SUNNI THOMPSON
Dallas
Summary
Creative and integrated marketing professional with experience developing strategic proposals, branded concepts, and cross-functional campaigns for hospitality, lifestyle, and culture-driven brands. Skilled in copywriting, pitch development, research, and client-facing communication. Adept at collaborating with sales, creative, and strategy teams to build compelling marketing solutions that drive engagement and revenue. Passionate about storytelling and bringing brand ideas to life from concept through execution.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Sales & Marketing Coordinator
Tractorbeam
05.2025 - Current
- Own the creative development of pitch decks, proposals, and marketing materials used to win and grow client partnerships across hospitality, lifestyle, and culture-driven brands.
- Lead and support RFP responses, managing timelines, gathering cross-team input, and shaping the creative narrative and deliverables.
- Ideate branded content concepts, experiential activations, and integrated campaign ideas in collaboration with sales, strategy, design, and account teams.
- Present in weekly sales meetings and partner directly with the agency’s Partner and VP of Strategy to refine strategic positioning and proposal storytelling.
- Manage the agency’s full sales CRM and pipeline, ensuring accuracy and visibility across a $1M+ portfolio of new business opportunities.
- Represent the agency at industry events, conferences, and partner activations across the U.S., contributing to relationship-building and brand visibility.
- Support internal marketing and PR initiatives including event planning, gallery openings, community partnerships, and development of the agency newsletter.
Digital Marketing & Client Services Intern → Associate
Tractorbeam
05.2024 - 05.2025
- Supported cross-channel digital campaigns, including paid media, SEO, and content strategy for diverse client portfolios.
- Conducted audits and performance analyses to identify optimization opportunities and improve campaign results.
- Partnered with internal teams and clients to track deliverables and ensure strong execution.
Research Director
Lindsey + Asp Agency
08.2023 - 05.2024
- Directed research and strategy for multiple accounts, providing insights that guided campaign development.
- Led qualitative and quantitative research initiatives to inform brand positioning.
- Developed insights decks and strategy materials used in pitch presentations and client proposals.
Research and Development Lead
International Campaign Development
06.2023
- Conducted primary and secondary research for the Italian jewelry brand Giovanni Raspini, including competitive analysis, surveys, and one-on-one interviews.
- Developed insights to inform an integrated international campaign, strengthening skills in consumer research, storytelling, and cross-cultural branding.
Education
B.A. - Advertising, Digital Marketing
University of Oklahoma - Gaylord College of Journalism And Mass Communication
05.2025
Skills
- Brand Strategy
- Market Insights
- CRM Management
- Digital Marketing
- Research & Analysis
- Pitch & Proposal Development
- Client relations
- Event & Activation Support
Certification
- Google Analytics (GA4)
- Google Ads
- Microsoft Office
- HubSpot Content Marketing
Timeline
Sales & Marketing Coordinator
Tractorbeam
05.2025 - Current
Digital Marketing & Client Services Intern → Associate
Tractorbeam
05.2024 - 05.2025
Research Director
Lindsey + Asp Agency
08.2023 - 05.2024
Research and Development Lead
International Campaign Development
06.2023
B.A. - Advertising, Digital Marketing
University of Oklahoma - Gaylord College of Journalism And Mass Communication