SUZANNE PARHAM
Atlanta,GA
Summary
Senior Product Manager with eight years of taking temporary staffing products from concept to market. Skilled at navigating and nurturing external vendors needed to bring production plans to fruition. Focused and sales-oriented with a proven history of driving product awareness and adoption to ensure successful business results.
Overview
16
16
years of professional experience
1
1
Certification
Work History
Senior Product Manager
Randstad
01.2020 - Current
- Collaborated with a vendor across a 14-hour time zone difference to successfully launch an innovative job search application across the United States. This platform enables users to find employment opportunities in their local area, streamlining the onboarding process by guiding candidates through state-specific requirements, including the Work Opportunity Tax Credit (WOTC), completion of State and Federal tax forms, and the I-9 Form.
- Delivered engaging product demonstrations, along with user and client testimonials, and developed case studies to support prospective customers in their decision-making process yielding over $45M in new revenue in 2024 alone.
- Increased product adoption by identifying customer needs, writing requirements and QA/UAT testing innovative product features based on prioritization.
- Enhanced the field user experience by conducting collaborative feedback sessions, resulting in significant UI/UX improvements that deliver increased value to users.
- Oversaw product roadmaps by aligning various internal departments and managing system integrations across compliance, time entry, payroll, risk/safety, and billing. Ensured timely delivery of key features while adhering to stringent deadlines.
- Facilitated effective collaboration among design, engineering, marketing, sales, support, and quality assurance teams to ensure successful training and product delivery for internal stakeholders.
- Conducted regular stakeholder updates to provide transparency into project progress and effectively manage expectations.
- Managed relationships with external app and drug and background check vendors and partners, ensuring alignment on project goals.
- By enabling a two-sided marketplace where workers onboard themselves and dispatch via remote teams, we were able to expand into untapped markets.
- Developed comprehensive product roadmaps, outlining key milestones and deliverables throughout the project lifecycle.
- Identified opportunities for growth through continuous evaluation of internal user, worker, and customer feedback.
- Streamlined product development processes, resulting in faster time-to-market and improved efficiency.
- Established clear communication channels across all departments involved in product development, fostering a collaborative work environment.
- Led cross-functional teams to deliver high-quality digital products on schedule and within budget constraints.
- Defined key performance indicators for measuring product adoption, enabling informed decisions around future enhancements.
- Utilized Tableau to provide product performance reports, incorporating key business metrics.
- Advocated for user experience improvements to drive wider user adoption.
- Defined solution requirements to convert strategic ideas into actionable workflows.
- Participated in triaging production bugs and issues, adjusting development milestones and release schedules accordingly.
- Collaborated with UX (User Experience) team to incorporate customer feedback and User Acceptance Test (UAT) into future enhancements.
- Analyzed customer behavior to derive digital product performance insights and identify areas of potential improvement.
Product Manager
Randstad
07.2017 - 01.2020
- Communicated effectively with team members to deliver updates on project milestones and deadlines.
- Developed product documentation to communicate upcoming features and products to internal teams.
- Collaborated with sales teams to develop effective training materials that drove increased product knowledge among staff members, resulting in higher close rates.
- Analyzed metrics to measure product performance.
- Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.
- Improved product functionality with innovative design solutions, resulting in increased sales conversions.
- Managed full product lifecycle, from ideation through post-launch support, ensuring consistent quality control measures were in place.
- Implemented Agile methodologies for more efficient project management and team collaboration.
- Reviewed new opportunities to drive business strategy at planning sessions.
- Managed product demonstrations and testimonials for performance evaluation.
- Continuously monitored customer feedback channels after launch to gather insightful data for future iterations or updates.
- Optimized product performance with data-driven analysis and continuous improvement initiatives.
Project Manager, Innovation
Randstad
05.2015 - 07.2017
- Successfully managed multiple projects simultaneously by prioritizing tasks according to urgency, resource availability, and alignment with organizational goals.
- Established effective communication among team members for enhanced collaboration and successful project completion.
- Cultivated strong relationships with stakeholders through consistent communication updates, fostering trust and confidence in the team's capability to deliver results while prioritizing the interests of the field.
- Collaborated closely with senior management to align project objectives with strategic company initiatives, ensuring that efforts contributed to overall business needs and growth.
- Negotiated and managed third-party contracts related to project deliverables.
- Sourced, vetted, and managed vendors to effectively address the diverse requirements of field operations.
Front Office Support Lead
Randstad
06.2013 - 05.2015
- Managed a team of support professionals, fostering teamwork and setting performance goals.
- Monitored and analyzed support metrics to detect trends, identify gaps, and recommend solutions for improvement.
- Proactively identified potential product flaws through pattern analysis of recurring customer issues.
- Developed comprehensive knowledge base articles that allowed customers to effectively self-serve when appropriate.
- Provided technical expertise to resolve complex customer issues and facilitate smooth operations.
- Designed training materials to improve the skills and knowledge of the support team, enhancing overall productivity.
- Collaborated with cross-departmental teams to identify areas requiring additional support resources or process improvements.
Lead Liaison
Randstad
11.2011 - 06.2013
- Managed multiple simultaneous implementations with minimal supervision, demonstrating strong organizational skills and adaptability.
- Presented project updates to senior leadership, highlighting successes and addressing challenges with proposed solutions, ensuring ongoing support for the implementation team's efforts.
- Established effective communication channels between internal teams and external clients to facilitate smooth project execution.
- Troubleshot technical issues during implementations, working closely with IT teams to resolve problems quickly and minimize downtime for clients involved in specific scenarios encountered.
- Collaborated with team to create resources and reference materials for a successful branch conversion including troubleshooting and frequently asked questions.
- Led change management initiatives by securing user buy-in through transparent communication of benefits and strategies, creating a supportive environment that resulted in successful implementations of over 450 locations.
Vendor Management System (VMS) Product Manager
Peoplefluent
01.2011 - 08.2011
- Responsible for the overall management of the Contingent Labor / Vendor Management System product line within the Peoplefluent product and service portfolio, including both strategic and tactical activities to ensure the product is successful in the market
- Defined and coordinated the creation of product capabilities to address existing and emerging market needs and opportunities as well as the needs of Peoplefluent’s development, services and support organizations in their efforts to support, maintain and scale these solutions once delivered to the market
- Managed the product line life cycle from strategic planning to tactical delivery
- Specified market requirements for current and future products by conducting market research supported by on-going visits to customers, non-customers and industry summits/conferences
- Championed a VMS solution across development teams (primarily Development/Engineering, and Marketing Communications) through market requirements, product contracts, and positioning strategies
- Developed and implemented a company-wide go-to-market plan, working with all departments and across all products to execute
- Analyzed potential third party partner relationships for the product
Vendor Management System (VMS) System Administrator
AutoTrader.com
03.2009 - 01.2011
- Accountable for service delivery to internal clients and vendors while achieving significant year over year ROI to AutoTrader.com
- Responsible for the management (creation, modification, client review) of all VMS documentation and business processes, including standard operation Procedures, quarterly business reviews, and reporting strategy
- Partnered with vendors and stakeholders to develop an objective vendor scorecard which reflected the goals and objectives of AutoTrader's contingent workforce program
- Vendor scorecard was utilized in quarterly vendor relations calls to ensure vendor compliance and continuous improvement with regard to their performance for AutoTrader.
- In conjunction with procurement, identified the top 20% of vendors and put in place new MSAs which introduced tenure discounts, volume rebates and quick pay discounts
- The program saved AutoTrader approximately 900K within the first year while increasing the strength of the vendor partnerships
- Anticipated, responded to, and resolved operating challenges by establishing strong interdepartmental relationships, creating and automating reports through Business Objects, and working with Beeline to create a better VMS solution for AutoTrader.
- Shared field and industry experiences with colleagues to benefit from best practices and continuously deliver value to internal clients, vendors and ultimately AutoTrader
- Participated in Beeline’s Client Advisory Board in order to share field experiences and assist with enhancements of the Beeline VMS tool
- Attend several of Beeline’s training and new product offering sessions in order to optimize the VMS too for ATC
- Collaborated with operational support departments and procedures to achieve optimal levels of client satisfaction
Education
Graduate Work - Industrial Organizational Psychology
University of Georgia
Athens, GA06.1989
Bachelor of Science - Industrial Organizational Psychology
University of Georgia
Athens, GA06.1987
Skills
- System Integrations & Implementations
- Project Team Management
- Compliance Evaluations
- Vendor/Resource Selection
- Risk Mitigation
- Change Management
- Cross-Functional Collaboration
- Product Launches
- Product Roadmaps
- Product Development
- System Administration
- Contingent Workforce Management
References
Available upon request
Certification
Certified Scrum Product Owner
Awarded by peers as the Shining Light award
The Shining Light Award recognizes an individual who embodies positivity and perseverance in the face of challenges, successfully guiding a complex project to its launch. This award celebrates someone who not only remains dedicated to their own tasks but also uplifts and supports their colleagues, fostering a collaborative spirit that empowers everyone to keep moving forward.
Software
Jira
Ivanti
PepopleSoft
Shiftboard
Swipejobs
Bullhorn
Salesforce
Tableau
Work Preference
Work Type
Full TimeWork Location
On-SiteRemoteHybridImportant To Me
Company CultureWork-life balance401k matchTeam Building / Company RetreatsStock Options / Equity / Profit SharingPaid time offPersonal development programsWork Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Senior Product Manager
Randstad
01.2020 - Current
Product Manager
Randstad
07.2017 - 01.2020
Project Manager, Innovation
Randstad
05.2015 - 07.2017
Front Office Support Lead
Randstad
06.2013 - 05.2015
Lead Liaison
Randstad
11.2011 - 06.2013
Vendor Management System (VMS) Product Manager
Peoplefluent
01.2011 - 08.2011
Vendor Management System (VMS) System Administrator
AutoTrader.com
03.2009 - 01.2011
Certified Scrum Product Owner
Graduate Work - Industrial Organizational Psychology
University of Georgia
Bachelor of Science - Industrial Organizational Psychology
University of Georgia
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