Swathi Twaddell
San Francisco,CA
Summary
Experienced Technical Program Manager with a strong track record of driving innovation in the design, construction, and manufacturing industries during a three-year tenure at Autodesk. Excels in leveraging cutting-edge tools and technologies to empower businesses to explore new possibilities and achieve their goals. Expertise lies in supporting web projects and executing global marketing campaigns, contributing to impactful strategies and amplifying reach across diverse industries.
Overview
16
16
years of professional experience
1
1
Certification
Work History
Program Manager, Marketing Technology
Autodesk, Inc.
10.2021 - Current
- Led strategic marketing technology programs, managing 50+ web and creative projects across US, EMEA, and APAC
- Directed large-scale website migrations, consolidations, and localization projects, enhancing global content resonance
- Spearheaded integration of MarTech tools like Uberflip, creating regional content hubs in Japan, Australia, New Zealand, and France
- Partnered with creative teams to refine UX/UI designs, ensuring cohesive customer experiences
- Delivered post-event evaluations and data insights, optimizing global marketing campaigns and improving ROI
Program Manager, Digital Marketing
Woodshed Agency
09.2020 - 10.2021
- Managed multi-channel campaigns using Google Ads Manager, Facebook Ads, and analytics tools, exceeding KPIs
- Directed creative production, delivering 50+ assets for seven successful B2B and B2C campaigns
- Partnered with clients to design innovative marketing strategies aligned with branding and messaging objectives
Founder, Creative Marketing Technology & Events
Cleveland Bollywood LLC
08.2018 - 09.2020
- Designed and executed strategic marketing campaigns, increasing revenue by 15% within the first month
- Developed promotional assets including videos, banners, and email campaigns to boost engagement
- Leveraged MarTech tools like Wix, Eventbrite, and Google Analytics to expand audience reach
Program Manager, Educational Marketing
Wilmette Institute
08.2016 - 08.2018
- Boosted paid attendance by 200% through promotional videos, webinars, and social media campaigns
- Created and optimized educational content using Moodle, enhancing accessibility and user experience
Program Manager, Design & Localization
Bahá’í World Centre
01.2009 - 08.2016
- Company Overview: UNESCO World Heritage site
- Delivered creative layouts for a UNESCO World Heritage site using GIS and AutoCAD
- Directed design and localization projects, ensuring cultural and organizational alignment
- Mentored team members and produced digitized design assets, meeting heritage conservation standards
- UNESCO World Heritage site
Education
Bachelor of Applied Science - Psychology
Alagappa University
01.2009
Skills
- Agile Project Management
- Stakeholder Engagement
- Content Management Systems
- MarTech Expertise
- Program leadership
- Sales and marketing
- Cross functional team builder
- Resource allocation
Certification
- Certified Scrum Master (CSM), Scrum Alliance
- Google Ads & Analytics Certifications, Google Skill Shop
- AutoCAD for Design and Drafting, Autodesk
Timeline
Program Manager, Marketing Technology
Autodesk, Inc.
10.2021 - Current
Program Manager, Digital Marketing
Woodshed Agency
09.2020 - 10.2021
Founder, Creative Marketing Technology & Events
Cleveland Bollywood LLC
08.2018 - 09.2020
Program Manager, Educational Marketing
Wilmette Institute
08.2016 - 08.2018
Program Manager, Design & Localization
Bahá’í World Centre
01.2009 - 08.2016
- Certified Scrum Master (CSM), Scrum Alliance
- Google Ads & Analytics Certifications, Google Skill Shop
- AutoCAD for Design and Drafting, Autodesk
Bachelor of Applied Science - Psychology
Alagappa University
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