Susan Fragasso
Sales Leader
Miami Beach,FL
Summary
Multi-faceted Regional Sales Manager promoting excellent record of meeting company-defined quotas through exceptional sales strategy. Mentors employees to develop top-performing team members. Twenty year progressive career background combined with dedication to corporate growth and development.
Excellent analytical and financial skills. Proficient and skilled within a start-up environment in technology based solutions.
Overview
22
22
years of professional experience
Work History
Regional Sales Manager
Cornershop by Uber
Miami, FL
08.2020 - Current
- Coached number one regional sales team in product specifications, sales incentives and selling techniques, significantly increasing customer acquisition and company revenue.
- Exceeded targets by over 90% by building, directing and motivating high-performing sales team.
- Created robust sales plans and set territory quotas.
- Gave benefit-oriented, polished presentations driving dramatic revenue growth across multiple sales channels.
- Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
- Met with each sales representative on monthly basis to answer questions, resolve issues and identify new strategies.
- Achieved regional sales objectives by coordinating sales team, developing successful strategies and servicing accounts to strengthen business relationships.
- Secured and grew over over one 1,000 accounts in assigned region and met and exceeded goals by 90%
- Consistently exceeded monthly quota's of 200 weekly touch points per rep per week.
- Led overall performance of sales of Cornershop by Uber ( Uber Grocery )products, after-sales, network development, and marketing communications.
- Led targeted training programs to educate staff on product benefits and service capabilities.
Sr. Strategic Partnerships Lead
Uber Technologies Inc
Chicago, Miami, IL, FL
01.2018 - 01.2020
- Aligned sales objectives with business strategy through strategic planning, sales strategy development, forecasting, sales resource planning, and budget
- Accountable for effective sales organization design, including sales roles, sales channel design, and sales resource deployment
- Exceeded assigned targets for profitable sales volume, market share, and other key financial performance objectives
- Led Uber Works launch in Chicago and Miami
- As 10th member of team assisted in securing internal series "A" funding by exceeding quarterly target of 2 million in revenue
- Consistently increased monthly sales by 150% by negotiating enterprise contracts with Stampede Meat, Goya Foods, Macy’s, Factor 75, Freshly
- Worked closely and cross-functionally with all teams to develop acquisition and expansion strategy on key accounts and territories
- Partnered with operations and account management teams to ensure smooth on-boarding for all partners
- Identified and built best practices to create processes and systems for Uber Works sales team to include implementation of Salesforce
Sr. Strategic Partnerships Lead
Uber Technologies Inc
Miami, FL
01.2016 - 01.2018
- Assisted in leading new product launch project to expand market distribution for core product
- Utilizes data-driven decision making to identify growth, provide maximum value, and improve performance of growth effort.
- Recruited, led, and developed high performing sales team, creating largest marketplaces globally
- Initiated and led national account project efforts to maintain and expand relationships with, multi-location restaurant partners
- Partners include Moe’s Southwest Grill, Little Caesars, Genuine Hospitality Group, Pubbelly Group, Chicken Kitchen, Smokey Bones, Firehouse Subs, Anthony’s Coal Fire Pizza, and Burgerfi
- Consistently exceeded weekly quota by more than 300%
- Regularly recognized by Uber headquarters as number one global achiever with annual sales exceeding $150 million
- Member of mentor platform
- Initiated and led “awards and recognition” program team.
- Participated in continuous improvement by generating suggestions, engaging in problem-solving activities to support teamwork
- Collaborated with with marketing team and on-boarding to achieve number one market in the world.
Director of Business Development
Sysco
Medley, FL
01.2008 - 01.2015
- Pursued sales leads and prospective clients, delivered presentations and proposals, negotiated and closed large, local, and national multi-unit accounts; developed business plans that include marketing and sales
- Devised and implemented cross-functional team strategies that drove new sales
- Delivered over $28M in new sales per fiscal year with 15% gross profit margin and growth rate of 15%
- Consistently achieved annual national top tier award recognition as set by corporate headquarters
- Negotiated and implemented agreements representing $16M in annual sales with SLS Hotels, China Grill Management, Houston’s, James Hotel, Canyon Ranch, Hilton Garden Inn, Delano Hotel, Marriott Marquis, St
- Regis Bal Harbor, Element by Starwood
- Led five teams of fourteen associates with annual sales over $189M
- Increased new case sales to 17%, exceeding annual goal of 15%
- Established and executed competitive pricing contracts with strategic vendors; Heinz, Hormel, Smithfield, Land O Lakes, Roland Foods, Coca Cola, Bunge, Tyson, Unilever, Ecolab, Georgia Pacific, P&G, Starbucks, Pepsi, DeCecco, Kraft, General Mills, Barilla, Lamb Weston, Pactiv
- Company lead on implementation of Salesforce to establish outbound pipeline and more accurately forecast sales revenue.
District Sales Manager
Cheney Brothers Inc
Riviera Beach, FL
01.1999 - 01.2008
- Recruited, developed, and managed team of 15 to acquire new business, recover lost business while effectively building solid and lasting customer relationships that promoted sales growth with annual sales of over $30 million
- Successfully led both new product launches and market share campaigns.
Education
Masters of Business Administration - Business Administration And Management
Florida International University
Miami, FLBachelors of Science - Business Administration
Barry University
Miami, FLSkills
Business development and planning
undefinedTimeline
Regional Sales Manager
Cornershop by Uber
08.2020 - Current
Sr. Strategic Partnerships Lead
Uber Technologies Inc
01.2018 - 01.2020
Sr. Strategic Partnerships Lead
Uber Technologies Inc
01.2016 - 01.2018
Director of Business Development
Sysco
01.2008 - 01.2015
District Sales Manager
Cheney Brothers Inc
01.1999 - 01.2008
Masters of Business Administration - Business Administration And Management
Florida International University
Bachelors of Science - Business Administration
Barry University
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