Suzzette Rohweder
Pompano Beach,FL
Summary
Multi-Award-Winning Sales Leader and Business Development Strategist. With a proven track record in the aesthetic industry, most recently driving $7M in 2024 sales and achieving a 21% growth rate in Q4 2024. Expert in recruitment strategies and team leadership, consistently exceeding revenue goals while fostering a motivated sales environment. Passionate about business development and expanding market presence.
Overview
9
9
years of professional experience
Work History
Southeast Regional Sales Manager
Obagi Medical Products Inc.
Fort Lauderdale , FL
03.2024 - Current
- Manage 9 reps across Florida, Alabama, and Puerto Rico territories.
- Recruited and trained 5 representatives.
- Generated sales of $7M in 2024, surpassing the prior year's figures by 5%.
- Achieved a growth rate of 21% in Q4 2024 compared to the same quarter in the previous year.
- Produced a trending increase of over 15% in Q1 2025, compared to the prior year.
- Maintained oversight of 540 active accounts.
- $711K net revenue for 2024 is attributed to the effective management of the highest percentage of national accounts nationwide.
- Led sales planning, development and account management to grow existing accounts and establish new sales accounts.
- Led, coached and developed employees to achieve sales goals.
Regional Sales Manager, Southeast
Jan Marini Skin Research
Fort Lauderdale, FL
01.2022 - 02.2023
- Top Ranked Regional Sales Manager overachieving all Revenue Budgets & Quotas, as well as Growth Targets, while leading a team of 11 Reps over 6 states in the Southeast. Proven ability to recruit, onboard and coach new sales reps to overachieve sales targets and company initiatives.
- 2022 - Region of the Year
- 2022 - President Club winner
- 2022 - 1st Place for Growth Companywide
- 2022 - 2nd Place for most New Accounts opened
- 2022 - 3 Sales Representatives won Presidents Club
- 2022 - Sales Representative won Sales Rep of the Year
- 2022 - 6 out of 11 Sales Reps achieving 29% ++ in revenue growth over year prior in their respective territories
- Managed 11 Account Development Managers
- Managed Medical Accounts as well as the most National Accounts companywide
- Consistently overachieving Budget & Quota 100%++ across region
- #1 Focus is prospecting and establishing new business
- Responsible for recruitment and development of new Sales Representatives (Hired 4)
Senior Account Development Manager
Jan Marini Skin Research
Maryland & Washington, NY
02.2019 - 12.2021
- Supported the NE Team as a Top Raked Sales Rep covering Washington DC and Maryland Territory. Responsible for prospecting and consistently closing Top Aesthetic Practices as well as managing existing portfolio.
- 2021 - 1st Place - Sales Rep of the Year
- 2021 - Region of the Year
- 2020 - 2nd Place Nationwide - Highest % to Quota
- 2019 and 2021 - President Club winner
- 125%+ to Quota average for entire Sr. ADM position in 2019 - 2021
- 221% Growth 2019 over 2018 (1st year in territory)
- 358% Growth 2021 YTD over 2018 YTD (3 years in territory)
- Develop, manage and grow market share through new account onboarding & training - Opened high producing Plastic Surgeons, Dermatologists and Medspas across territory
- Built new opportunities through variety of research methods (cold calling, email, social, onsite events, virtual)
- Sell-in medical skincare and train clients how to sell-through products through different methods
- Provide service and support to 90 key existing accounts
- Collaborated closely with RSM to assist team with achieving goals
- Mentorship & development for new hires / Leadership role
- KOL Development
National Sales Director/ National Market Leader
CoesterVMS
Washington, DC
10.2015 - 07.2017
- Prospect and establish relationships with C-suite executives nationwide in the mortgage banking industry for appraisal management services.
- Closed 8 of the top 15 mortgage lenders in the industry.
- Recruited, hired, trained, and managed a team of four Regional Market Leaders (sales executives) nationally.
- Coached, developed, and motivated the team to achieve revenue goals.
- Travel nationwide to meet with C-level prospects for presentations and closings on a weekly basis.
- Use sales ability and creative tactics to generate new revenue opportunities for the company
- Schedule and conduct client conference calls, new client trainings, demos, and kickoff calls.
- Responsible for onboarding new clients and client retention.
- Conduct market research, and report on competitors.
Education
Bachelor of Science - Business Administration And Management
University of Phoenix
05-2010
Skills
- Sales forecasting
- Territory management
- Recruitment strategies
- Team leadership
- Sales strategy
- Negotiation skills
- Data analysis
- Business development
- Sales presentations
- Sales proposal creation
- Sales tracking
- Business growth management
- Revenue generation
- New account development
- Decision-making
- Upselling and cross selling
- Territory expansion
- Motivational and inspirational
- CRM software
- Goals and performance
Affiliations
- SCUBA Divemasters
- Private Pilots License (In progress)
Languages
Spanish
Professional
Accomplishments
- 7 time President Award Winner
- 2 time Rookie of the Year
- 5 time Sales Rep of the Year
- 1 time Region of the Year as Sales Manager
References
References available upon request.
Timeline
Southeast Regional Sales Manager
Obagi Medical Products Inc.
03.2024 - Current
Regional Sales Manager, Southeast
Jan Marini Skin Research
01.2022 - 02.2023
Senior Account Development Manager
Jan Marini Skin Research
02.2019 - 12.2021
National Sales Director/ National Market Leader
CoesterVMS
10.2015 - 07.2017
Bachelor of Science - Business Administration And Management
University of Phoenix
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