Summary
Overview
Work History
Education
Skills
Timeline
GeneralManager

Susanna Gonzalez

Sacramento,CA

Summary

Ambitious bilingual journalist with almost 10 years of experience, and always looking to make the next biggest headline. Successful reporter, with a positive attitude, presents a strong storytelling and investigative background now seeking to deliver hard-hitting news first as Anchor. Offering improvisational on-camera skills, creativity, and dedication to enrich the brand.



Overview

10
10
years of professional experience

Work History

Reporter / MMJ

NBCUniversal
09.2016 - Current


  • Pioneer of launch of the local the local newscast in 2016 and assigned as the first bilingual Multi-Media Journalist Political reporter as well as General Assignment.
  • Research, interview, record, edit and produce versatile storytelling topics ranging from health, environmental, crime to feature.
  • Ad-Lib effortlessly and accurately in Spanish and English.
  • Helped shape narrative on key issues through effective storytelling and knowledge of public opinion.
  • Responded to emergencies and break into network programming for live reports with strong sense of urgency.
  • Conducted interviews with politicians, and officials to obtain information as well as establish and maintain relationships .
  • Develop leads and continuing coverage including devastating wildfire coverage and mass shootings for national newscasts.
  • Live translations from English to Spanish for press conferences.
  • Create content for distribution to NBC and NBCLX stations.
  • Upload daily content on all digital platforms, ranging from social media to station website to connect directly with the public.
  • Fill in as anchor when needed as well as break programming, with breaking news reports.

Freelance Reporter/MMJ

Serestar Communications
12.2014 - 08.2016
  • Appointed as the first bilingual local reporter for the launch of the first local newscast for the Fresno market in 2015.
  • Wrote and submitted weekly accurate, engaging and fact-checked stories that impacted the community while also working as a marketing and promotions assistant.
  • Investigated important community issues, such as measles outbreaks, lack of local resources and put together well-received reports.
  • Helped shape narrative on key issues through effective storytelling, through personalization and knowledge of public opinion.
  • Conducted live and taped interviews for local newscast including to obtain information, including for collaborations with Disney, La Voz Kids etc.

Marketing and Promotions Assistant

Serestar Communications
01.2014 - 08.2016
  • Created engaging content for Facebook and Instagram.
  • Managed workflow between staff, coordinating documents, planning and creative material distribution.
  • Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
  • Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
  • Coordinated meetings between project members and clients to develop ideas, discuss progress and set goals.
  • Kept organized tracking documents detailing assignments, in-progress work and completed project milestones.
  • Supervised interns in social media post development and online copywriting.
  • Coordinated with social media, public relations and other teams to execute product introductions.

Education

Bachelor of Arts - Mass Communications And Journalism

California State University - Fresno
Fresno, CA
05.2014

Skills

  • News Anchoring
  • News Reporting
  • Breaking News Coverage
  • Social Media
  • Live Translations
  • Feature Writing
  • Political Story Writing
  • Adobe Premiere Pro

Timeline

Reporter / MMJ

NBCUniversal
09.2016 - Current

Freelance Reporter/MMJ

Serestar Communications
12.2014 - 08.2016

Marketing and Promotions Assistant

Serestar Communications
01.2014 - 08.2016

Bachelor of Arts - Mass Communications And Journalism

California State University - Fresno

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