Summary
Overview
Work History
Education
Skills
Interests
Timeline
Generic

Susan Blodgett

Boca Raton,FI

Summary

National and Local Sales for advertising in mall media OOH Digital Marketing -LinkedIn , Facebook, Instagram, TikTok Inside and outside sales of LED Digital Boards to establishments nationwide 25 years experience in outside and inside Sales –Advertising,Computer, Real Estate Residential and Commercial,Mortgages, Advertising Purchasing and negotiating computer products for 5 offices Executive to President -CEO Multi-tasking, solving problem issues until customer satisfaction Negotiating contracts, maintaining relations with vendors and customers. Accomplished Marketing Executive with 12 years of experience in Advertising and real estate sales and marketing with reputation for success in print, online and social media marketing. Expertise in devising effective strategies to grow clients' business. Highly skilled in capitalizing on new technologies, trends and business development opportunities. Demonstrated leadership skills that drive company success and advance organizational initiatives.

Overview

32
32
years of professional experience

Work History

Regional Sales Manager

Nationwide Expos
Boca Raton, FL
05.2023 - Current
  • Developed and implemented sales strategies to increase revenue.
  • Conducted customer outreach activities to build relationships with clients.
  • Negotiated pricing and contracts with customers.
  • Maintained client accounts and updated CRM system with relevant information.
  • Managed a team of inside sales representatives in achieving their individual goals.
  • Coached team members on how to effectively close deals with clients.
  • Resolved customer disputes or complaints in a timely manner.
  • Collaborated with marketing department on promotional campaigns for new products or services.
  • Identified areas for improvement in the sales process and developed solutions accordingly.
  • Participated in trade shows and industry events to network with potential customers.
  • Prepared proposals for new business opportunities based on client requirements.
  • Performed regular follow-up calls to ensure customer satisfaction levels remain high.
  • Communicated with repeat customers to build long-term relationships.
  • Lead inside sales meetings to outline projected goals and marketing campaigns.
  • Worked with marketing department to prepare campaigns for lead generation.
  • Monitored employee productivity and motivated team to meet daily goals.
  • Coached, developed and motivated team to achieve revenue goals.
  • Enhanced sales volume through skilled support to both new and inactive customers.
  • Led sales planning, development and account management to grow existing accounts and establish new sales accounts.

Realtor

Beachfront Properties
Boca Raton, FL
08.2020 - Current
  • Creating ads for social media and mailers, assist new agents.
  • Managed real estate transactions from initiation to closing.
  • Scheduled home viewings with potential buyers.
  • Maintained current and accurate CRM database of prospective customers.
  • Prepared forms needed for real estate transactions, contracts, deeds, closing statements and leases.
  • Generated list of properties to meet specific client needs.
  • Researched and determined competitive market price.
  • Represented buyers and sellers in major real estate transactions.
  • Accompanied buyers during property inspections.
  • Facilitated closing process on behalf of clients and reviewed parts of contracts to resolve issues prior to closing.
  • Promoted properties via advertisements, open houses and multiple listing services.
  • Promoted sales through advertising, open houses and Multiple Listing Services.
  • Conferred with escrow companies, lenders and home inspectors to expedite transactions and home buying process.
  • Negotiated contracts and educated sellers and buyers about legal disclosures.
  • Established positive flow of communication with clients, banks and attorneys to foster seamless property transactions.
  • Promoted listings on social media and print advertisements.

National Sales Executive /Marketing Director

Smartlite USA
Boca Raton, FL
07.2010 - 04.2020
  • National Sales Accounts for advertising in mall media OOH
  • Submitting RFP’s to the Top National Ad agencies for the media planners /buyers, overseeing the buys from start to finish , POP's, creating contracts for local and national accounts, overseeing inventory, implemented new software for lead generation, contacting new agencies and new prospects, trained and assisted 40 sales reps
  • Yearly sales average 1.4 million.
  • Developed and deepened professional relationships with vendors, negotiated contracts and monitored performance.
  • Devised innovative strategies to drive customer engagement.
  • Researched market competitors to identify potential new products and service opportunities.
  • Expanded new businesses by developing powerful sales, advertising and marketing campaigns.
  • Created and implemented in-house, revenue-generating marketing to streamline and enhance market strategies and support merchandising and advertising objectives.

Owner

Harley Cares, INC
01.2018 - 01.2020
  • Non Profit Animal Rescue
  • Raising money for non profit animal rescues through social media marketing-Facebook and Instagram
  • Created website, set up e-commerce selling merchandise to raise money.

Real Estate Agent/ Mortgage Broker

01.2001 - 01.2010
  • Complied applications and paperwork and double-checked for accuracy.
  • Communicated closely with various lenders to obtain most effective loans for customers purchasing homes.
  • Clarified mortgage loan process details to educate borrowers.
  • Served as liaison between borrowers and lenders and collaborated with both parties to obtain optimal loans for home purchases.

Realtor Sales Associate

Re/Max Partners, Century 21
Lighthouse Point, FL
12.1996 - 03.2010
  • Managed real estate transactions from initiation to closing.
  • Scheduled home viewings with potential buyers.
  • Prepared forms needed for real estate transactions, contracts, deeds, closing statements and leases.
  • Generated list of properties to meet specific client needs.
  • Researched and determined competitive market price.
  • Represented buyers and sellers in major real estate transactions.
  • Accompanied buyers during property inspections.
  • Communicated with inspectors, lenders and pest control companies to maintain purchase agreement terms.
  • Facilitated closing process on behalf of clients and reviewed parts of contracts to resolve issues prior to closing.
  • Promoted sales through advertising, open houses and Multiple Listing Services.
  • Conferred with escrow companies, lenders and home inspectors to expedite transactions and home buying process.

Sales Executive/Lead Purchasing Agent

Inacom Services, Data Transit
Ft. Lauderdale, FL
01.1995 - 01.1997
  • Sourced new vendors for purchasing needs.
  • Prepared, coordinated and communicated price quotes, terms of sale, delivery dates and service obligations to customers and contractors.
  • Analyzed competitive prices, products and market-related information.
  • Worked with shipment companies to manage distribution.
  • Retained clients and obtained referrals by promptly resolving customer complaints, providing value and promoting quality.
  • Contacted current and potential clients to promote products and services.
  • Used cold calling and networking to sell products and services.
  • Addressed customer concerns immediately and promptly resolved issues to boost client satisfaction.

Purchasing Agent

Data Transit
Atlanta, GA
01.1992 - 01.1995
  • Purchased computer
  • Products for 5 offices heavy negotiations, maintaining relations with vendors, scheduling & tracking shipments, accounts payable and calculating commissions for salespersons, resolving problem issues until customer satisfaction
  • Sourced new vendors for purchasing needs.
  • Prepared, coordinated and communicated price quotes, terms of sale, delivery dates and service obligations to customers and contractors.
  • Worked with shipment companies to manage distribution.
  • Built competitive bidding environment with broad range of suppliers.

Education

Certifcate - Social Media Marketing

Shaw Academy
Dublin Ireland
07.2016

Associates Degree - Marketing

Phillips College
1986

Skills

  • Microsoft Office, Excel, Word, ACT, Outlook, Contact Management, Power Point; Digital -Social Media Marketing with Facebook and Instagram, LinkedIn, built website through Wixcom
  • Campaign Creation
  • Sponsorship Program Implementation
  • Web Site Architecture Brainstorming
  • Viral Marketing Campaigns
  • Campaign Launch and Lifecycle Management
  • SEO Strategies
  • Generating Brand Awareness
  • Social Media Marketing

Interests

Working with Non Profit animal rescues, volunteering at Tri County Animal .

LICENSES: Real Estate since 1997, Mortgage Broker since 2001-2010, CAM -2007 ; Social Media Marketing certificate, Advanced Social Media Marketing certificate

Timeline

Regional Sales Manager

Nationwide Expos
05.2023 - Current

Realtor

Beachfront Properties
08.2020 - Current

Owner

Harley Cares, INC
01.2018 - 01.2020

National Sales Executive /Marketing Director

Smartlite USA
07.2010 - 04.2020

Real Estate Agent/ Mortgage Broker

01.2001 - 01.2010

Realtor Sales Associate

Re/Max Partners, Century 21
12.1996 - 03.2010

Sales Executive/Lead Purchasing Agent

Inacom Services, Data Transit
01.1995 - 01.1997

Purchasing Agent

Data Transit
01.1992 - 01.1995

Certifcate - Social Media Marketing

Shaw Academy

Associates Degree - Marketing

Phillips College

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Susan Blodgett