Irfan Ahmed Syed

Are you looking to streamline your eCommerce operations, enhance your online store, or integrate robust solutions with Magento? Look no further. With over a decade of hands-on experience in Magento consulting, development, and integration, I bring unparalleled expertise in managing complex projects and driving digital success.

Project Management Excellence:
Specializing in Business Process Management (BPM) and workflow optimization, I fully own every project phase—from initial analysis and development to quality assurance. I meticulously manage schedules, monitor progress, and handle potential risks, ensuring that all deliverables, including SRR, PDR, and CDR analysis products, meet the highest quality standards.

Full-Stack Development Leadership:

As a seasoned lead and senior full-stack developer with extensive experience in PHP and Magento, I offer a comprehensive skill set tailored to your needs. My background encompasses every aspect of the Software Development Life Cycle (SDLC), focusing on crafting robust, scalable web-based client-server applications, mobile solutions, and dynamic database-driven platforms.

Technological Mastery:

I possess deep expertise in developing cutting-edge web applications using various technologies, including PHP 8, Magento 2, LAMP, WAMP, and Python. My skill set extends to front-end and back-end development using modern frameworks and languages such as HTML5, CSS3, JavaScript, JQuery, Node.js, and more. Whether it's integrating WebGL for immersive experiences or using advanced graphics tools like Raphael.js and Snap.svg, I have the technical prowess to bring your digital vision to life.

Collaborative and Adaptive Problem Solver:

I thrive in independent and team environments, consistently demonstrating strong communication and collaboration skills. I use an analytical approach to problem-solving, meeting challenges with practical, innovative solutions that keep your projects on track and aligned with your business goals.

Why choose me?
- Over 10+ years of professional experience in Magento consulting, development, and integration
- Proven track record in managing complex projects with a focus on quality, risk mitigation, and timely delivery
- Comprehensive technical expertise across multiple platforms and technologies
- Strong leadership skills with a passion for delivering exceptional results

Let's transform your eCommerce landscape and set the stage for sustained growth and success. Partner with me to leverage Magento's full potential and elevate your online business to new heights.

Magento 2

https://shop.surfaceprep.com

https://preview.histrength.com

https://www.smithweb.com

https://www.fivebelow.com

https://www.armysurplusworld.com

https://www.chempoint.com

https://www.capitalone.com/ (Custom Magento module for financing)

https://www.10grove.com

https://www.globalhealing.com

https://www.smoking-hookah.com

https://latemodelengines.com/

https://tarpstop.com/

Problem Description: P21 Integration Challenges with Epicor eCommerce

Background:
The client, a growing business utilizing Epicor P21 integration with its eCommerce platform, faced significant challenges impacting its sales and customer satisfaction. The core issues revolved around data mapping inaccuracies, poor user flows, and technical inefficiencies within its existing system. Customers frequently reported being unable to complete purchases due to system errors, directly affecting the company's sales and reputation.

Challenges:
1. Data Mapping Issues: The current integration between Epicor P21 and the eCommerce platform was flawed, leading to inconsistencies in product information, pricing, and inventory data. This mismatch in data presentation on the website frustrated customers and complicated the purchasing process.

2. Poor User Flow: The customer journey on the site needed to be optimized, leading to abandoned carts and lost sales. Users frequently encountered difficulties navigating through the checkout process, resulting in a drop in conversion rates.

3. Impact on Sales: Due to these ongoing issues, the sales team reported a steady decline in online revenue, with customers voicing their complaints about the inability to complete purchases. The high volume of customer service inquiries related to these technical problems further strained the company's resources.

4. Consultation with Leadership: A detailed discussion with the company's high-level executives showed that they required a robust, scalable eCommerce solution to grow their online business without incurring excessive future costs. The leadership team shared a clear vision of enhancing their digital footprint and providing a seamless shopping experience for their customers.

Proposed Solution:

After understanding the company's goals and challenges, I recommended transitioning to Magento Commerce due to its flexibility, scalability, and strong integration capabilities with Epicor P21. The plan involved rebuilding the site with Magento Commerce and implementing an optimized P21 integration to ensure accurate data flow and improved user experience. Key components of the proposed solution included:

1. P21 Integration Enhancement: Refining the integration with Magento Commerce will resolve data mapping issues and ensure consistent, accurate display of product, pricing, and inventory information on the site.

2. Product Information Management (PIM) Implementation: Introducing a PIM solution such as Akeneo would enable the marketing team to manage product data more organized and efficiently. This tool would streamline updating product details, enhancing overall site management.

3. Scalable and Future-Proof eCommerce Platform: Magento Commerce provides the scalability to support future business growth without significant ongoing costs. The platform's flexibility allows for further customization as the business evolves, ensuring it remains aligned with market demands and customer expectations.

4. Resource Allocation: We advised the client to allocate dedicated resources for managing the integration, PIM, and ongoing site optimization efforts to maintain the newly implemented systems and ensure continuous improvement. It would enable the marketing team to update product data efficiently and make necessary adjustments without technical bottlenecks.

Outcome:

Implementing this comprehensive eCommerce solution would empower clients to enhance their online business operations significantly. By resolving existing integration issues, optimizing data management, and providing a seamless shopping experience, the company would be well-positioned to regain customer trust and drive sales growth, all while maintaining a cost-effective strategy for future scalability.

• Experience: Problem Framing, Requirement Gathering, Direct work with client team, Concept Creating, Adobe Commerce Cloud, Magento B2B, Building Magento 2 Store from scratch, Team Leading
• Analyzed business requirements and evaluated system specifications for client websites.
• Determined job priorities for multiple projects and communicated sequencing, priorities and timelines to entire team.
• Implemented improvements to boost site performance.
• Translated concepts into user flows, wireframes, mockups and prototypes to promote positive intuitive designs, site interactions and user experiences.
• Defined and conducted design processes at all stages, including research, conceptualization, testing and implementation.
• Validated code for proper structuring, security and compatibility with different browsers, devices or operating systems.

• Analyzed solutions and coding fixes for software problems.
• Collaborated closely with team members to keep projects on track and meet anticipated deadlines.
• Modified existing software systems to enhance performance and add new features.
• Participated in team meetings and provided input on deadlines, designs and enhancements.
• Coordinated specifications and requirements for project technical needs.
• Demonstrated exceptional interpersonal and communication skills, improving team collaboration and customer relationships.
• Identified issues in software processes and implemented optimization.
• Applied architectural and technical knowledge to develop creative solutions to design problems.

• Collaborated with related business teams, management, financial planners, and internal team to grow the underdeveloped eCommerce business.
• Led all aspects of Birmingham Fastener & Supply global ecommerce business; responsible for the eCommerce website development and driving the business's growth.
• Performed keyword research, analyzed market trends, and continually analyzed data in analytics programs to optimize the website and work with the SEO manager.

Functionality Overview:

• Personalize B2B approach based on shared catalog
• Create a Company base account.
• Create a Flexible product pricing policy base on each customer group.
• Manage Orders in bulk.
• Automated business credit application flow.
• Simplify Communications
• Customize shipping conditions based on customer info.
• Restrict payment methods for each customer base on the contract.
• Quickly onboard new customers.
• P21 Integration with Magento 2 and setup of all the customer accounts and product pricing based on each customer contract.
• Integrate P21 stock inventory with Magento 2.
• Implement geofencing product pricing and Marketing content based on the customer location.
• SEO and FAQ schema setup.
• Set up WordPress blog and optimization for local SEO for each location.
• Set up Google Analytics goals and order tracking for reporting purposes.

• Coordinated specifications and requirements for project technical needs.
• Built professional relationships with team and clients to help speed communication and attain project results.
• Supported systems and complex software applications at multiple client sites.
• Led technical team to meet project deadlines and attain project objectives.
• Validated code for proper structuring, security and compatibility with different browsers, devices or operating systems.
• Established hosting for each website and completed go-live process by uploading sites to host account.
• Redesigned sites to enhance navigation and improve visual appeal.
• Identified issues with security system performance logs and notified appropriate personnel.
• Directed design, writing and production of page content to fulfill project demands and satisfy customer needs.

• Magento developer responsible for the development of features for Client. 
• Magento customization include integration with Shipping , various modules and fronted work. Agile/scrum is in use for all development tasks. 
• Managing around 350 Magento base website.
• Customized Magento's inherent features based on client needs.
• Tracked and fixed bugs that were found during various phases of developments.

• Consulted on the design and implementation of key business processes to create efficiency, reduce costs, and maximize profit.
• Initiated and conducted extensive customer, competitor, and market research and analysis.
• Developed online marketing initiatives such as: pay per click, email marketing, search engine optimization, and affiliate programs to increase customer retention, customer conversion, and brand awareness.
• Optimize Magento speed and user experience on  
• Developed IT strategic vision and drove key departmental objectives.

• Working as one of the core Magento developers, working directly on the Techno Group.
•  I have had to write efficient and maintainable code that would be rolled out to multiple clients over the course of time. 
• Working with every aspect of Magento to produce modules that can be easily and quickly rolled out and modified to better suit the wide range of needs that clients will have. 
• This has also involved liaising directly with key members of the client's team or contractors for handover, or for integrating warehouse systems into Magento.

• As a developer in a small start-up agency I was required to work every angle on a project  from working with the client to deliver an accurate specification, building the HTML, JavaScript, and Backend functionality, often being the main point of call for the client. 
• I worked on the Open Source CRM systems, Joomla, Wordpress,Drupal and through this I learned to work in a team and, more importantly, write scalable and maintainable code.