Summary
Overview
Work History
Education
Skills
Timeline
AdministrativeAssistant
Sydney Abler

Sydney Abler

Trenton,MI

Summary

Creative social media coordinator with a strong background in strategy, brand development, and managing multiple platforms. I bring a solid understanding of how to drive engagement and build brand awareness. My expertise is enhanced by my experience as a sponsored athlete, which provides me with valuable insights into brand representation and effective promotion. I’m passionate about staying on top of social media trends and using that knowledge to guide compelling content strategies that resonate with audiences and support business goals.

Overview

1
1
year of professional experience

Work History

Social Media Coordinator

4DH, LLC
Pittsburgh, Pennsylvania
06.2023 - 08.2024
  • Managed daily content creation, curation, and scheduling for Facebook, Instagram, and LinkedIn, ensuring timely delivery and alignment with brand voice.
  • Developed and executed trend-driven social media strategies to boost brand visibility and drive sales across multiple platforms.
  • Engaged with online communities, providing customer service through social media channels and maintaining a positive brand image.
  • Collaborated with influencers, partners, and the marketing team to expand reach, diversify content, and support product launches.
  • Monitored social media KPIs, SEO, and user engagement, adjusting strategies to improve performance.
  • Managed social media crisis situations to protect and maintain brand reputation.
  • Participated in brainstorming sessions and content planning to develop creative and promotional content.
  • Kept up-to-date with the latest social media trends, tools, and emerging platforms to ensure ongoing effectiveness

Athlete

4DH, LLC ( Axe & Sledge Supplements)
Pittsburgh, PA
06.2023 - 08.2024
  • Brand Representation: Exclusively endorsed and promoted Axe & Sledge Supplements across social media platforms, ensuring alignment with the brand’s image and values.
  • Content Creation: Developed engaging and authentic content to highlight product benefits, including regular social media posts and participation in product launches and events.
  • Sales and Promotion: Successfully utilized a personalized commission code to drive sales, achieving a 15% commission on net revenue. Contributed to significant brand visibility and sales growth.
  • Community Engagement: Actively interacted with the Axe & Sledge community, keeping positive relationships and providing personalized product recommendations.
  • Brand Advocacy: Served as a primary ambassador for new product releases, flavors, and collaborations, ensuring timely and effective promotion.
  • Event Participation: Represented the brand at events, both in-person and virtually, enhancing brand presence and customer engagement.

Education

Bachelor of Arts - Communications

Southern New Hampshire University
Hooksett, NH

Skills

  • Social Media Management, Social Media Trends, Audience Engagement, Content Publishing
  • Content Marketing, Content Curation, Content Development
  • Brand Development, Brand Awareness, Brand Messaging, Marketing Strategy
  • Customer Engagement, Client Relationship Management, Influencer Collaboration
  • Data Analytics

Timeline

Social Media Coordinator

4DH, LLC
06.2023 - 08.2024

Athlete

4DH, LLC ( Axe & Sledge Supplements)
06.2023 - 08.2024

Bachelor of Arts - Communications

Southern New Hampshire University
Sydney Abler