SUNETRA KAHANE
Mumbai,India
Summary
Experienced sports management and operations professional with a strong background in event execution, stakeholder engagement, and business development. Proven ability to manage large-scale sports events, oversee regional operations, and coordinate with government bodies and corporate partners. Adept at handling logistics, sponsorships, and strategic growth initiatives to enhance sports programs. Skilled in negotiating contracts, securing government tenders, and ensuring seamless execution of multi-city championships
Overview
7
7
years of professional experience
Work History
Manager - Sales & Operations
Sports for All (SFA)
03.2023 - Current
- Led operations for 4 major cities (Uttarakhand, Pune, Bengaluru & Delhi), overseeing the successful execution of 50+ sports championships with participation from over 10,000 athletes
- Developed and executed growth strategies that increased event participation by 40%, resulting in enhanced visibility and revenue generation
- Secured and managed two crores worth of government tenders, ensuring compliance with regulations and strengthening relationships with government bodies
- Built partnerships with 30+ schools, sports organizations, and corporate sponsors, expanding the reach of SFA's programs and increasing sponsorship funding by 25%
- Directed end-to-end event logistics, optimizing resource allocation, transportation, and scheduling, leading to a 20% reduction in operational costs while improving efficiency
Senior Business Development Associate
BYJU'S
12.2020 - 03.2023
- Developed and executed sales strategies to maximize revenue and improve customer retention in a competitive ed-tech market, leading to the successful generation of Rs 51 lakhs in revenue within one year
- Engaged with prospective clients through tailored product presentations, relationship-building techniques, and strategic follow-ups, earning recognition as a top-performing BDA in India and qualifying for Super September
- Consistently exceeded performance benchmarks, leading to the achievement of the TTR (Trip to Remember) incentive, reflecting excellence in customer acquisition and sales growth
Assistant Manager - Sales & Operations
Sports for All (SFA)
06.2018 - 05.2020
- Led sales and operations for Athletics, Throwball, and Basketball at the SFA Championships, resulting in a 30% increase in sales and event participation
- Orchestrated large-scale event execution by coordinating with multiple teams to ensure seamless operations, timely logistics, and quality service delivery
- Managed a team of 12 members to oversee volunteer recruitment, training, and on-site coordination for Khelo India Youth Games & University Games, ensuring smooth event operations
- Delivered high-impact presentations to over 700 volunteers at KIIT University, Odisha, on effective event management and volunteer leadership
- Supervised five venue managers and led on-ground event execution for Mumbai Indians Interschool Championship, ensuring adherence to schedules, team coordination, and operational efficiency
- Took charge of on-ground event management, team coordination, and stakeholder communication for Adidas Creators Football League (2019), ensuring the successful execution of the football league
Education
PGPSM - Sports Management
International Institute of Sports Management
06.2018
Master of Commerce - undefined
R. A. Podar College of Commerce
05.2017
Bachelor of Commerce - undefined
R. A. Podar College of Commerce
05.2015
Skills
- Sports Event Planning & Execution
- Business Development & Sponsorships
- Stakeholder & Government Relations
- Logistics & Operations Management
- Negotiation & Communication
- Cross-functional team management
- Team leadership
Additional Information
- Played Cricket for Siyaram's (Times Shield) - 2014
- Mumbai University Baseball & Softball Team (2014-2016)
Timeline
Manager - Sales & Operations
Sports for All (SFA)
03.2023 - Current
Senior Business Development Associate
BYJU'S
12.2020 - 03.2023
Assistant Manager - Sales & Operations
Sports for All (SFA)
06.2018 - 05.2020
Master of Commerce - undefined
R. A. Podar College of Commerce
Bachelor of Commerce - undefined
R. A. Podar College of Commerce
PGPSM - Sports Management
International Institute of Sports Management
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