Summary
Overview
Work History
Skills
Timeline
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Susan Hoffman

Ewing,NJ

Summary

Accomplished and results-driven sales professional offers 20+ years of leadership and account management experience as an integral part of fast-paced sales teams. Strategic thinker and proactive problem solver with expertise in consultative selling and territory sales management.  

Overview

20
20
years of professional experience

Work History

Dealer Relationship Manager

GrooveCar
Farmingdale, NY
07.2019 - Current
  • Built and rebuilt partnerships with both franchise and independent automobile dealerships by delivering above-average customer service.
  • Presented Retail and Lease programs to Decision makers, getting their buy in, once onboard provided full training and support thru submission and funding process.
  • Constant communication daily dealers to successfully increase loan applications, funding and funded deals.
  • Assisted dealers in obtaining Lease payoffs
  • Employed techniques such as cold calling, prospecting and networking to land new customers and penetrate new markets.
  • Increased repeat customer base by maintaining relationships with high-profile clients and effectively managing service issues.

Area Sales Manager

Wells Fargo Auto Finance
Irving , TX
12.2016 - Current
  • Strong prospecting, sales and negotiation skills with the ability to influence others. 
  • Excellent verbal, written, and interpersonal communication skills.
  • Credit Underwriting experience.
  • Educate Dealers on program, communicate changes and enhancements, drive applications that fit program.
  • Follow up on approvals and assist dealers when necessary to facilitate capture.
  • Collect on outstanding titles, book sheet discrepancies, and any payoff's due Wells Fargo Auto. 

Area Manager Representative

Sierra Auto Finance
Dallas, TX
11.2015 - 11.2016
  • Market entire NJ Dealer Base, review and sign new stores, re-educate dealers on program and changes as they occur.
  • Drive in quality applications, follow up on approvals, train dealers on clean funding packages.
  • Follow up on outstanding titles and assist with dealer buybacks when necessary, all while continuing to increase dealer base, producing dealers and market share.

Dealer Relations Manager

Exeter Finance Corp
Cherry Hill, NJ
05.2013 - 10.2015
  • Provide the highest level of customer service to the dealerships, re-brand Exeter Finance to existing dealer base.
  • Manage dealer relations and follow up on applications and deals submitted. Work closely with Funding and Credit teams throughout the loan process.
  •  Complete dealership sign-up documents and agreements for all new dealers.

Dealer Relations Manager

GM Financial/Americredit
Horsham, PA
01.2010 - 04.2013
  • Sign and train dealers on GM Financial Lease Program.
  • Drive applications and increase market share in PA territory.
  • Cross-sell aftermarket products.
  • Capture and document dealer calls in Salesforce. Meet with decision makers to gain buy-in from the top down.

Area Sales Manager

Wells Fargo Auto Finance
Chester, PA
01.2004 - 01.2008
  • Achieved Presidents Award for Excellence in 2005. Increased market share in South Jersey by 30%.
  • Booked over $3 million dollars in business monthly. 

Skills

  • Prospecting and cold calling
  • Strong interpersonal skills
  • Proven sales track record
  • Customer-oriented
  • Strong communicator
  • Skilled multi-tasker
  • Territory growth
  • Business development
  • Strategic planningAfter sales support
  • Marketing familiarity
  • Active listening

Timeline

Dealer Relationship Manager

GrooveCar
07.2019 - Current

Area Sales Manager

Wells Fargo Auto Finance
12.2016 - Current

Area Manager Representative

Sierra Auto Finance
11.2015 - 11.2016

Dealer Relations Manager

Exeter Finance Corp
05.2013 - 10.2015

Dealer Relations Manager

GM Financial/Americredit
01.2010 - 04.2013

Area Sales Manager

Wells Fargo Auto Finance
01.2004 - 01.2008

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Susan Hoffman