Sunny Dhillon
Sales Strategist / Client Relationship Manager
SF Bay Area
Summary
Highly accomplished sales leader with over 20 years of B2B and solution selling experience. Led high-performing sales teams for 5 years, consistently exceeding targets and delivering exceptional results. Proven track record of developing and executing strategic sales initiatives that drive business growth, build strong client relationships, and enhance team performance through effective coaching and mentorship. Skilled in leveraging data-driven insights to create innovative sales strategies, optimize outcomes, and maintain a competitive edge. Recognized for dynamic leadership, exceptional motivational skills, and fostering a collaborative team environment that promotes creativity, innovation, and collective success. Deep expertise in market analysis, competitive strategy, and sales performance optimization to drive business excellence and surpass expectations.
Overview
17
17
years of professional experience
Work History
Regional Sales Manager – Western Division
Apple
5 2019 - Current
- Led a team of 17 Account Managers, driving SaaS and subscription-based revenue, achieving $130 million in annual sales.
- Drove 30% year-over-year growth in software adoption by implementing tailored subscription models and integrating customer feedback into product offerings.
- Spearheaded a strategic realignment of the sales team, boosting account manager productivity from $4M to $16M annually per manager while increasing software renewals and reducing churn by 25%.
- Leveraged data analytics to optimize software selling strategies and forecast pipeline opportunities, consistently achieving 120% of quarterly targets.
- Partnered with cross-functional teams to enhance service offerings, leading to a 15% increase in professional services revenue.
- Monitored and analyzed key sales metrics and KPIs to evaluate team performance, resulting in a 15% improvement in overall efficiency.
- Collaborated with marketing and product teams to align sales strategies with business goals, contributing to a 20% increase in lead conversion.
- Prepared and delivered comprehensive sales reports, pipeline updates, and forecasts to senior leadership, aiding in more informed decision-making and accurate revenue projections.
- Refined sales processes, boosting operational efficiency by 25%.
- Consistently recognized for leading innovative organizational changes and developing successful account strategies.
- Utilized CRM, SFDC, Tableau, MS Office Suite, Box, Slack, Keynote, Pages, and Numbers to streamline business operations and enhance productivity.
Senior Business Account Executive
Apple
4 2011 - 5 2019
- Managed a $20 million portfolio, focusing on expanding SaaS and subscription-based services across SMB and Enterprise sectors.
- Surpassed revenue targets by 35% through effective SaaS and cloud solution selling, building strong relationships with C-level executives.
- Drove end-to-end solutions by aligning customer needs with Cisco's product portfolio, increasing professional services revenue by 20%.
- Demonstrated expertise in developing customer-centric software solutions and lifecycle management strategies that resulted in consistent renewals and upsells.
- Matched customer requirements with organizational capabilities, strategically selecting direct or indirect partners to ensure successful business closures.
- Cultivated strong professional relationships with clients, including executive-level stakeholders, by understanding and addressing their unique business needs.
- Proactively identified new business opportunities and uncovered strategic use cases within existing client relationships to drive growth and expansion.
Business Account Manager - B2B & Public Sector
Cisco Systems
10.2007 - 11.2010
- Managed a $20 million portfolio, working with SMB and enterprise clients to identify key growth opportunities, drive solution adoption, and exceed revenue targets.
- Built and maintained strong relationships with decision-makers, delivering solutions that addressed customer pain points and added long-term value.
- Worked collaboratively with product, marketing, and engineering teams to customize offerings to meet specific customer needs.
- Developed and executed account plans for strategic commercial clients, with a focus on securing large deals, managing portfolios, and driving the promotion of the organization's solutions and offerings.
Education
GNVQ Advanced Business Studies in Business Administration -
The Heathland College
London, UK 01.2001 -
Certified Sales Professional (CSP) -
National Association of Sales Professionals (NASP)
05.2001 -
Skills
- CRM & Data Analytics Proficiency
- SaaS Product Expertise
- Revenue Growth & Sales Automation
- Customer-Centric Sales Strategy
- Subscription Model Sales
- Pipeline Management
- Cross-Functional Collaboration
- Strategic Account Planning
- Solution-Based Selling
- Upsell and Retention Optimization
Volunteer Experience
Board Member, 2Rivers Foundation, Elk Grove, California, 01/01/20, Present, Our goal is to help organizations transform and empower underprivileged lives and communities, both locally and internationally, by providing support, opportunities, and the tools to succeed.
References
References available upon request
Timeline
Business Account Manager - B2B & Public Sector
Cisco Systems
10.2007 - 11.2010
Certified Sales Professional (CSP) -
National Association of Sales Professionals (NASP)
05.2001 -
GNVQ Advanced Business Studies in Business Administration -
The Heathland College
01.2001 -
Regional Sales Manager – Western Division
Apple
5 2019 - Current
Senior Business Account Executive
Apple
4 2011 - 5 2019