Sweta Singhdeo
Edmond,USA
Summary
Dynamic MBA professional with extensive experience in marketing, finance, business analytics, and human resources. Proven ability to drive community engagement, execute targeted recruitment campaigns, and implement data-driven marketing strategies. Skilled in financial modeling, digital marketing, project management, and analytical problem-solving.
Overview
6
6
years of professional experience
Work History
Data Analyst
Planet AI Inv.
Overland Park, USA
10.2024 - Current
- Analyze large datasets to identify trends, patterns, and actionable insights.
- Develop and maintain dashboards, reports, and visualizations to support business decision-making.
- Collaborate with cross-functional teams to understand data requirements and deliver tailored solutions.
- Perform data cleaning, transformation, and validation to ensure accuracy and consistency.
- Utilize statistical tools and programming languages for data analysis.
- Communicate findings effectively to stakeholders through clear and concise presentations.
Graduate Assistant
University of Central Oklahoma
Edmond, USA
01.2023 - 02.2024
- Increased engagement with 200+ diverse community members weekly, resulting in a 20% increase in overall satisfaction levels among participants.
- Supported team efficiency by standardizing 100+ peak service events, reducing operational errors by 15%.
- Balanced an expediting workload of 20 hours per week while maintaining a full-time academic schedule, showcasing strong time management and prioritization skills.
Research and Marketing Assistant
Weact
Bangalore, India
07.2021 - 08.2022
- Increased engagement by 20% and click-through rates by 15% through the development and refinement of mock-ups, email campaigns, and social media content.
- Reviewed marketing avenues and advised on new tactics to attract target audiences, achieving a 10% rise in customer acquisition.
- Executed event strategies and tactical plans to enhance marketing goals.
Recruiter
IMS Group - People Possible
Ahmedabad, India
07.2020 - 06.2021
- Executed targeted recruitment campaigns, achieving a 20% increase in qualified candidate applications within the first quarter.
- Applied data analysis to enhance screening procedures, achieving a 15% boost in pinpointing top talent.
- Worked with publicizing managers to create customized interview questions, enhancing interview process efficiency by 30%.
- Utilized ATS to enhance recruitment efficiency.
Account Executive
Megha Engineering & Infrastructure Ltd
Hyderabad, India
06.2019 - 06.2020
- Archived 95% of client retention rate by maintaining strong relationships with over 20 clients.
- Increased account revenue by 30% through effective upselling and cross-selling strategies.
- Prepared and presented 50+ proposals, resulting in a 40% increase in closed deals.
- Led the coordination and execution of 15+ marketing campaign ROI by 25% and achieved a 20% increase in client engagement.
- Resolved 100% of client inquiries within 24 hours, maintaining a client satisfaction score of 98%.
Finance Intern
Azadsipahi
Ranchi, India
02.2019 - 04.2019
- Developed and implemented a comprehensive financial reporting system utilizing Excel and QuickBooks, resulting in a 20% improvement in data accuracy and efficiency.
- Conducted monthly audits of financial transactions to ensure balance sheet accuracy, reducing errors by 15% year over year.
- Collaborated with the finance team to streamline the process of recording financial journal entries using SAP software, leading to a 30% increase in the timeliness of reporting.
Education
MBA -
University of Central Oklahoma
Edmond, OK, USA05.2024
Some College (No Degree) - Business Analytics Specialization
University of Pennsylvania
Coursera (Online)Skills
- Marketing domain – SEO, PPC, Google Analytics, Hootsuite, Canva, Social Media Analytics, and Email Campaigns, enabling strategic digital outreach and brand visibility
- Finance domain – Advanced Excel, QuickBooks, SAP, Financial Reporting, Auditing, and Budgeting, supporting financial accuracy, compliance, and planning
- Data & Analytics domain – Tableau, Power BI, Predictive Analytics, Data Analysis, Data Visualization, and Database Management, driving data-driven insights and business intelligence
- Project Management domain – PMP, KPIs, and Problem Solving, ensuring structured project execution and performance monitoring
- HR & Talent Acquisition domain – ATS, Candidate Sourcing, and LMS, contributing to efficient recruitment and workforce development
Additional Information
Business Analytics Specialization from The University of Pennsylvania via Coursera., Gaining competencies in data-driven decision-making, with no prior analytics experience., Enhancing data literacy and analytical thinking for strategic decision-making., Customer Analytics, Operations Analytics, People Analytics, Accounting Analytics
Leadership Experience
Team Leader & Social Media Handler, Maksad Kadam, Ranchi, India, 09/20, 02/21, Crisis Management: Adapted strategies to lead during COVID-19, enhancing crisis response skills., Communication: Boosted communication skills, effectively engaging the community for support and resources., Teamwork: Led a team to assist 500+ residents and vaccinate 2,000+ people, showcasing collaborative impact., Reporting: Utilized social media for fundraising, and distributing essential hygiene products to combat COVID-19., Leadership Growth: Deepened commitment to service and leadership, learning the value of empathy and resilience.
Timeline
Data Analyst
Planet AI Inv.
10.2024 - Current
Graduate Assistant
University of Central Oklahoma
01.2023 - 02.2024
Research and Marketing Assistant
Weact
07.2021 - 08.2022
Recruiter
IMS Group - People Possible
07.2020 - 06.2021
Account Executive
Megha Engineering & Infrastructure Ltd
06.2019 - 06.2020
Finance Intern
Azadsipahi
02.2019 - 04.2019
MBA -
University of Central Oklahoma
Some College (No Degree) - Business Analytics Specialization
University of Pennsylvania
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