Sydney Fernandez
Los Angeles,USA
Summary
Hello! I'm Sydney—an organized and creative campus and office assistant with a passion for keeping things running smoothly! From supporting students and staff to managing social media and planning events, I love bringing energy and efficiency to every task.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Campus Aide / Main Office Assistant
LAUSD School District
01.2025 - Current
- Assisted teachers and students in the classroom by reinforcing lesson plans, preparing materials, and facilitating learning activities.
- Provided individualized support to students, including those with learning disabilities, to enhance their academic success and engagement.
- Managed attendance records and assisted with student check-ins, ensuring accurate documentation.
- Handled administrative tasks in the main office, including answering phone calls, communicating with parents, and organizing student files.
- Oversaw the school's social media account, creating and scheduling content to promote school events and engagement.
- Assisted with event planning and coordination, organizing school activities, communicating with vendors, and ensuring smooth execution
MERCHANDISE ADMIN ASSISTANT
Ububba
09.2023 - 01.2025
- Analyze and price merchandise based on market trends, sales data, and company pricing strategies.
- Coordinate merchandise allocation across all Southern California locations, ensuring optimal stock distribution.
- Process and manage invoices for new merchandise using Excel and Google Sheets to track payments and inventory updates.
- Maintain inventory records and input data into tracking systems to ensure accurate stock levels and minimize discrepancies.
- Develop reports and presentations on top-performing and underperforming products using Google Slides, Excel, and Canva to support strategic decision-making.
SOCIAL MEDIA COORDINATOR
Ububba
06.2023 - 01.2025
- Develop, schedule, and manage content calendars for social media platforms using Google Sheets and Excel to track posting schedules, engagement metrics, and campaign performance.
- Utilize Canva to design visually appealing content, ensuring brand consistency across all platforms.
- Organize and maintain influencer databases in Google Sheets, tracking collaboration details, contract terms, and performance insights.
- Coordinate and schedule influencer partnerships, handling communication and documentation via Google Docs.
- Create detailed reports on social media performance using Excel and Google Analytics, analyzing key metrics to optimize future campaigns.
DIRECTOR OF PUBLIC RELATIONS
Alpha Sigma Tau
08.2022 - 05.2023
- Create and manage content for all social media platforms, ensuring engagement and brand consistency.
- Collaborate with the growth team to design promotional materials, including flyers and graphics, using Canva.
- Develop and implement marketing strategies to promote organizational events and objectives, utilizing social media analytics and targeted outreach.
VISUAL MERCHANDISER
Tenshoppe Store
11.2021 - 05.2023
- Responsible for visual merchandising strategies and mapping current fashion trends on the sales floor
- Partner with store managers and stylists to uphold, teach, and maintain all visual standards
VICE PRESIDENT OF GROWTH
Alpha Sigma Tau
02.2022 - 08.2022
- I recruited and onboarded 60 new members to the organization
- Hosted open campus events
- Informed new members on the organization's finances, membership expectations, duties, and overall mission
Education
BA - Mass Communications, Marketing
Cal State University
Los Angeles, CASkills
- Leadership
- Adaptability
- Sales
- Strategic thinking
- Office Administration
- Event Planning
- Calendar Management
- Schedule Coordination
- Marketing assistance
- Email correspondence
Certification
Fingerprinted Completed, 10/02/24, LAUSD location, CTC approved
Languages
Spanish
Limited Working
Timeline
Campus Aide / Main Office Assistant
LAUSD School District
01.2025 - Current
MERCHANDISE ADMIN ASSISTANT
Ububba
09.2023 - 01.2025
SOCIAL MEDIA COORDINATOR
Ububba
06.2023 - 01.2025
DIRECTOR OF PUBLIC RELATIONS
Alpha Sigma Tau
08.2022 - 05.2023
VICE PRESIDENT OF GROWTH
Alpha Sigma Tau
02.2022 - 08.2022
VISUAL MERCHANDISER
Tenshoppe Store
11.2021 - 05.2023
BA - Mass Communications, Marketing
Cal State University
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