Susan Cox
Director Of Marketing And Business Development
Tulsa,Oklahoma
Summary
Dynamic and motivated professional with a proven record of generating and building relationships, managing projects from conception to completion, and coaching individuals to success. Skilled in building cross-functional teams, demonstrating exceptional communication skills, and making critical decisions during challenges.
Overview
29
29
years of professional experience
2
2
years of post-secondary education
Work History
Director of Marketing and Business Development
Mabee Center
Tulsa, OK
11.2021 - Current
- Direct marketing projects through conceptual planning, schedule management and final implementation
- Increased social media followers by 108% by managing marketing and planning activities to increase social media presence and interaction
- Oversee creation of printed marketing materials designed to drive campaigns
- Drive marketing efforts by orchestrating concert advertising campaigns
- Coordinate with artists management, marketing and publicity teams to promote live events through successful ticket build, event page development, concert announcement, advertising in local media and overseeing venue's social media to achieve pre-sales and on-sale targets
- Oversee preparation of marketing copy, images, videos, emails and other collateral
- Provide current ticket sale and venue research on artist for potential show bookings
- Establish, initiate and optimize business development strategies based on company targets, product specifications, market data and budget factors
- Mentor marketing and ticket office team on best practices and protocols to maximize productivity and efficiency
- Identify sellable assets with pricing structure and client lead list
- Generate sponsorships with related and partnering entities to enhance marketing objectives
- Partnering with local Chamber of Commerce to identify possible collaborations between venue and community we serve
- Member of Women United, division of The United Way
General Manager
Sodexo, Guthrie Public School District
Guthrie, OK
08.2017 - 11.2021
- Led team of 36 associates located at 7 remote areas within Putnam City School District Child Nutrition program. Fostered growth and development, ensured compliance with State and Federal programs while meeting company budget goals
- Conducted Risk Assessment at each kitchen to establish Physical and Food Safety Programs for new unit
- Increased meal participation by 10% in first year through student surveys, menu enhancements, recipe training and new menu sampling
- Conduct new hire orientation and annual training using lecture, handouts, group discussions and Power Point presentations
- Plan, manage, coordinate and complete projects according to company and client expectations
- Analyze P & L reports, sales re-forecasts, labor reports, billing reconciliation and client invoice review
- Led projects and analyzed data to identify opportunities for improvement
- Resolved problems, improved operations and provided exceptional service
Director of Operations
Sodexo, Putnam City School District
Oklahoma City, OK
07.2015 - 08.2017
- Managed and led over 60 employees at 9 remote locations
- Reduced temporary labor costs by 15% through implementation of associate recognition program
- Assisted HR Manager with SWOT Analysis to identify competitive wages within local market
- Effectively operated department within budget, while providing client with maximum value for dollars spent
- Set team and individual KPIs and provided regular, actionable feedback.
- Managed procurement, inventory and warehouse operations
- Achieved team goals through formalized training plans, coaching and performance management
Director of Operations
Sodexo, Oral Roberts University
Tulsa, OK
01.2015 - 07.2015
- Led and developed team of 5 Department Managers and 70 hourly associates for account with annual sales of over 5.5 million dollars
- Oversaw planning and implementation of marketing promotions on campus for 1900 students
- Met weekly budget goals through effective food cost controls, labor cost analysis, training and incentive programs
- Modernized and improved operational procedures to increase productivity and profitability while tightly controlling costs
- Set team and individual KPIs and provided regular, actionable feedback
- Monitored budget and utilized operational resources
- Achieved team goals through formalized training plans, coaching and performance management
- Boosted team member productivity by enhancing performance monitoring and instituting motivational approaches
Director of Catering and Event Management
Sodexo, Oral Roberts University
Tulsa, OK
05.2006 - 01.2015
- Provided logistical planning for catering and concession events covering 14 indoor spaces with total seating capacity for 2680 guests
- Increased sales year over year by 15% through retail-visual merchandise upgrades that were current with market trends, participating in local wedding shows and generating new sales through successful events and client satisfaction
- Successfully created memorable events while meeting company and client budgets
- Menu development and design, cost analysis and competitive pricing
- Demonstrated leadership skills by fostering client and department relationships
- Supervised catering staff to reinforce adherence to organizational policies and safety regulations
- Discussed client's event needs to develop recommendations for room options and possible menus
- Worked with Executive Chef to prepare budget and negotiated favorable prices with both clients and suppliers
- Secured new clients and accounts by analyzing and catering products to specific needs
- Met with clients to outline desired goals and prepared quotes for overall catering costs
- Hired and trained both permanent and temporary staff members
- Designed catering packages to increase sales and customer experience
Education
Associates in Business Administration - Business
Tulsa Community College
Tulsa, OK 01.2014 - 12.2017
Timeline
Director of Marketing and Business Development
Mabee Center
11.2021 - Current
General Manager
Sodexo, Guthrie Public School District
08.2017 - 11.2021
Director of Operations
Sodexo, Putnam City School District
07.2015 - 08.2017
Director of Operations
Sodexo, Oral Roberts University
01.2015 - 07.2015
Associates in Business Administration - Business
Tulsa Community College
01.2014 - 12.2017
Director of Catering and Event Management
Sodexo, Oral Roberts University
05.2006 - 01.2015
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