Sydney Deutsch
Ann Arbor,MI
Summary
Results-driven Digital Marketing Specialist with a B.S. in Digital Media Design and Communications and a minor in Marketing, offering extensive experience in developing and executing multi-channel marketing campaigns. Expertise in managing social media platforms and creating engaging digital content has consistently increased brand awareness and audience engagement. Proven track record of delivering measurable results through strategic content creation and analytics. Eager to leverage creative and analytical skills in a dynamic digital marketing role that fosters innovation and growth.
Overview
5
5
years of professional experience
Work History
Assistant Teacher
Little Folks Corner
Ann Arbor, MI
08.2024 - 09.2025
- Cultivated positive relationships with parents and staff to foster community engagement and brand loyalty.
- Developed and implemented educational activities, demonstrating effective organizational and project management capabilities.
Product Operations Manager
Old Navy
Ann Arbor, MI
09.2022 - 08.2024
- Directed development and execution of in-store marketing strategies, including signage and promotional displays, to stimulate customer interaction and boost sales.
- Advanced to Product Operations Manager from General Associate in recognition of outstanding contributions and leadership skills.
- Led training and supervision of a team of over 10 associates to ensure effective implementation of marketing and operational strategies.
- Cultivated brand reputation and loyalty through exceptional customer service delivery.
Social Media Manager
Concordia University Theatre Department
Ann Arbor, MI
10.2020 - 05.2023
- Orchestrated comprehensive digital marketing initiatives on various social media platforms, significantly boosting audience interaction.
- Designed original graphics and multimedia content, resulting in a 35% increase in event attendance.
- Directed content calendar operations, coordinated post scheduling, and monitored analytics to drive campaign optimization.
- Captured and edited high-quality images of all department events for marketing initiatives.
Education
B.S. - Digital Media Design & Communication, Minor in Marketing
Concordia University
Ann Arbor, MI05.2023
Skills
- Digital Marketing Strategy
- Social Media Management (Instagram, Facebook, TikTok)
- Content Creation & Copywriting
- Campaign Planning & Execution
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Video Filming & Editing
- Photography & Photo Editing
- Email Marketing
- Analytics & Reporting (Google Analytics, Social Insights)
- SEO Fundamentals
- Team Leadership & Collaboration
- Customer Engagement
- Time Management & Organization
Websites
Accomplishments
- Founded and manage a successful photography business, building brand presence and client relationships through digital marketing and business management.
- Developed and implemented a marketing plan that resulted in multiple sold-out theatre performances weeks in advance.
- Recognized for leadership and initiative in campus organizations and work environments.
Timeline
Assistant Teacher
Little Folks Corner
08.2024 - 09.2025
Product Operations Manager
Old Navy
09.2022 - 08.2024
Social Media Manager
Concordia University Theatre Department
10.2020 - 05.2023
B.S. - Digital Media Design & Communication, Minor in Marketing
Concordia University