appealed to the diverse student population with information on special events, ceremonies, and developments around and about the school campus.

• Greeted guests pleasantly, discussing specialty flavors and answering allergen concerns.
• Served and scooped ice cream, following sizing specifications.
• Cleaned counters, tables and fountain equipment thoroughly to keep sanitary, following quality checkpoints.
• Cleaned and organized utensil area, napkins station and restroom facilities.
• Restocked ice cream disposable supplies, glass serving dishes and utensils.
• Maintained cleanliness of showcase, lobby and patio area, remaining attentive to trash, tables and chairs.
• Completed end-of-day duties by balancing payments and receipts in cash register.