Summary
Overview
Work History
Education
Skills
Additional Information
Timeline

Suzanne M. Imperiale

Delran,NJ

Summary

Inspiring teams, challenging the norm and developing the art of the possible through people-centered approaches. Suzanne is a 25+ year Sales and Marketing professional with a focus on business development strategy. She is part of a global team, leading must-win, strategic pursuits all over the world. From the initial strategy and planning sessions, through to coaching teams for presentations, Suzanne works with teams to develop compelling, client-focused pitches and projects that drive value, both to the client and PwC. Using a "customer first" mindset, agile thinking and human-centered design principles, she helps teams build deeper relationships with clients.

Overview

25
25
years of professional experience

Work History

Strategic Pursuit Coach

PwC
03.2017 - Current
  • Lead demand generation support ,helping team to reimaging solutions and how they engage with clients.
  • Work with teams to create value-driven solutions
  • Coach and craft client focused messages
  • Drive change by using digital interactions to create unique client experience.
  • Global Point of Contact for territories in the Americas, Asia and the South Pacific.
  • Work with Global leadership to design, develop and set up in-territory local teams across the Americas

Director Marketing and Sales

PwC
01.2013 - 02.2017
  • Gather customer and competitive insight through a win/loss debrief program to help drive future outcomes
  • Developed account based marketing strategies to build more focused and stronger relationships at top clients
  • Team with Partner Champions on strategic initiatives such as key opportunity accounts, win/loss debriefs, top partner development programs and firm wide campaigns
  • Run the market’s fiscal year planning process including goals, revenue projections and strategic initiative planning in marketing and business development

Business Development Sr. Manager

PwC
01.2007 - 12.2012
  • Lead Client Strategist for NY Metro market -Drive sales strategy goals for priority global Pharma/Medical Device and Retail & Consumer (R&C) clients
  • Business development strategist for one of PwC’s top R&C accounts with $30MM in global revenue
  • Responsible for strategy and development of opportunities including proposals and RFP process
  • Research and evaluate clients' competitive position and strategic initiatives to identify areas for service

Marketing Manager/Business Development

Mainetti Group
01.2004 - 12.2006
  • Head full product life-cycle for three separate corporate brands with USA revenue over $100 million -Sales lead for key corporate accounts including major US retailers and apparel manufacturers totaling $20 million in sales revenue worldwide
  • Successfully raised the overall gross margin 3% by establishing and monitoring worldwide pricing for 15 international locations
  • Collaborate with executive team on strategic planning and the creation of SOP for internal process improvement

Marketing Manager/National Accounts

Tyco International, Inc
12.2001 - 12.2003
  • A&E Products Group - Plastics and Adhesives
  • Full life-cycle product management of 56% of the business including development and redesign
  • Managed large and small corporate accounts thru contract negotiations/renewals, price quotes, new product development and deliveries
  • Organized annual worldwide sales meeting and taught breakout sessions on sales initiatives

Account Manager

O’Sullivan Communications
08.1997 - 12.2001
  • Oversaw the Continental and Delta Airlines accounts, leading a team of 7 direct reports
  • Prepare annual sales budget for multi-million dollar accounts
  • Work with clients’ internal and external teams to develop products, including marketing, advertising agency

Education

Master of Arts - Corporate Communications

Fairleigh Dickinson University
2002

Bachelor of Arts - English Communications

Bloomfield College
1997
Magna Cum Laude Alpha Chi Honors Society

Skills

Human-centered design, UX/CX, digital and virtual engagement, customer excellence, business development and strategy, brand building, sales, marketing, executive sales and leadership coaching, business planning, negotiation, and product development

Additional Information

Human Centered design Badge (PwC)

Digital Acumen Badge (PwC)

Timeline

Strategic Pursuit Coach - PwC
03.2017 - Current
Director Marketing and Sales - PwC
01.2013 - 02.2017
Business Development Sr. Manager - PwC
01.2007 - 12.2012
Marketing Manager/Business Development - Mainetti Group
01.2004 - 12.2006
Marketing Manager/National Accounts - Tyco International, Inc
12.2001 - 12.2003
Account Manager - O’Sullivan Communications
08.1997 - 12.2001
Fairleigh Dickinson University - Master of Arts, Corporate Communications
Bloomfield College - Bachelor of Arts, English Communications

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Suzanne M. Imperiale