Stormie Baker

• Managed daily operations of a boutique, including inventory management, visual merchandising, and
  customer service.
  • Developed and implemented sales strategies to drive revenue growth and meet or exceed sales targets.
  • Led a team of 3 sales associates, providing training, coaching to ensure exceptional customer service.
  • Collaborated with consigners to select merchandise that aligned with the boutique’s brand image and
  target market.
  • Created engaging displays and window showcases to attract customers and increase foot traffic.
  • Analyzed sales data to identify trends and opportunities for improvement; adjusted inventory levels
  accordingly.
  • Implemented effective loss prevention measures to minimize theft and maintain a secure shopping
  environment.
  • Established strong relationships with loyal customers through personalized service, resulting in
  increased repeat business.
  • Organized promotional events such as boutique sales to generate buzz and increase brand awareness.
  • Managed social media accounts for the boutique, creating content that showcased new arrivals or
  special promotions.

• Tracked social media metrics to determine audience growth rate, volume and reach.
• Created social media strategies to increase sales and brand awareness across multiple platforms.
• Used editing and graphic design tools to create content and visuals for social channels.
• Digitally designed and wrote bi-weekly e-newsletter for a base of 7,000+ readers.
• Engaged with and responded to online audience through relevant comments.
• Prepared monthly calendar to manage online content across multiple platforms.
• Developed content for blog posts, landing pages and social media platforms to further marketing
endeavors.
• Contributed ideas during strategic and conceptual brainstorming sessions.

• Built and maintained corporate image, brand and identity.

• Collaborated and built trust within organization and with customers, meeting or exceeding
expectations.
• Drove high performance by developing salon staff.
• Provided feedback to improve strategies, programs and initiatives.
• Gained product knowledge to assist team members with structuring customer purchase, closing and
delivery.
• Translated customer needs into operational plan to fulfill projects with right resources.
• Led a team of 14 employees of various roles.
• Maximized business growth by driving high adoption and usage of marketing platform.
• Improved tools to enable better tracking and business analysis. i.e. website, social media
• Used variety of software packages to support sales functions.
• Interacted with customers and vendors with utmost professionalism to solve various problems.
•Designed and managed online booking and e-commerce sites.

• Responsible for managing inventory of supplies and balancing financial flow within daily operations.

• Maintained cleanliness and sanitation standards in accordance with health regulations, resulting in
consistently high inspection scores
• Trained employees on proper food handling techniques to ensure compliance with safety guidelines
• Monitored food quality during service hours, addressing any issues immediately to maintain high
standards
• Conducted regular performance evaluations for team members, providing constructive feedback for
improvement opportunities
• Developed standard operating procedures (SOPs) for various tasks within the food service department
• Resolved customer complaints or issues promptly and effectively through active listening and problem-
solving skills
• Utilized POS systems efficiently for order processing, payment handling, and generating reports
• Implemented cross-training initiatives to increase flexibility within the team and improve overall
efficiency
• Trained staff on proper food presentation techniques to enhance visual appeal of dishes

• Provided customers with positive experience and quality service