Sydney Latimer
Bryan
Summary
Experienced Texas A&M English graduate with expertise in copywriting, email marketing, and content creation. Proven ability to drive engagement, maintain brand consistency, and create compelling messaging. Exceptional organizational skills for efficient campaign management and fostering cross-functional collaboration.
Overview
6
6
years of professional experience
Work History
Digital Marketer
Forward Observer
02.2025 - Current
- Boost online sales through targeted email marketing campaigns and personalized messaging
- Proficient with MailChimp and Google Drive Workspace.
- Collaborated with CEO to develop integrated marketing campaigns, driving brand awareness and customer acquisition.
- Coordinated promotional efforts across multiple channels for successful product launches or special events promotions.
- Developed engaging content for social media platforms, resulting in higher user engagement rates.
- Developed innovative digital marketing strategies, staying ahead of industry trends and competitors'' tactics.
Operations Assistant
Customer Impact
11.2024 - 12.2024
- Coordinated logistics for store reset and merchandising projects across the country for high-profile clients such as Ty (Beanie Babies) and Red Bull
- Ensured representatives are scheduled and assigned efficiently to meet the client's expectations and timelines
- Manage and update data in Excel and Google Sheets to accurately schedule, track, and report on representative assignments
- Organize and facilitate email communications to representatives, providing clear instructions, schedules, and updates for site visits and merchandising tasks
Enrollment Reporting Assistant
Texas A&M University
09.2024 - 10.2024
- Assisted Enrollment Reporting team in resolving complex data issues for National Student Clearinghouse reports
- Processed over 12,000 errors across three reports
- Resolved 4,500 entries for a primary error type
- Initially hired to handle one error report, expanded support to complete three
- Certified in FERPA, Security Awareness, and Discrimination-Free Workplace
Technical Writer
BW Contracting Services
01.2020 - 05.2024
- Developed technical documents in pharmaceutical compliance
- Ensure all documentation meets regulatory compliance, particularly with FDA, GMP, GDP and ISO standards relevant to pharmaceutical cleanroom environments
Social Media Coordinator
Preferred Personnel
07.2019 - 08.2023
- Managed social media presence, enhancing brand visibility and engagement
- Utilized data analysis to optimize content strategy
- Coordinated brand messaging for consistency across platforms
Education
Bachelor of Arts - English with Communications Minor
Texas A&M University
College Station, TX05.2024
Skills
- Content Creation
- Social Media Marketing & Analytics
- Facebook Marketing
- Web Design
- Copywriting
- Community Engagement
- Marketing Strategy
- Email Marketing Strategy
Timeline
Digital Marketer
Forward Observer
02.2025 - Current
Operations Assistant
Customer Impact
11.2024 - 12.2024
Enrollment Reporting Assistant
Texas A&M University
09.2024 - 10.2024
Technical Writer
BW Contracting Services
01.2020 - 05.2024
Social Media Coordinator
Preferred Personnel
07.2019 - 08.2023
Bachelor of Arts - English with Communications Minor
Texas A&M University
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