Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Steven Scott

Winston-Salem,NC

Summary

Qualified Digital Merchant with comprehensive background in ecommerce and merchandising. Demonstrated expertise in data driven inventory management and product selection, contributing to increased sales and customer satisfaction. Proven ability to work cross functionally with various teams to leverage market trends and consumer insights to drive business growth and profitability.

Overview

14
14
years of professional experience

Work History

Digital Merchant (eCommerce Merchandising)

ORVIS
06.2022 - Current
  • Analyze KPIs in conjunction with data from SalesForce, Adobe and ContentSquare platforms to efficiently launch, audit and merchandise product accurately throughout the website.
  • Maintain accuracy and relevancy of product on-site based off from customers trends analyzed through different data platforms.
  • Build and monitor various customer facing components for different website pages unique to those categories in order to increase KPIs and improve inventory stack.
  • Cross-functional collaboration with various teams (product, planners, creative, marketing, developers) to develop on brand messaging through story telling and visualizations that represents the company's missions and values.
  • Collaborate with marketing team to analyze past campaigns and build direction and focus for suture email and social media campaigns.
  • Utilize data analytical software - Adobe, Salesforce, ContentSquare, DSS and Tableau - to provide accurate website analytics and build reports to necessary partners and executives weekly.
  • Develop and market promotional campaigns with third party companies to enhance visibility and drive targeted sales.
  • Collaborate with marketing to build and present site wide audit findings and recommendations to improve customer experience.
  • Train other teams and digital merchant team members on key programs such as ContentSquare to help with their reporting needs.
  • Work with developers and SEO to understand and improve customer navigation and page filters, this was in order to improve website health and improve KPIs.
  • Develop and maintain positive working relationships with outside and third-party vendors.
  • Assist other digital merchant team members in their assigned categories as needed to hit specific product launch dates, maintain assets/tools on product pages.
  • Provide upper management with relevant data to build reports and presentations ad hoc regarding site and product performance.

Store Manager

ORVIS
05.2018 - 06.2022
  • Provide the highest level of customer service; instruct, train and hold associates accountable for providing the same level of customer care and maintaining store standards.
  • Work with managers to develop unique merchandising directives and implement agreed upon looks based off seasonal needs and product availability. Coaching these merchandising strategies to my team to empower them to make changes as business needs arise.
  • Work with corporate to help produce training videos - focusing on merchandising, customer service and best practices.
  • Understand and successfully implement Orvis policies and procedures.
  • Brand ambassador, representing the Orvis Vision, Mission, Core Values and Culture not only in-store but out of store.
  • Champion of G.I.V.E.
  • Lead by Example
  • Communicate and promote the Orvis culture through corporate programs/initiatives, social media, and in-store events.
  • Develop and train associates, coach associates on store standards, ensure compliance on maintaining store standards.
  • Delegation of tasks among associates, build strong communication among associates and customers.
  • Ensure completion of tasks on time, submit reports/photos to DM, attend and hold meetings/conference calls.
  • Achieve financial goals (sales and payroll).
  • Assist with FF101 and FT101 programs
  • Vast knowledge of operating systems, social media, and marketing programs throughout the store and company, train associates on these platforms.
  • Complete monthly coaching reports and review skill practice scenarios with associates.
  • Recruit, interview, hire, and develop new talent.

Surgical Camera Lab Technician

NORTHFIELD MEDICAL
10.2017 - 05.2018
  • Process and sort incoming shipments to the corresponding labs.
  • Receive and log in customer repairs, purchase evaluation, and loaner returns into FileMaker.
  • Inspect and evaluate all incoming equipment for needed repairs.
  • Send completed quotes for repairs to customer service for approval by customers.
  • Complete all assigned level 1 technician repairs for cameras, couplers, and pigtails.
  • Complete outgoing quality control for all completed repairs.

Fishing Manager

ORVIS
04.2015 - 10.2017
  • Provide the highest level of customer service.
  • Actively work towards sales goals for the month.
  • Retention and growth of Constant Contact file for the store.
  • Lead by example.
  • Work with the Store Manager to train and coach retail associates to help achieve store and personal goals while driving business.
  • Instruct Fly Fishing 101 program, Fly Tying 101 program and paid private casting lessons.
  • Lead monthly social events.
  • Partner with local businesses for sponsorship and donations for events hosted by Orvis Nashville.
  • Maintain fly inventory and adhere to the set fly budget.
  • Grow the fly-fishing business, lifestyle and culture locally by analyzing specific metrics and growth over 2 years.
  • Understand and adhere to Orvis policies and procedures and ensure team compliance.
  • Ambassador of the Orvis brand; instill the company’s Vision, Mission, Core Values, and Culture in the retail team.
  • Communicate the Orvis Brand and lifestyle through creative and effective presentations, maintain visual standards, emphasize key product/corporate directed messages, and maximize sell-thru by product placement and signage.

Retail Sales Associate-Fishing Department

ORVIS
10.2014 - 04.2015
  • Ambassador of the Orvis brand; instill the company’s Vision, Mission, Core Values, and Culture in the retail team.
  • Actively work towards sales goal for the month.
  • Provide excellent customer service, with individualized attention and product knowledge.
  • Product knowledge in all departments of the store, not limited to fishing.
  • Stock and maintain sales floor and back-stock room.
  • Process shipment both in and out the store.
  • Complete catalog fulfillment requests.
  • Maintain visual and stocking standards.
  • Perform duties specific to the fly-fishing department.

EMT-Basic

LIFESTAR EMERGENCY SERVICES
08.2011 - 10.2014
  • Provide excellent service to patients with the highest level of respect, dignity, compassion, and professionalism.
  • Maintain active certifications and possess continual training and education.
  • Provide optimal patient care.
  • Inter-facility transport to bed ridden patients.
  • Assist Forsyth County with Emergency 911 calls.
  • Provide emergency 911 services at the Basic Life Support level for Forsyth County.
  • Complete all patient charts accurately and descriptively before the completion of each shift.
  • Maintain clean base for visitors, classes, and training seminars.
  • Ambulance stocked and checked prior to every shift including keeping the truck clean and serviced.

Education

Bachelor of Science - Biology (Pre-Medical)

Campbell University
Buies Creek, NC
05.2011

Skills

  • Suite of Microsoft Office applications
  • Salesforce ( eCommerce, Analytics & Marketing Cloud)
  • Adobe ( Analytics and AEM)
  • ContentSquare
  • Visual merchandising and storytelling
  • Effective delegation and follow-up
  • Executing tasks based on high-level direction
  • Sales metrics tracking
  • Digital marketing strategies
  • Customer trend analysis
  • Market trend analysis
  • Teamwork and collaboration
  • Excellent communication
  • Multi-tasking
  • Detail-oriented

Accomplishments

  • Completed the Orvis Manager in Training (M.I.T.) program - May 2018
  • A top performer in Total dollars, DPT, and UPT metrics for both Nashville and Greensboro Orvis locations throughout the year.
  • Graduate of World Cast Guide School – Fall 2014.
  • EMT-Basic certification - May 2011.

Timeline

Digital Merchant (eCommerce Merchandising)

ORVIS
06.2022 - Current

Store Manager

ORVIS
05.2018 - 06.2022

Surgical Camera Lab Technician

NORTHFIELD MEDICAL
10.2017 - 05.2018

Fishing Manager

ORVIS
04.2015 - 10.2017

Retail Sales Associate-Fishing Department

ORVIS
10.2014 - 04.2015

EMT-Basic

LIFESTAR EMERGENCY SERVICES
08.2011 - 10.2014

Bachelor of Science - Biology (Pre-Medical)

Campbell University